Associate Creative Director

📌 Core Information

🔹 Job Title: Associate Creative Director

🔹 Company: TAG Heuer

🔹 Location: TAG USA Work from Home

🔹 Job Type: Full-Time, Remote

🔹 Category: Creative & Design

🔹 Date Posted: May 12, 2025

🔹 Experience Level: Mid-Senior level

🔹 Remote Status: Remote (Work from Home)

🚀 Job Overview

Key aspects of this role include:

• Leading the creative team to produce innovative messaging and content
• Managing creative projects across various team members and client contacts
• Writing original content for multiple mediums, ensuring brand integrity and marketing objectives
• Collaborating with clients and team members to develop and produce end-results
• Providing service that maintains and develops client relationships

ASSUMPTION: This role requires a strong creative background with a focus on writing and messaging, as well as project management experience to effectively lead the creative team and manage projects.

📋 Key Responsibilities

✅ Creative Direction: Leverage advanced knowledge of writing and editing copy to cultivate innovative messaging from ideation to execution and delivery

✅ Project Management: Manage creative projects across appropriate team members and client contacts, ensuring projects meet expectations and deadlines

✅ Content Creation: Write original content for various mediums, understanding the nuances of writing effectively for each

✅ Concept Development: Use creative vision to create original concepts and develop a variety of tactical ideas around a chosen theme

✅ Client Communication: Regularly communicate with clients to ensure projects meet expectations and consult with clients throughout the project lifecycle

✅ Team Leadership: Manage the day-to-day operation of more junior creative production roles, focusing on story and tone of voice to successfully incorporate messaging with design

ASSUMPTION: This role involves a mix of creative and management responsibilities, requiring strong leadership, communication, and project management skills.

🎯 Required Qualifications

Education: Bachelor’s degree in a related field (e.g., English, Journalism, Communications, or a related discipline)

Experience: Minimum of 5 years of experience in a related field, with a focus on writing, editing, and project management

Required Skills:

• Advanced writing and editing skills, with a strong ability to define tone of voice and understand the client’s story to create innovative messaging
• Proven experience driving messaging direction for a team
• Demonstrated experience in project management
• Excellent collaboration and communication skills
• Conceptual thinking and problem-solving abilities
• Proficiency in MS Office and Adobe Creative Suite

Preferred Skills:

• Experience in the luxury goods or watchmaking industry
• Fluency in multiple languages
• Experience with digital assets and advertising

ASSUMPTION: Candidates with a strong writing background, project management experience, and a proven track record of driving messaging direction for a team will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for a mid-senior level creative director role in the United States)

Benefits:

• Flexible hours and locations
• Career training and development
• Strong supportive benefits package
• Inclusive environment that eliminates barriers and elevates voices

Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-senior level creative director role in the United States. Actual compensation may vary based on factors such as experience, skills, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: TAG Heuer operates in the luxury goods industry, specifically focusing on watchmaking. The company is known for its innovative approach, high-quality products, and strong brand identity.

Company Size: TAG Heuer is a mid-sized company with 1,001-5,000 employees globally. This size allows for a more intimate work environment and opportunities for growth and advancement.

Founded: TAG Heuer was founded in 1860 and has since established itself as a leading luxury watchmaker, known for its precision, craftsmanship, and innovative design.

Company Description:

• TAG Heuer is a Swiss luxury watchmaker, known for its avant-garde culture and philosophy, innovative approach, and commitment to pushing boundaries
• The company offers a wide range of watches and chronographs, catering to various tastes and preferences
• TAG Heuer is headquartered in Switzerland and operates subsidiaries worldwide, with a strong focus on sustainability and ethical business practices

Company Specialties:

• Watchmaking
• Luxury goods
• Innovative design and engineering
• Sports, music, art, and lifestyle marketing

Company Website: www.tagheuer.com

ASSUMPTION: TAG Heuer's focus on innovation, quality, and sustainability makes it an attractive employer for creative professionals seeking a challenging and rewarding work environment.

📊 Role Analysis

Career Level: Mid-Senior level, with opportunities for growth and advancement within the company and the LVMH Group

Reporting Structure: This role reports directly to the Creative Director and may oversee junior creative production roles

Work Arrangement: Remote (Work from Home), with flexibility for on-site work as needed

Growth Opportunities:

• Potential to advance to a Creative Director or similar leadership role
• Opportunities to work on high-profile campaigns and projects
• Chance to gain experience in the luxury goods industry and work with prestigious clients

ASSUMPTION: This role offers strong growth potential for candidates with the right skills and experience, as well as a passion for the luxury goods industry and TAG Heuer's brand.

