π Core Information
πΉ Job Title: Associate Campaign Manager
πΉ Company: Found Search Marketing
πΉ Location: Fishers, Indiana, United States
πΉ Job Type: Full-Time, Hybrid (3 days in office)
πΉ Category: Marketing
πΉ Date Posted: May 15, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Supporting the launch, optimization, and maintenance of performance-driven paid media campaigns
- Conducting keyword and audience research to inform campaign strategy
- Managing campaign settings, targeting, budget portfolios, and more
- Monitoring campaign performance and surfacing insights to account teams
- Collaborating with cross-functional teams to ensure high-quality, on-brand execution
ASSUMPTION: This role is ideal for a motivated, detail-oriented individual passionate about digital marketing and eager to grow their skills in performance paid media through hands-on experience and cross-functional collaboration.
π Key Responsibilities
β
Campaign Launch & Optimization Support:
- Assist with end-to-end setup of paid media campaigns, including ad copy creation, asset uploads, campaign builds, and performance configurations
- Conduct keyword and audience research to inform campaign strategy
- Support in managing campaigns settings, targeting, budget portfolios, bid strategies, labels, alerts, rules, platform recommendations, etc.
- Map assets to reports and collaborate with the team to ensure high-quality, on-brand execution
- Assist in forecasting and generating estimates as needed for planning
- Assist in executing optimization tasks to meet or exceed client KPIs
β
Account Maintenance & Housekeeping:
- Perform scheduled and ad hoc campaign audits and analysis of Search Query Reports (SQRs)
- Help ensure campaigns remain aligned with account/client objectives and industry/FoundSM best practices
- Manage and maintain digital media spend, budgets, and pacing for multiple clients
β
Performance & KPI Tracking:
- Monitor campaign performance through platforms or reporting on a recurring basis, surfacing insights and anomalies to account teams
- Share data and performance notes to support strategic decisions, including competitive research and optimization planning
- Generate or update reports as needed for one-off initiatives or ongoing monitoring
β
Testing & Troubleshooting:
- Execute test plans to identify the most effective bidding, creative, copy, and targeting strategies
- Help troubleshoot issues related to ad delivery, performance discrepancies, or platform errors
- Establish and maintain budget and performance alerts within ad platforms
- Monitor alert channels, platform alerts, and reports. Escalate issues to the appropriate team members to ensure timely resolution
β
Documentation:
- Maintain detailed and organized records of campaign setups, performance trends, partner nuances, and internal processes
- Ensure documentation is accessible and up-to-date for cross-functional team use
- Take and distribute call notes to document key client inputs and follow-up items
ASSUMPTION: This role requires strong organizational, analytical, and communication skills, with a detail-oriented mindset and the ability to multitask and manage time effectively.
π― Required Qualifications
Education: BA/BS in Business, Marketing, Statistics, Informatics, or a related field
Experience: Internship or 1-2 years of experience in a digital marketing or paid media role is a plus
Required Skills:
- Familiarity with ad platforms such as Google Ads, Meta, or Microsoft Ads (certifications are a plus)
- Strong analytical and Excel/Google Sheets skills; experience with reporting and data analysis is preferred
- Excellent organizational and communication skills
- Detail-oriented, with the ability to multitask and manage time effectively
- Willing to challenge assumptions and find ways to improve
- Passion for learning and developing within a fast-paced marketing environment
Preferred Skills:
- Fluency in additional languages (Spanish, French, German, etc.)
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role.
π° Compensation & Benefits
Salary Range: $45,000 - $55,000 per year (Based on industry standards for entry-level marketing roles in Fishers, Indiana)
Benefits:
- Excellent PTO with 14+ paid holidays per year
- 401(k) with company match up to 4%, fully vested after 90 days
- Competitive healthcare plan (Medical, Dental, Vision) and Health Savings Account Contributions for applicable plans
- Professional development opportunities
- Core hours for more flexible work hour arrangements
- BetterHelp therapy subscription paid by the company
- DashPass subscription via DoorDash paid by the company
- Regular DoorDash credits for company meetings and internal initiatives
- Stocked office kitchen and coffee bar
Working Hours: Full-time (40 hours/week), with flexible core hours and 3 days in the office
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Fishers, Indiana. The actual salary may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Found Search Marketing specializes in Advertising Services, with a focus on Paid Search Marketing, Social Media, Web Development, Creative Services, Conversion Rate Optimization, Web Analytics, Paid Social, Programmatic & Display, Customer Journey, Marketing Strategy, and Web Research.
Company Size: Found Search Marketing has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 2006, with over 19 years of experience in the digital marketing industry
Company Description:
- FoundSM was created by two members of the team that launched Google AdWords
- They believe the best multi-channel marketing efforts begin with a solid understanding of what motivates your audience at the most detailed search level
- Found Search Marketing specializes in providing digital expertise, unmatched experience, and a proven track record of client success
Company Specialties:
- Search Engine Optimization
- Paid Search Marketing
- Social Media
- Web Development
- Creative Services
- Conversion Rate Optimization
- Web Analytics
- Paid Social
- Programmatic & Display
- Customer Journey & Marketing Strategy
- Web Research
Company Website: http://www.foundsm.com
ASSUMPTION: Found Search Marketing is a well-established digital marketing agency with a strong focus on paid media and a commitment to data-driven strategies.
