📌 Core Information
🔹 Job Title: Associate Creative Director, Creative Technology, North America Stores
🔹 Company: Amazon
🔹 Location: New York, NY, USA
🔹 Job Type: On-site
🔹 Category: Creative & Design
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 8+ years
🔹 Remote Status: On-site (with potential for hybrid work)
🚀 Job Overview
Key aspects of this role include:
- Leading the creative direction framework for proprietary technology
- Managing dataset coordination and approvals
- Collaborating with tech teams on feedback loops and process structure
- Executing proof-of-concept technology-driven creative campaigns
- Mentoring junior creatives and technologists
ASSUMPTION: This role requires a strong understanding of both creative and technological aspects, with a focus on emerging technologies like GenAI and CGI.
📋 Key Responsibilities
✅ Lead the creative direction framework for proprietary technology, such as GenAI and CGI image generation
✅ Manage dataset coordination and approvals, ensuring data quality and relevance
✅ Work with tech teams on feedback loops, setting structure and process for continuous improvement
✅ Lead the vision and execution of proof-of-concept technology-driven creative campaigns, from concept to final delivery
✅ Collaborate with strategy, design, production, and science teams to craft compelling digital experiences
✅ Explore and advise on emerging GenAI tools and CGI pipelines
✅ Guide junior creatives and technologists, providing mentorship and championing innovation and craft
✅ Stay ahead of creative tech trends, tools, and cultural movements to inspire fresh ideas and strategic opportunities
✅ Partner with clients and stakeholders to pitch ideas, present concepts, and articulate the value of tech-enabled creativity
ASSUMPTION: This role requires a balance of creative, strategic, and technical skills, with a strong emphasis on collaboration and leadership.
🎯 Required Qualifications
Education: Bachelor's degree in Design, Fine Arts, or a related field (or equivalent experience)
Experience: 8+ years of experience in a creative agency, studio, or in-house team, with at least 2 years in a leadership or senior creative role
Required Skills:
- Proven experience in creative direction, with a focus on technology-driven campaigns
- Strong understanding of generative models (text-to-image, text-to-video, etc.) and 3D/CGI workflows
- Ability to balance concept, strategy, and execution across multiple platforms and media
- Clear communication and storytelling skills
- Curious mind and collaborative spirit
Preferred Skills:
- Experience with Amazon's creative technology stack
- Fluency in multiple languages
ASSUMPTION: Candidates should have a strong portfolio demonstrating original, tech-forward creative work, with examples of GenAI, CGI, or other immersive technologies in action.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for similar roles at Amazon)
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Paid time off (vacation, sick, and holidays)
- Maternity and paternity leave
- Employee discounts
Working Hours: Full-time, typically 40 hours per week, with potential for flexible hours and remote work
ASSUMPTION: Salary range is estimated based on industry standards for similar roles at Amazon. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Amazon operates in the e-commerce and technology sectors, with a focus on innovation, customer experience, and operational excellence.
Company Size: Amazon is a large, multinational corporation with over 10,000 employees, providing ample opportunities for growth and collaboration.
Founded: Amazon was founded in 1994 by Jeff Bezos, initially as an online bookstore, and has since expanded into a global e-commerce platform, cloud computing, digital streaming, and artificial intelligence.
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon embraces new ways of doing things, makes decisions quickly, and is not afraid to fail.
Company Specialties:
- E-commerce
- Retail
- Operations
- Internet
Company Website: Amazon.com
ASSUMPTION: Amazon's large size and diverse range of products and services offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the senior level, with the opportunity to grow into a leadership position within the creative technology team.
Reporting Structure: The Associate Creative Director will report directly to the Creative Director and work closely with cross-functional teams, including technology, strategy, and production.
Work Arrangement: This role is primarily on-site, with potential for hybrid work arrangements, depending on the team's needs and the candidate's preferences.
Growth Opportunities:
- Advancement to a Creative Director or similar leadership role
- Expansion into other areas of Amazon's creative technology division
- Potential to work on high-impact projects with significant visibility within the company
ASSUMPTION: This role offers significant growth potential, with opportunities to lead high-visibility projects and advance within the creative technology team.
🌍 Location & Work Environment
Office Type: Amazon's offices are typically modern, collaborative workspaces with a focus on employee comfort and productivity.
