π Core Information
πΉ Job Title: Associate Creative Director, Copy - Canada
πΉ Company: Real Chemistry
πΉ Location: Toronto, Ontario, Canada
πΉ Job Type: Full-Time
πΉ Category: Advertising Services
πΉ Date Posted: April 4, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Establishing a local market presence in partnership with account and strategy leadership
- Providing Canadian market insights and cultural nuance to the UK-based International Hub for largest clients
- Participating in global briefs and local new business activity across all Real Chemistry capabilities
- Crafting compelling copy and ensuring regulatory compliance
- Mentoring junior team members as the local market office presence grows
ASSUMPTION: This role requires a strong understanding of both the global healthcare market and the local hiring market in Canada.
π Key Responsibilities
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Establish a local market presence in partnership with account and strategy leadership
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Provide Canadian market insights and cross-checks for cultural relevance/nuance to our UK-based International Hub for our largest clients
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Participate in global briefs and local new business activity across all Real Chemistry capabilities
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Structure complete narratives and write in different voices to suit clients and audiences
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Work with ACD, Art, as needed, to produce standout and strategically focused campaigns and experiences in line with client strategy
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Identify and interview prospective creative candidates
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Manage teams, creative output, and client relationships
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Oversee day-to-day deliverables under tight deadlines while bringing best in class work to market
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Mentor teams both internally and externally
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Manage awards submissions and case studies
ASSUMPTION: This role will initially be an individual contributor but will scale to include guiding junior team members as the local market office presence grows.
π― Required Qualifications
Education: Bachelorβs degree
Experience: 8+ years of healthcare/pharma experience in an agency environment
Required Skills:
- Global and local market expertise
- Healthcare marketing writing experience for HCP and patient/consumer audiences
- Consistent record of creative ability and judgment
- Strong leadership skills with the ability to inspire and motivate teams
- Demonstrated ability to thrive in a fast-paced, dynamic environment
- Highly motivated self-starter who enjoys working independently
- Bilingual proficiency in both English as well as local market language(s)
Preferred Skills:
- Experience working with AI-powered healthcare experiences
- Familiarity with Real Chemistry's unique model and capabilities
ASSUMPTION: While not explicitly stated, experience with AI and familiarity with Real Chemistry's unique model and capabilities would be beneficial for this role.
π° Compensation & Benefits
Salary Range: CAD 120,000 - 160,000 per year (Estimated based on industry standards for similar roles in Toronto)
Benefits:
- Subsidized Medical, Dental, and Vision Insurance
- Flexible PTO and entitlement to a five-week sabbatical program after 5 years of service
- Annual wellness reimbursement
- Mental wellness coaching and support
- Access to online classes with LinkedIn Learning
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range is estimated based on industry standards for similar roles in Toronto. Actual salary may vary based on experience and qualifications.
π Applicant Insights
π Company Context
Industry: Advertising Services, focusing on healthcare and AI-powered experiences
Company Size: 1,001-5,000 employees, with a global presence and a unique, integrated model
Founded: Real Chemistry was founded in 2000 and has since grown to over 2,000 employees worldwide
Company Description:
- Real Chemistry drives the commercial success of healthcare companies by creating AI-powered, idea-driven healthcare experiences with the customer at the center
- The company offers a wide range of services, including integrated communications, advertising, analytics & insights, and medical communications
- Real Chemistry's unique model allows experts from various disciplines to collaborate without barriers under a single, unified mission
Company Specialties:
- Integrated Communications
- Advertising
- Clinical Trial Engagement
- Value-Based Care Consulting
- Influencer Marketing
- Health Technologies
- Performance Marketing
- Patient Community Engagement
- Medical Communications
- Branding
- Integrated Intelligence
- Media & Marketing and Insights
Company Website: realchemistry.com
ASSUMPTION: Real Chemistry's unique model and global presence provide opportunities for growth and collaboration across various disciplines.
π Role Analysis
Career Level: Mid to Senior level, with the potential to grow into a leadership role as the local market office presence expands
Reporting Structure: This role will report directly to the local market leadership and collaborate with account and strategy leads
Work Arrangement: Remote OK, with the possibility of on-site work as the local market office presence grows
Growth Opportunities:
- As the local market office presence grows, there will be opportunities to mentor junior team members and take on more leadership responsibilities
- Real Chemistry's global presence and integrated model offer opportunities for collaboration and growth across various disciplines
- The company's focus on AI-powered healthcare experiences provides opportunities to stay at the forefront of industry trends
ASSUMPTION: This role offers significant growth potential as Real Chemistry continues to expand its global footprint.
