🔹 Job Title: Associate Creative Director, Art, Performance Creative
🔹 Company: Dentsu
🔹 Location: New York, United States
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Advertising Services
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (New York or Tri-state area)
Key aspects of this role include:
ASSUMPTION: This role requires a strong balance of management and hands-on creative skills, with a focus on performance-driven work.
✅ Oversee conceptual yet performance-driven work, such as paid social, display, email, OLV, and landing pages while satisfying the branding requirements of our clients
✅ Develop on-brand creative activations rooted in strategy that serve as a framework for bringing art and messaging to life for specific audiences, across channels
✅ Partner with our teams to create concepts that enhance response strategies and achieve client goals
✅ Apply audience insights, strategic frameworks, and direct response best practices to your work
✅ Understand unique audiences and create content that is relevant to each
✅ Stay current with the latest trends and technologies (e.g., DCO, Content Velocity, Dynamic Video, Modular Content Systems)
✅ Present work both internally and to our clients while building client relationships
ASSUMPTION: This role requires a strong understanding of performance creative, with the ability to balance strategic thinking and creative execution.
Education: Bachelor's degree in Advertising, Marketing, or a related field, or equivalent experience in a relevant field
Experience: 5 years minimum art direction and design experience in creative advertising and performance creative
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in B2B performance creative and a strong portfolio demonstrating their ability to create on-brand, performance-driven work will be most competitive for this role.
Salary Range: $94,000 - $152,375 annually. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, and other factors permitted by law.
Benefits:
Working Hours: Full-time, with some in-office time expected for hybrid roles
ASSUMPTION: The salary range provided is an estimate based on industry standards for this role, experience level, and location. Actual compensation may vary based on the factors mentioned.
Industry: Advertising Services, with a focus on performance creative and marketing communications
Company Size: 10,001+ employees, providing ample opportunities for collaboration and growth
Founded: 1901, with a rich history and established presence in the advertising industry
Company Description:
Company Specialties:
Company Website: https://www.dentsu.com/
ASSUMPTION: Dentsu's large size and global presence offer candidates the opportunity to work on a wide range of projects and collaborate with diverse teams.
Career Level: Mid-level to senior, with the opportunity to grow into a leadership role
Reporting Structure: This role reports to the Group Creative Director, Performance Creative
Work Arrangement: Hybrid, with some in-office time expected for this role
Growth Opportunities:
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in performance creative within a large, global advertising agency.
Office Type: Hybrid, with some in-office time expected
Office Location(s): 150 E 42nd St, New York, 10017, US
Geographic Context:
Work Schedule: Full-time, with some in-office time expected
ASSUMPTION: The hybrid work arrangement and central office location provide a good balance between flexibility and collaboration for this role.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Performance Creative, Art Direction, Design, Direct Mail, Online Display, Email, Paid Social, B2B Experience, Web Usability, Advertising Technologies, Brand Development, Audience Insights, Strategic Frameworks, Direct Response Best Practices
ASSUMPTION: Applicants should focus on demonstrating their performance creative experience and understanding of the role's requirements to increase their chances of success in the application process.
ASSUMPTION: Familiarity with industry-standard creative and project management tools is essential for this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Applicants should assess their fit with Dentsu's company values and work style to ensure a successful and fulfilling career with the organization.
ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to thrive in a fast-paced, dynamic work environment.
ASSUMPTION: Applicants should research similar roles and career paths to gain a better understanding of the opportunities available in performance creative within the advertising industry.
ASSUMPTION: Applicants should prepare examples of their work that demonstrate their ability to create on-brand, performance-driven content for a variety of channels and audiences.
ASSUMPTION: Applicants should prepare thoughtful questions to ask during the interview to demonstrate their interest in the role and gain a better understanding of the work environment and company culture.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.