Associate Campaign Specialist

📌 Core Information

🔹 Job Title: Associate Campaign Specialist

🔹 Company: Airship

🔹 Location: Remote - U.S.

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-01

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Fully Remote (up to 10% travel)

🚀 Job Overview

Key aspects of this role include:

• Executing customer engagement campaigns across Airship's channel portfolio
• Managing end-to-end campaign process, including briefing, segmentation, A/B testing, and approval
• Analyzing campaign performance and providing actionable insights to customers
• Collaborating with strategic consultants and customer success teams to improve platform adoption and time to value
• Staying up-to-date with Airship's feature releases and providing strategic recommendations to customers

ASSUMPTION: This role requires a strong understanding of digital marketing best practices and a willingness to learn and apply them across various channels. The ideal candidate will be comfortable working with data and exploring campaign concepts.

📋 Key Responsibilities

✅ Responsible for the successful execution of campaign messages and customer journeys

✅ Manage the end-to-end campaign process, including briefing, segmentation, A/B testing, and customer approval

✅ Build and leverage campaign performance reports to deliver actionable insights and campaign recommendations to customers

✅ Leverage HTML to tailor messages that require modification beyond the currently available functionality of the platform

✅ Learn and apply digital marketing best practices across email, SMS, mobile, and web channels

✅ Support wider Campaign Specialist team with campaign testing and Quality Assurance

✅ Work with Strategic consultants and Customer Success Teams to increase customer platform adoption and improve time to value

✅ Provide platform training/retraining to customers as needed

✅ Document and provide user feedback to Product and other internal teams

✅ Stay up-to-date on Airship feature, channel, and functionality releases for campaign integration and strategic recommendations for customers

ASSUMPTION: This role involves a mix of independent work and collaboration with various teams. Strong communication and interpersonal skills are essential for success in this position.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 0-2 years of experience in digital marketing, campaign management, or a related field

Required Skills:

• Strong communication and interpersonal skills
• Collaborative and able to work in a dynamic and fast-paced environment
• Strong project and time management skills
• Experience experimenting with AI tools in personal or professional life

Preferred Skills:

• Experience executing digital marketing campaigns for a global brand or with a SaaS marketing company
• Comfortable with mobile platforms including iOS and Android, as well as SMS, Mobile Wallet, Email, and Web
• Familiarity with basic HTML for message customization
• Experience with one or more marketing technology solutions (Salesforce, Oracle Responsys, Adobe)
• Experience with one or more business intelligence tools (Looker, Tableau)

ASSUMPTION: While specific industry experience is not required, a strong foundation in digital marketing principles and a willingness to learn are essential for success in this role.

💰 Compensation & Benefits

Salary Range: $70,000 - $80,000 USD per year

Benefits:

• Equity
• Robust Benefits Package

Working Hours: 40 hours per week, with flexibility for a remote work environment

ASSUMPTION: The salary range provided is an estimate based on market data and business needs. The actual salary may vary depending on various factors, including relevant skills, work experience, business priorities, market demands, and location.

📌 Applicant Insights

🔍 Company Context

Industry: Airship operates in the Software Development industry, focusing on mobile-first customer experiences and customer engagement.

Company Size: Airship is a mid-sized company with 201-500 employees, providing a collaborative and dynamic work environment.

Founded: 2009, with a history of innovating industry standards for mobile app experiences.

Company Description:

• Airship helps brands deliver unified, seamless customer experiences across various channels and platforms.
• Their platform provides an end-to-end solution for unifying experiences, starting with app store optimization and culminating in AI-powered journey orchestration and content creation.
• Airship is committed to helping brands get customer experience right in a mobile-first world.

Company Specialties:

• Mobile Apps
• App Experience
• Customer Experience
• Customer Journeys
• App Activation
• App Re-engagement
• Data Privacy
• Journey Orchestration
• No-code native app experiences
• In-app messaging
• App user retention
• App analytics
• Predictive machine-learning
• Mobile wallet marketing
• Strategic/Technical Consulting
• Preference management
• App Onboarding
• App Surveys

Company Website: www.airship.com

ASSUMPTION: Airship's focus on mobile-first customer experiences makes it an attractive option for candidates interested in digital marketing and customer engagement.

📊 Role Analysis

Career Level: Entry-level to mid-level, with opportunities for growth and development within the company.

Reporting Structure: This role reports directly to the Campaign Specialist team and works closely with strategic consultants and customer success teams.

Work Arrangement: Fully remote with up to 10% travel based on business needs or as requested by the manager.

Growth Opportunities:

• Learning and applying digital marketing best practices across various channels
• Expanding knowledge of Airship's feature releases and providing strategic recommendations to customers
• Collaborating with internal teams to improve platform adoption and time to value
• Potential career progression within the Campaign Specialist team or related departments

ASSUMPTION: This role offers a unique opportunity for candidates to gain experience in digital marketing and customer engagement while working with a leading company in the industry.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location required for this role.

