Assistant Vice Chancellor for Marketing and Communications

📌 Core Information

🔹 Job Title: Assistant Vice Chancellor for Marketing and Communications

🔹 Company: Texas A&M University System

🔹 Location: College Station, TX

🔹 Job Type: Full-Time

🔹 Category: Education Management

🔹 Date Posted: April 16, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing comprehensive marketing and communication strategies for Texas A&M Engineering.
• Leading a team of marketing, communications, and digital media professionals to create compelling content and campaigns.
• Overseeing brand management, media relations, digital presence, and crisis communication efforts.
• Collaborating with university-wide teams and managing marketing and communications budgets.
• Utilizing data-driven insights to measure campaign effectiveness and adjust strategies.

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and expertise in various marketing and communication channels to effectively enhance the institution's reputation and engagement.

📋 Key Responsibilities

✅ Develop and implement a comprehensive marketing and communications strategy aligning with the strategic vision of the College of Engineering and TEES.

✅ Lead a team to create compelling content and campaigns across multiple platforms, ensuring brand consistency and storytelling.

✅ Drive media relations efforts to promote research breakthroughs, faculty achievements, and student success stories through local, national, and global media.

✅ Collaborate with university-wide marketing and communication teams to align messaging and outreach efforts.

✅ Oversee digital presence, including website strategy, social media, and digital marketing initiatives, to enhance audience engagement and user experience.

✅ Lead crisis communication efforts and provide strategic counsel to leadership on media and public relations matters.

✅ Manage marketing and communications budgets effectively, ensuring cost-efficient use of resources.

✅ Utilize data-driven insights and analytics to measure the effectiveness of marketing campaigns and adjust strategies accordingly.

ASSUMPTION: The role involves a mix of strategic planning, team leadership, and hands-on execution to achieve marketing and communication objectives.

🎯 Required Qualifications

Education: Bachelor's degree in marketing, communications, public relations, journalism, or a related field.

Experience: Minimum of 10 years of progressive leadership experience in marketing, branding, or communications.

Required Skills:

• Proven success in a senior marketing and communications leadership role, especially leading, developing, and executing integrated marketing campaigns and strategic communications plans.
• Strong leadership and team management skills with experience leading multidisciplinary teams.
• Expertise in media relations, digital marketing, social media, and content strategy.
• Exceptional written, verbal, and interpersonal communication skills.
• Ability to work collaboratively with internal and external stakeholders in a complex, multi-faceted organization.
• Strong analytical skills with experience using data and metrics to drive decision-making.

Preferred Skills:

• Master’s degree in marketing, communications, business administration, or a related field.
• Experience working in higher education, research institutions, or engineering-related industries.
• Proven experience in crisis communication and issues management.
• Knowledge of emerging trends in higher education marketing and communications.

ASSUMPTION: The ideal candidate will have a strong background in marketing and communications, with a proven track record of success in a leadership role and experience working in a complex organization.

💰 Compensation & Benefits

Salary Range: The salary range for this position is commensurate with experience and qualifications. According to Glassdoor, the average salary for an Assistant Vice Chancellor in Texas is approximately $120,000 - $160,000 per year.

Benefits:

• Competitive health benefits.
• Generous paid vacation, sick time, and holidays.
• Vision, Dental, Life, and Long-Term Disability insurance options.
• Teachers Retirement System of Texas (TRS), a defined benefit retirement plan with 8% employer contribution.
• Additional Voluntary Retirement Programs: Tax Deferred Account 403(b) and a Deferred Compensation Program 457(b).
• Flexible spending account options for medical and childcare expenses.
• Robust free training access through LinkedIn Learning plus professional development opportunities.
• Tuition assistance for employees and their dependents.
• Wellness program release time offered to employees to promote work-life balance.

Working Hours: This position is full-time, typically working Monday through Friday, 8:00 AM to 5:00 PM, with some flexibility for meetings and events. Occasional evening and weekend work may be required.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience. The benefits package is comprehensive and designed to attract and retain high-performing employees.

📌 Applicant Insights

🔍 Company Context

Industry: Texas A&M University System is part of the Education Management industry, focusing on higher education and research. The system comprises 11 universities, seven state agencies, and a comprehensive health science center, serving over 150,000 students and employing more than 21,000 faculty and staff.

Company Size: With over 21,000 employees, Texas A&M University System is a large employer, offering diverse career opportunities and a robust support network for employees.

Founded: The Texas A&M University System was established in 1943, with its flagship institution, Texas A&M University, founded in 1876. The system has a rich history and a strong commitment to research, teaching, and public service.

Company Description:

• Texas A&M University System is a state-level university system in Texas, USA.
• The system is dedicated to providing excellent education, conducting innovative research, and extending public service to the people of Texas and beyond.
• The system comprises 11 universities, including Texas A&M University, Texas A&M University-Corpus Christi, Texas A&M University-Commerce, Texas A&M University- Kingsville, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M University-Texarkana, Texas A&M 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