The Hartz Mountain Corporation logo

ASSOCIATE BRAND MANAGER

The Hartz Mountain Corporation
Full-time
On-site
Secaucus, New Jersey, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Associate Brand Manager

πŸ”Ή Company: The Hartz Mountain Corporation

πŸ”Ή Location: Secaucus, New Jersey

πŸ”Ή Job Type: Hybrid (3 days in-office, 2 days remote)

πŸ”Ή Category: Brand Management, Marketing

πŸ”Ή Date Posted: April 26, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site with hybrid flexibility

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting in the development and execution of marketing and innovation/renovation plans
  • Supporting daily business management in areas such as forecasting, new item development, and consumer communication
  • Collaborating cross-functionally to execute plans and provide direction on day-to-day management of business issues and opportunities
  • Analyzing sales performance key drivers and developing accurate forecasts

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a focus on driving sales growth and market share for assigned categories.

πŸ“‹ Key Responsibilities

βœ… Assist in the identification and development of new products, product improvements, packaging improvements, and line extensions

βœ… Analyze and summarize results of market research and POS data

βœ… Monitor and analyze sales performance key drivers and develop accurate forecasts

βœ… Develop insightful, clear, and impactful sales presentations to support new products and educate on category trends/consumer understanding

βœ… Maintain knowledge of key competitive activity, new products, product improvements, and market/channel trends within the category

βœ… Assist in S.K.U. portfolio management for the category and inventory working closely with cross-functional team

βœ… Assist in the execution of consumer communication/promotional support, working with Hartz agency of record on 360-degree consumer activation

βœ… Provide support to cross-functional project team to execute plans and provide direction on day-to-day management of business issues and opportunities

βœ… Provide support to forecast volume and work through S&OP process in conjunction with Sales, Operations Planning and other parties as appropriate

βœ… Develop P&L’s for new items/existing items to evaluate pricing/cost/trade support changes

βœ… Partner closely with Marketing Coordinator in development/approval of packaging design

βœ… Develop materials to execute consumer market research studies

βœ… Help maintain IRI database integrity for their category

ASSUMPTION: This role involves a mix of strategic planning, data analysis, and cross-functional collaboration to drive brand success.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, or a related field is required with a minimum of 1-year experience in Consumer-Packaged Goods (CPG) Brand Management

Experience: 1 year of experience in Consumer-Packaged Goods (CPG) Brand Management

Required Skills:

  • Analytical skills and working knowledge of IRI (Circana)/Nielsen POS and Panel Data
  • Market analysis skills and experience conducting market research and P&L analysis
  • Proficient in Microsoft Office Suite programs
  • Willingness and ability to travel domestically a few times a year

Preferred Skills:

  • Experience with pet care products or related industries
  • Fluency in Spanish (bilingual)

ASSUMPTION: While 1 year of experience is required, candidates with relevant internships or projects may also be considered.

πŸ’° Compensation & Benefits

Salary Range: $55,000 - $65,000 (Based on 1-year experience level in the CPG industry, Secaucus, NJ area)

Benefits:

  • Hybrid Work Schedule (3 days in-office, 2 days remote)
  • Pet-Friendly Culture
  • Competitive Compensation & Benefits (401(k) match with immediate vesting)
  • Generous Paid Time Off (up to 34 paid days off annually, plus additional paid leaves)
  • Paid Parental Leave & Insurance (Company-paid parental leave, along with Life & Disability Insurance)
  • Comprehensive Health Coverage (Medical, Dental, Vision, Healthcare FSA, and Mental Health Assistance program (EAP))
  • Tuition Reimbursement & Career Growth
  • Employee Perks (Volunteer opportunities, fun employee events, and more!)

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level Brand Management roles in the CPG industry and the Secaucus, NJ area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Pet care products manufacturing

Company Size: 201-500 employees (Mid-size)

Founded: 1926 (97 years ago)

Company Description:

  • Hartz is a pet care products manufacturer dedicated to providing innovative, trustworthy, and affordable products
  • The company aims to strengthen the bond between pets and their families by offering a wide range of pet care solutions
  • Hartz encourages a diverse, open, and inclusive culture, with employees and their pets thriving together in hybrid work environments

Company Specialties:

  • Flea & Tick Drops and Collars
  • Dog Treats and Cat Treats
  • Dog Toys and Cat Toys
  • Puppy Pads

Company Website: http://www.hartz.com

ASSUMPTION: Hartz is a well-established company in the pet care industry, with a strong focus on innovation and customer satisfaction.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level Brand Management role

Reporting Structure: This role reports directly to the Brand Management Team

Work Arrangement: Hybrid (3 days in-office, 2 days remote) with occasional domestic travel

Growth Opportunities:

  • Potential career progression within the Brand Management team or related marketing functions
  • Opportunities to work on various brands and categories, gaining diverse experience
  • Chance to develop skills in cross-functional collaboration, data analysis, and strategic planning

ASSUMPTION: This role offers opportunities for professional growth and development within the company's marketing department.

