π Core Information
πΉ Job Title: Associate Campaign Developer
πΉ Company: Zeta Global
πΉ Location: Hyderabad, Telangana, India
πΉ Job Type: On-site, Full-time
πΉ Category: Marketing Services
πΉ Date Posted: April 17, 2025
πΉ Experience Level: Entry-level (0-2 years)
π Job Overview
Key aspects of this role include:
- End-to-end technical coding for email campaigns
- Ensuring brand consistency and dynamic content framework
- Collaborating with account teams and clients
- Meeting tight deadlines and maintaining high-quality standards
ASSUMPTION: This role requires a strong focus on attention to detail and the ability to work well under pressure.
π Key Responsibilities
β
Email Campaign Development:
- Hand-code HTML files optimized for email
- Responsive conversion of Photoshop documents to HTML
- Integrate email content into email platform(s) for campaign deployment
- Conduct quality assurance checks to ensure mailings meet client expectations
β
Collaboration and Communication:
- Act as content creation expert for clients and account teams
- Coordinate with account teams and clients to fulfill email content creation and change requests
- Consult and troubleshoot on HTML/text mailings, dynamic content personalization, and URL issues
ASSUMPTION: Strong communication skills are crucial for success in this role, as it involves frequent collaboration with various teams and clients.
π― Required Qualifications
Education:
- Bachelor's degree in Computer Science, Graphic Design, or a related field
Experience:
- 0-2 years of email or web development experience
Required Skills:
- Advanced knowledge of HTML and CSS for email
- Basic knowledge of responsive code optimized for email
- Excellent attention to detail
- Demonstrated communication skills
- Ability to meet tight deadlines using strong organizational skills
- Effectively problem solve in individual and in group settings
- Team player who is comfortable with self-direction
- Flexibility to work on a variety of tasks
- Experience with Adobe Dreamweaver and Photoshop
Preferred Skills:
- Familiarity with Jira or another workflow tool
ASSUMPTION: While not required, familiarity with Jira can help streamline project management and collaboration in this role.
π° Compensation & Benefits
Salary Range: INR 3,00,000 - 5,00,000 per annum (Estimated based on industry standards for entry-level email developers in Hyderabad)
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Employee stock purchase plan
- Generous PTO and holiday policy
- Professional development opportunities
Working Hours: Full-time, 40 hours per week with flexible scheduling to accommodate project deadlines
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's skills and experience.
π Applicant Insights
π Company Context
Industry: Marketing Services
Company Size: 1,001-5,000 employees
Founded: 2007
Company Description:
- Zeta Global is a NYSE-listed data-powered marketing technology company with a heritage of innovation and industry leadership.
- The company combines the industryβs 3rd largest proprietary data set with Artificial Intelligence to unlock consumer intent, personalize experiences, and help clients drive business growth.
- Zeta Globalβs technology runs on the Zeta Marketing Platform, which powers βend to endβ marketing programs for some of the worldβs leading brands.
Company Specialties:
- CRM
- Email Marketing
- Display Advertising
- Cross-Channel Marketing
- Social Media Marketing
- Data Management
- Email Service Provider
- Analytics
- Data Warehousing
- Transactional Email
- Database Services
- AI
- Artificial Intelligence
- Customer Acquisition
- Prospect Acquisition
- Customer Data Platform
- Omnichannel Marketing
- Addressability
- Growth Marketing
- and Customer Retention
Company Website:
Zeta Global
ASSUMPTION: Zeta Global's extensive proprietary data set and AI capabilities set it apart in the marketing services industry.
π Role Analysis
Career Level: Entry-level to mid-level, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Campaign Development Manager
Work Arrangement: On-site, with flexible scheduling to accommodate project deadlines
Growth Opportunities:
- Opportunities to work on high-profile campaigns for leading brands
- Exposure to cutting-edge marketing technology and AI tools
- Potential to advance to senior campaign developer or management roles
ASSUMPTION: Zeta Global's fast-paced and dynamic work environment offers ample opportunities for professional growth and development.
π Location & Work Environment
Office Type: On-site, with a modern and collaborative work environment
Office Location(s): Hyderabad, Telangana, India
- 6-3-679, II-IV Floors, Elite Plaza, Somajiguda, Hyderabad, India - 500 082
Geographic Context:
- Hyderabad is the capital city of Telangana, located in southern India.
- Known for its historical sites, cultural attractions, and vibrant food scene.
- Offers a competitive job market with opportunities in various industries, including technology and marketing services.