Office Location(s): New York, NY, USA (with potential for hybrid or remote work)
Geographic Context:
- New York City is a major hub for the creative and technology industries, offering ample opportunities for networking and professional development.
- The city's vibrant culture and diverse communities provide a rich source of inspiration for creative work.
- Amazon's New York office is located in the heart of the city, providing easy access to public transportation and nearby amenities.
Work Schedule: Full-time, typically 40 hours per week, with potential for flexible hours and remote work
ASSUMPTION: The New York office provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a recruiter
- Portfolio review and creative challenge
- On-site or virtual interview with the hiring manager and team members
- Final round interview with senior leadership
Key Assessment Areas:
- Creative problem-solving skills
- Technical proficiency with relevant tools and technologies
- Collaboration and communication skills
- Cultural fit and alignment with Amazon's leadership principles
Application Tips:
- Tailor your resume and portfolio to highlight relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative direction skills, with a focus on technology-driven campaigns
- Be ready to discuss your creative process, inspirations, and how you approach challenges
- Research Amazon's creative technology division and be prepared to discuss how you can contribute to its success
ATS Keywords: Creative Direction, GenAI, CGI, Technology, Collaboration, Mentorship, Innovation, Digital Experiences, Communication, Creative Campaigns, Data Coordination, Emerging Tools, Feedback Loops, 3D Workflows, Strategic Opportunities
ASSUMPTION: The interview process will focus on assessing your creative problem-solving skills, technical proficiency, and cultural fit within Amazon's creative technology team.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- 3D modeling and animation software (e.g., Blender, Cinema 4D)
- GenAI tools (e.g., DALL-E, Stable Diffusion)
- Project management tools (e.g., Asana, JIRA)
ASSUMPTION: Familiarity with relevant creative and technology tools is essential for success in this role, with a strong emphasis on emerging GenAI tools and 3D workflows.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on innovation and continuous improvement
- Data-driven and analytical
Self-Assessment Questions:
- How do you approach balancing concept, strategy, and execution in your creative work?
- Can you provide an example of a time when you successfully led a team to execute a complex, technology-driven creative project?
- How do you stay up-to-date with emerging trends and tools in the creative technology space?
ASSUMPTION: Successful candidates will demonstrate a strong alignment with Amazon's values and a collaborative, innovative work style.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Balancing creative vision with technical constraints and feasibility
- Adapting to changes in technology and industry trends
- Collaborating effectively with diverse teams, including technologists, strategists, and producers
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a collaborative mindset.
📈 Similar Roles Comparison
- Compared to other creative director roles, this position places a stronger emphasis on technology and emerging tools like GenAI and CGI
- Industry-specific context: The e-commerce and technology sectors are highly competitive and fast-paced, requiring continuous innovation and adaptation
- Career path comparison: This role offers significant growth potential, with opportunities to advance within Amazon's creative technology division
ASSUMPTION: This role is unique in its focus on technology-driven creative campaigns and offers a distinct career path within Amazon's creative technology division.
📝 Sample Projects
- Leading a team to create a proof-of-concept campaign using GenAI-generated images and 3D animations to promote a new product launch
- Collaborating with a team of strategists and producers to develop a data-driven creative strategy for a major marketing campaign, leveraging emerging technologies and customer insights
- Mentoring junior creatives and technologists to develop their skills and advance their careers within Amazon's creative technology division
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, with a focus on technology-driven creative campaigns and mentorship.
❓ Key Questions to Ask During Interview
- Can you describe the creative technology team's structure and how this role fits within it?
- How does the creative technology division collaborate with other teams within Amazon, such as marketing and retail?
- What are the most pressing challenges facing the creative technology team, and how can this role help address them?
- How does Amazon support the professional development and growth of its creative technology team members?
- What are the key performance indicators (KPIs) for success in this role, and how will my progress be measured?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company, enabling you to make an informed decision about your fit and potential for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Amazon Jobs portal
- Tailor your resume and portfolio to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative direction skills, with a focus on technology-driven campaigns
- Be ready to discuss your creative process, inspirations, and how you approach challenges
- Research Amazon's creative technology division and be prepared to discuss how you can contribute to its success
- Follow up with the recruiter one week after your application submission to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