π Location & Work Environment
Office Type: Real Chemistry does not have a legal entity in Canada, so this role will be hired through a Canadian Employer of Record (EoR) as the company works to establish and build out its presence
Office Location(s): Toronto, Ontario, Canada
Geographic Context:
- Toronto is the capital of the province of Ontario and the largest city in Canada, with a diverse and multicultural population
- The city is known for its vibrant arts and culture scene, as well as its strong healthcare industry
- Toronto has a humid continental climate, with warm, humid summers and cold, snowy winters
Work Schedule: Full-time, typically 40 hours per week, with the possibility of flexible hours and remote work
ASSUMPTION: While Real Chemistry does not have a legal entity in Canada, the company is committed to establishing a presence in the country and growing its team in Toronto.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with a recruiter
- Portfolio review and creative challenge
- Interview with local market leadership and/or account and strategy leads
- Final interview with the global creative leadership team
Key Assessment Areas:
- Creativity and strategic thinking
- Understanding of the Canadian healthcare market and cultural nuances
- Leadership skills and ability to mentor junior team members
- Adaptability and ability to thrive in a fast-paced, dynamic environment
Application Tips:
- Tailor your resume and portfolio to highlight your relevant healthcare experience and creative achievements
- Prepare a cover letter that demonstrates your understanding of the Canadian healthcare market and your enthusiasm for the role
- Be ready to discuss your creative process and how you approach briefs and challenges
ATS Keywords: Healthcare, Pharma, Agency, Creative Director, Copy, Canada, Toronto, Global, Local Market, Insights, Cultural Nuance, Leadership, Mentoring, AI, Integrated Model
ASSUMPTION: Real Chemistry's application process is designed to assess candidates' creativity, strategic thinking, and cultural fit for the role and the company's unique model.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management tools (e.g., Asana, Trello, JIRA)
- AI-powered healthcare experience platforms (e.g., Real Chemistry's proprietary tools)
ASSUMPTION: While not explicitly stated, familiarity with Adobe Creative Suite, Microsoft Office Suite, and project management tools is expected for this role. Experience with AI-powered healthcare experience platforms would be a plus.
π Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Creativity
- Accountability
- Excellence
Work Style:
- Entrepreneurial and collaborative
- Focused on delivering innovative, AI-powered healthcare experiences
- Committed to transforming what healthcare is to what it should be
Self-Assessment Questions:
- How do you approach integrating cultural nuances into your creative work?
- How have you adapted to working in a fast-paced, dynamic environment in the past?
- How do you mentor and develop junior team members to help them grow in their careers?
ASSUMPTION: Real Chemistry's unique model and focus on AI-powered healthcare experiences require candidates who are entrepreneurial, collaborative, and adaptable.
β οΈ Potential Challenges
- Establishing a local market presence in a new region for the company
- Navigating the unique, integrated model of Real Chemistry and its global footprint
- Managing teams and client relationships in a fast-paced, dynamic environment
- Adapting to the Canadian healthcare market and cultural nuances
ASSUMPTION: These challenges are inherent to the role and the unique nature of Real Chemistry's business model. Successful candidates will be able to thrive in this environment and leverage these challenges as opportunities for growth.
π Similar Roles Comparison
- This role differs from other creative director positions in the industry due to Real Chemistry's unique, integrated model and focus on AI-powered healthcare experiences
- As a global role with a focus on the Canadian market, this position offers a unique blend of local and global responsibilities
- Career paths within Real Chemistry may differ from those in more traditional advertising agencies, with opportunities for growth and leadership as the company continues to expand its global footprint
ASSUMPTION: This role is unique within the industry due to Real Chemistry's unique model and focus on AI-powered healthcare experiences. Candidates should be prepared to adapt to this unique environment and leverage the opportunities it presents.
π Sample Projects
- Developing a global advertising campaign for a new pharmaceutical product launch, tailored to the Canadian market and cultural nuances
- Creating a patient-focused digital experience that leverages AI to provide personalized and relevant content
- Managing a team to produce a series of medical education materials for healthcare professionals, ensuring regulatory compliance and cultural relevance
ASSUMPTION: These sample projects are designed to illustrate the unique blend of global and local market responsibilities required for this role.
β Key Questions to Ask During Interview
- How does Real Chemistry's unique, integrated model support collaboration and growth across various disciplines?
- What opportunities are there for mentoring and developing junior team members as the local market office presence grows?
- How does Real Chemistry support its employees in adapting to the Canadian healthcare market and cultural nuances?
- What are the key priorities for this role in the first 90 days?
- How does Real Chemistry measure the success of its AI-powered healthcare experiences?
ASSUMPTION: These questions are designed to help candidates better understand the unique nature of Real Chemistry's business model and the opportunities and challenges that come with this role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight your relevant healthcare experience and creative achievements
- Prepare a cover letter that demonstrates your understanding of the Canadian healthcare market and your enthusiasm for the role
- Be ready to discuss your creative process and how you approach briefs and challenges during the interview
- Follow up with the recruiter one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.