Work Schedule: Full-time, with flexible scheduling to accommodate project deadlines
ASSUMPTION: Hyderabad's competitive job market and vibrant culture make it an attractive location for marketing professionals.
πΌ Interview & Application Insights
Typical Process:
1. Online application submission
2. Phone or video screen with the HR team
3. Technical assessment or coding challenge
4. On-site or virtual interview with the Campaign Development Manager and team members
Key Assessment Areas:
- Technical skills in HTML, CSS, and responsive design
- Problem-solving abilities and attention to detail
- Communication and collaboration skills
- Ability to work well under pressure and meet tight deadlines
Application Tips:
- Tailor your resume to highlight your relevant skills and experiences, with a focus on email development and marketing services.
- Prepare for the technical assessment or coding challenge by brushing up on your HTML, CSS, and responsive design skills.
- Research Zeta Global and the role of an Associate Campaign Developer to demonstrate your interest and understanding of the position during the interview.
ATS Keywords: HTML, CSS, Email Development, Responsive Design, Image Editing, Quality Assurance, Problem Solving, Communication, Organizational Skills, Team Player, Adobe Dreamweaver, Photoshop, Jira
ASSUMPTION: Zeta Global's application process is designed to assess both technical skills and cultural fit, with a focus on attention to detail and the ability to work well under pressure.
π οΈ Tools & Technologies
- Adobe Dreamweaver
- Adobe Photoshop
- Jira (or another workflow tool)
- Email marketing platforms (e.g., Mailchimp, Campaign Monitor, etc.)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Drive toward success
- Support for employee growth and development
Work Style:
- Fast-paced and dynamic work environment
- Strong focus on attention to detail and quality assurance
- Collaborative and team-oriented culture
- Flexible scheduling to accommodate project deadlines
Self-Assessment Questions:
1. How do you ensure consistency with brand elements and deliver a flexible email framework to enable dynamic content?
2. Can you describe a time when you had to meet a tight deadline and maintain high-quality standards?
3. How do you approach troubleshooting HTML/text mailings, dynamic content personalization, and URL issues?
ASSUMPTION: Zeta Global's culture values innovation, collaboration, and a strong work ethic, with a focus on supporting employee growth and development.
β οΈ Potential Challenges
1. The fast-paced work environment may require working on multiple projects simultaneously and meeting tight deadlines.
2. The role involves frequent collaboration with various teams and clients, which may require strong communication and project management skills.
3. The competitive job market in Hyderabad may present challenges in finding suitable candidates for this role.
ASSUMPTION: While these challenges exist, Zeta Global's supportive work environment and opportunities for professional growth help mitigate these potential obstacles.
π Similar Roles Comparison
1. Email Marketing Specialist: This role focuses more on email marketing strategy and campaign management, while the Associate Campaign Developer role is more focused on the technical aspects of email campaign development.
2. Web Developer: While both roles involve HTML and CSS development, the Associate Campaign Developer role is specific to email campaigns and requires a strong understanding of email marketing best practices.
3. Graphic Designer: This role focuses on visual design and may not require the same level of technical HTML and CSS skills as the Associate Campaign Developer role.
ASSUMPTION: While these roles share some similarities, the Associate Campaign Developer role is unique in its focus on email campaign development and technical expertise.
π Sample Projects
1. Developing an email campaign for a major retail client, including HTML conversion, platform integration, and quality assurance.
2. Collaborating with the account team to create a dynamic content framework for a financial services client, enabling personalized email content.
3. Troubleshooting HTML/text mailings, dynamic content personalization, and URL issues for a non-profit client's email campaign.
ASSUMPTION: These sample projects demonstrate the technical and collaborative aspects of the Associate Campaign Developer role.
β Key Questions to Ask During Interview
1. Can you describe the typical workflow for an email campaign project, from start to finish?
2. How does the Campaign Development team collaborate with other departments, such as account management and creative services?
3. What opportunities are available for professional growth and development within the Campaign Development team?
4. How does Zeta Global ensure the quality and consistency of its email campaigns across various email clients and platforms?
5. Can you describe the company culture and work environment, and how it supports the success of the Campaign Development team?
ASSUMPTION: These questions help applicants better understand the role, the team, and the company culture, enabling them to make informed decisions about their application.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through this link:
Zeta Global Careers
2. Customize your resume to highlight your relevant skills and experiences, with a focus on email development and marketing services.
3. Prepare for the technical assessment or coding challenge by brushing up on your HTML, CSS, and responsive design skills.
4. Research Zeta Global and the role of an Associate Campaign Developer to demonstrate your interest and understanding of the position during the interview.
5. Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.