🌍 Location & Work Environment

Office Type: Remote (Work from Home), with the option to work on-site as needed

Office Location(s): TAG USA Work from Home

Geographic Context:

• The United States offers a large and diverse market for luxury goods, with a strong focus on innovation and creativity
• The remote work arrangement provides flexibility and the opportunity to work from various locations
• The TAG USA Work from Home office is a virtual environment, allowing for greater work-life balance and reduced commute time

Work Schedule: Full-time, typically 40 hours per week, with flexibility for remote work and on-site work as needed

ASSUMPTION: The remote work arrangement and flexible work schedule make this role an attractive option for candidates seeking a better work-life balance and the opportunity to work from various locations.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR department
• Creative test or assignment
• In-depth interview with the Creative Director and/or other team members
• Final interview with the hiring manager or a panel of decision-makers

Key Assessment Areas:

• Writing and editing skills
• Creative direction and concept development
• Project management experience
• Collaboration and communication skills
• Alignment with TAG Heuer's brand and values

Application Tips:

• Tailor your resume and cover letter to highlight your writing, editing, and project management skills, as well as your passion for the luxury goods industry and TAG Heuer's brand
• Prepare a portfolio showcasing your best creative work, with a focus on writing and messaging
• Be ready to discuss your creative process, approach to project management, and how you drive messaging direction for a team

ATS Keywords: Creative direction, messaging, project management, writing, editing, luxury goods, TAG Heuer, brand integrity, marketing objectives

ASSUMPTION: TAG Heuer's recruitment process is designed to assess candidates' creative and project management skills, as well as their alignment with the company's brand and values. Applicants should be prepared to demonstrate their expertise in writing, editing, and messaging, as well as their ability to lead a creative team and manage projects.

🛠️ Tools & Technologies

• MS Office Suite (Word, Excel, PowerPoint)
• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Project management tools (e.g., Asana, Trello, JIRA)
• Collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Proficiency in MS Office and Adobe Creative Suite is required for this role, as is experience with project management and collaboration tools. Familiarity with industry-specific software and platforms may also be beneficial.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Quality
• Sustainability
• Team spirit
• Disruptive attitude
• Ambition

Work Style:

• Collaborative and team-oriented
• Innovative and forward-thinking
• Results-driven and focused on delivering high-quality work
• Adaptable and able to work in a fast-paced, dynamic environment

Self-Assessment Questions:

• Do you have a strong passion for the luxury goods industry and TAG Heuer's brand?
• Are you a creative thinker with a proven track record of driving messaging direction for a team?
• Are you comfortable working in a remote environment and collaborating with team members virtually?
• Do you have strong project management skills and the ability to manage multiple projects simultaneously?

ASSUMPTION: TAG Heuer values candidates who are passionate about the luxury goods industry, innovative and forward-thinking, and able to work collaboratively in a remote environment. Applicants should be prepared to demonstrate their alignment with the company's values and work style.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working remotely and collaborating with team members virtually
• Adapting to a fast-paced, dynamic work environment
• Meeting the high standards and expectations of a luxury goods company

ASSUMPTION: This role may present challenges related to project management, remote work, and meeting the high standards of a luxury goods company. Candidates should be prepared to demonstrate their ability to manage multiple projects, work collaboratively in a remote environment, and meet the high expectations of TAG Heuer's clients.

📈 Similar Roles Comparison

• Associate Creative Director vs. Senior Copywriter: The Associate Creative Director role involves more leadership and management responsibilities, while the Senior Copywriter role focuses primarily on writing and editing content
• Industry-specific context: TAG Heuer's luxury goods industry requires a strong understanding of luxury branding, high-end marketing, and the unique challenges and opportunities presented by the luxury goods market
• Career path comparison: The Associate Creative Director role is a mid-senior level position with opportunities for growth and advancement to a Creative Director or similar leadership role

ASSUMPTION: The Associate Creative Director role at TAG Heuer offers unique opportunities and challenges compared to similar roles in the creative and design industry. Candidates should be prepared to demonstrate their understanding of the luxury goods industry and their ability to lead a creative team and manage projects in a remote work environment.

📝 Sample Projects

• Developing a comprehensive marketing campaign for a new luxury watch launch, including advertising, collateral, direct mail, out-of-home, videos, and digital assets
• Creating innovative messaging and content for a luxury goods brand's website and social media channels, highlighting the brand's unique story, tone of voice, and value proposition
• Managing a team of junior creative production roles to develop and produce end-results that meet brand integrity and marketing objectives for a high-profile client

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges presented by the Associate Creative Director role at TAG Heuer. Candidates should be prepared to discuss their experience with similar projects and their approach to managing creative teams and projects in a remote work environment.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does TAG Heuer support the growth and development of its creative team members?
• What are the key priorities and focus areas for this role in the first 90 days?
• How does TAG Heuer measure the success and impact of its creative campaigns and projects?
• What are the most rewarding aspects of working at TAG Heuer, according to current team members?

ASSUMPTION: These key questions are designed to help candidates better understand the team structure, priorities, and culture of TAG Heuer, as well as the opportunities for growth and development presented by the Associate Creative Director role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your writing, editing, and project management skills, as well as your passion for the luxury goods industry and TAG Heuer's brand
• Prepare a portfolio showcasing your best creative work, with a focus on writing and messaging
• Be ready to discuss your creative process, approach to project management, and how you drive messaging direction for a team during your interviews
• Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.