Office Location(s): N/A (fully remote)

Geographic Context:

• Airship is headquartered in Portland, Oregon, with additional offices in San Francisco, California, and London, United Kingdom.
• The company operates on a 'Digital First' approach to work, allowing employees to collaborate, innovate, and support one another across different locations and timezones.
• This role is open to candidates based in the United States.

Work Schedule: 40 hours per week, with flexibility for a remote work environment

ASSUMPTION: Airship's fully remote work arrangement allows for greater flexibility and work-life balance, while still providing opportunities for collaboration and growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Technical assessment or case study presentation
• Final interview with the team

Key Assessment Areas:

• Digital marketing knowledge and skills
• Campaign management experience
• Communication and interpersonal skills
• Problem-solving and analytical skills
• Cultural fit and alignment with Airship's values

Application Tips:

• Highlight relevant digital marketing experience and skills in your resume
• Tailor your cover letter to demonstrate your understanding of Airship's mission and values
• Prepare for behavioral and situational interview questions focused on campaign management and digital marketing
• Research Airship's recent campaigns and industry trends to showcase your knowledge and enthusiasm during the interview

ATS Keywords: Digital Marketing, Campaign Management, Customer Engagement, HTML, Project Management, Communication, Collaboration, Quality Assurance, Customer Training, Platform Adoption, AI Tools, Marketing Technology, Business Intelligence

ASSUMPTION: Airship's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values.

🛠️ Tools & Technologies

• Airship Experience Platform
• AI-powered journey orchestration and content creation tools
• Marketing technology solutions (Salesforce, Oracle Responsys, Adobe)
• Business intelligence tools (Looker, Tableau)
• Basic HTML for message customization

ASSUMPTION: Familiarity with Airship's platform and relevant marketing technology solutions is beneficial for success in this role, but not required.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Data-driven
• Accountable

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and results-focused
• Adaptable and open to feedback

Self-Assessment Questions:

• Do you have a strong understanding of digital marketing best practices and a willingness to learn and apply them?
• Are you comfortable working with data and exploring campaign concepts?
• Do you possess strong communication and interpersonal skills, and are you able to effectively communicate with both technical and non-technical customers and internal stakeholders?
• Are you collaborative and able to work in a dynamic and fast-paced environment both within a team and independently?
• Are you comfortable with mobile platforms including iOS and Android, as well as SMS, Mobile Wallet, Email, and Web?

ASSUMPTION: Airship values candidates who align with their customer-centric, innovative, collaborative, data-driven, and accountable culture.

⚠️ Potential Challenges

• Managing multiple campaigns simultaneously, requiring strong project and time management skills
• Keeping up with Airship's frequent feature releases and integrating them into campaign strategies
• Working with customers who have varying levels of platform adoption and technical expertise
• Adapting to a fully remote work environment, which may require additional self-motivation and time management skills

ASSUMPTION: These challenges can be overcome with strong communication, collaboration, and adaptability skills, as well as a willingness to learn and grow in the role.

📈 Similar Roles Comparison

• Compared to other Campaign Specialist roles, this position offers a unique focus on mobile-first customer experiences and customer engagement
• Airship's industry-leading platform and innovative approach to customer experience set it apart from competitors
• Career progression opportunities within the Campaign Specialist team or related departments may vary depending on the company's size and structure

ASSUMPTION: Candidates should research Airship's unique value proposition and compare it to other companies in the industry to ensure a good fit for their career goals.

📝 Sample Projects

• Developing and executing a multi-channel customer engagement campaign for a global brand, including email, SMS, mobile, and web channels
• Analyzing campaign performance data and providing actionable insights to customers to improve future campaigns
• Collaborating with strategic consultants and customer success teams to increase customer platform adoption and improve time to value

ASSUMPTION: These sample projects demonstrate the hands-on, data-driven, and collaborative nature of the Associate Campaign Specialist role at Airship.

❓ Key Questions to Ask During Interview

• How does Airship support the professional development and growth of its Campaign Specialists?
• What are the most challenging aspects of working with customers who have varying levels of platform adoption and technical expertise?
• How does Airship foster a collaborative and innovative work environment, particularly in a fully remote setting?
• What are the most rewarding aspects of working with Airship's industry-leading platform and helping brands get customer experience right?
• How does Airship measure the success of its Campaign Specialists, and what key performance indicators (KPIs) are used to track progress?

ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and commitment to Airship's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant digital marketing experience and skills
• Write a cover letter that demonstrates your understanding of Airship's mission and values, and your enthusiasm for the role
• Prepare for behavioral and situational interview questions focused on campaign management and digital marketing
• Research Airship's recent campaigns and industry trends to showcase your knowledge and enthusiasm during the interview
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.