π Role Analysis
Career Level: Entry-Level (Associate)
Reporting Structure: This role reports directly to the Campaign Manager or similar supervisory role
Work Arrangement: Hybrid, with 3 days in the office at the headquarters in Fishers, IN for a minimum of the initial 90 days of employment
Growth Opportunities:
- On-the-job training and professional development opportunities
- Potential career progression to Campaign Manager, Senior Campaign Manager, or other leadership roles
- Exposure to various aspects of digital marketing and cross-functional team collaboration
ASSUMPTION: This role offers significant growth potential for candidates eager to learn and develop within the digital marketing industry.
π Location & Work Environment
Office Type: On-site, with a hybrid work arrangement
Office Location(s): 8475 Nightfall Lane, Suite 200, Fishers, IN 46037, US
Geographic Context:
- Fishers, Indiana, is a suburb of Indianapolis, with a population of approximately 90,000
- The area offers a mix of urban and suburban living, with easy access to outdoor recreation, dining, and entertainment options
- Fishers has been recognized as one of the best places to live in the United States, with a strong sense of community and a focus on quality of life
Work Schedule: Full-time (40 hours/week), with flexible core hours and 3 days in the office
ASSUMPTION: The hybrid work arrangement provides a balance between on-site collaboration and remote flexibility, allowing for a more personalized work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the Campaign Manager or similar supervisory role
- Final interview with the Director of Paid Media or other senior leadership
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Attention to detail and organizational skills
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of paid media and digital marketing concepts in your application materials
- Showcase your ability to work collaboratively and manage multiple projects simultaneously
ATS Keywords: Paid Media, Campaign Management, Digital Marketing, Performance Paid Media, Ad Platforms, Google Ads, Meta, Microsoft Ads, Excel, Google Sheets, Data Analysis, Reporting, Research, Troubleshooting, Optimization, Budget Management, Pacing, KPI Tracking
ASSUMPTION: Applicants should focus on demonstrating their relevant skills and experiences, as well as their ability to work effectively in a collaborative, fast-paced environment.
π οΈ Tools & Technologies
- Ad platforms: Google Ads, Meta, Microsoft Ads
- Spreadsheet software: Excel, Google Sheets
- Reporting and data analysis tools: Google Data Studio, Tableau, Power BI
- Project management tools: Asana, Trello, Monday.com
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. Training will be provided as needed.
π Cultural Fit Considerations
Company Values:
- Client Aligned
- Own the Outcome
- Challenge Assumptions
- Scale with Intent
Work Style:
- Collaborative and team-oriented
- Data-driven and results-focused
- Continuously learning and improving
Self-Assessment Questions:
- Do you have a strong attention to detail and the ability to manage multiple projects simultaneously?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you have a passion for learning and developing within the digital marketing industry?
ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling career at Found Search Marketing.
β οΈ Potential Challenges
- Managing multiple campaigns and clients simultaneously may be challenging for less experienced candidates
- Working in a fast-paced, collaborative environment may require strong time management and prioritization skills
- Adapting to a hybrid work arrangement may present initial challenges for some applicants
- Keeping up with industry trends and best practices in digital marketing may require continuous learning and development
ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive approach to learning, and a commitment to continuous improvement.
π Similar Roles Comparison
- Compared to other entry-level marketing roles, this position offers a more specialized focus on paid media and performance-driven campaigns
- Found Search Marketing's industry focus on Advertising Services provides a unique opportunity to work with enterprise-level clients and high lead generation goals
- Career progression in this role may follow a path from Associate Campaign Manager to Campaign Manager, Senior Campaign Manager, or other leadership roles within the digital marketing industry
ASSUMPTION: This role offers a unique blend of specialized skills development, cross-functional collaboration, and career growth opportunities within the digital marketing industry.
π Sample Projects
- Managing the launch and optimization of a multi-million-dollar paid media campaign for an enterprise-level client
- Conducting keyword and audience research to inform campaign strategy and improve campaign performance
- Developing and implementing a comprehensive campaign audit and analysis process to ensure campaign alignment with client objectives and industry best practices
ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available to the Associate Campaign Manager within this role.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does this role support the growth and development of entry-level marketing professionals?
- What opportunities are available for career progression within the company, and how can I position myself for these opportunities?
- How does the company support work-life balance for employees, particularly in a hybrid work arrangement?
- What are the most important qualities and skills for success in this role, and how can I demonstrate these qualities throughout the interview process?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and provides an opportunity to assess the company's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for your phone or video screen by researching the company and role, and practicing common interview questions
- Follow up with the HR team within one week of your interview to express your interest and reiterate your qualifications
- If selected for the final interview, prepare a presentation or case study demonstrating your understanding of paid media and digital marketing concepts
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.