🌍 Location & Work Environment

Office Type: Hybrid (3 days in-office, 2 days remote)

Office Location(s): Secaucus, New Jersey

Geographic Context:

  • Secaucus is a suburban town located in Hudson County, New Jersey
  • The area offers a mix of urban and suburban living, with easy access to New York City
  • Secaucus is home to various industries, including manufacturing, retail, and logistics

Work Schedule: Full-time, 40 hours per week, with flexible remote work options

ASSUMPTION: The hybrid work arrangement offers a balance between in-office collaboration and remote flexibility.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-depth behavioral and technical interview with the Brand Management Team
  • Final interview with the hiring manager or executive team

Key Assessment Areas:

  • Problem-solving skills and analytical thinking
  • Brand management and marketing knowledge
  • Cross-functional collaboration and communication skills
  • Adaptability and ability to work in a hybrid environment

Application Tips:

  • Highlight relevant experience or projects in CPG Brand Management or related fields
  • Tailor your resume and cover letter to emphasize skills and experiences mentioned in the job description
  • Prepare examples of market research, data analysis, and strategic planning to discuss during the interview

ATS Keywords: Brand Management, CPG, Marketing, Market Research, P&L Analysis, IRI, Nielsen, POS Data, Consumer Communication, Product Development, Packaging Improvement, Cross-Functional Collaboration

ASSUMPTION: The interview process will focus on assessing the candidate's analytical skills, brand management knowledge, and cultural fit within the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint, Word)
  • IRI (Circana) or Nielsen data analysis tools
  • Project management and collaboration tools (e.g., Asana, Trello, Microsoft Teams)

ASSUMPTION: Familiarity with Microsoft Office Suite and data analysis tools is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Pet-centric focus
  • Innovation and continuous improvement
  • Collaboration and teamwork

Work Style:

  • Data-driven and analytical
  • Adaptable and flexible, with a focus on results
  • Collaborative and team-oriented

Self-Assessment Questions:

  • Do you have a passion for pets and a deep understanding of pet care products?
  • Are you comfortable working in a hybrid environment and collaborating with cross-functional teams?
  • Do you possess strong analytical skills and enjoy working with data to drive strategic decisions?

ASSUMPTION: Candidates who share Hartz's passion for pets and demonstrate strong analytical skills and collaborative work styles will thrive in this role.

⚠️ Potential Challenges

  • Balancing strategic thinking with tactical execution in a fast-paced environment
  • Managing multiple projects and priorities simultaneously
  • Occasional domestic travel for market research, consumer events, or trade shows
  • Adapting to a hybrid work arrangement and maintaining productivity in both office and remote settings

ASSUMPTION: These challenges can be overcome with strong time management, prioritization, and communication skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to other entry-level Brand Management roles, this position offers a hybrid work arrangement and a focus on driving sales growth and market share
  • In the pet care industry, this role requires a strong understanding of pet care products and consumer behavior
  • Career progression in this role may lead to senior Brand Management positions or related marketing functions within the company

ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the industry.

πŸ“ Sample Projects

  • Conducting market research to identify trends and opportunities in the pet care industry
  • Developing and executing a marketing plan to launch a new pet care product
  • Analyzing sales performance data to optimize pricing, promotions, and distribution strategies

ASSUMPTION: These projects demonstrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role collaborate with other departments, such as R&D, Sales, and Operations?
  • What opportunities are there for professional growth and development within the Brand Management team or related marketing functions?
  • How does Hartz support work-life balance for employees working in a hybrid environment?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: https://recruiting.paylocity.com/Recruiting/Jobs/Details/3228243
  • Tailor your resume and cover letter to highlight relevant skills and experiences mentioned in the job description
  • Prepare examples of market research, data analysis, and strategic planning to discuss during the interview
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.