📌 Core Information
🔹 Job Title: Associate Director, Consumer Marketing
🔹 Company: Revance
🔹 Location: Nashville, TN (Remote OK)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid (Remote OK)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies for consumer-facing activities of DAXXIFY®
- Leading teams and managing projects to achieve brand goals
- Collaborating with various departments, including medical affairs, regulatory, legal, digital marketing, HCP marketing, and practice integration marketing
- Overseeing creative execution and multi-channel paid media campaigns
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to work effectively with multiple stakeholders.
📋 Key Responsibilities
✅ Develop and execute brand campaigns that support DAXXIFY® consumer strategy
✅ Develop consumer communication plan and content strategy, ensuring counterparts are informed
✅ Oversee creative execution for consumer-facing assets, including paid media, social media, CRM, and web
✅ Develop and optimize brand messaging and core brand assets
✅ Set strategic direction for internal design team and external creative agencies
✅ Execute multi-channel paid media campaigns and develop paid media strategy
✅ Develop KPIs for paid media campaigns and ensure campaigns meet/exceed KPIs
✅ Develop innovative consumer campaigns that raise brand awareness, drive engagement, and conversion
✅ Effectively collaborate with medical affairs, regulatory, legal, digital marketing, HCP marketing, and practice integration marketing teams
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work independently and efficiently to meet deadlines.
🎯 Required Qualifications
Education: Bachelor’s Degree in Marketing or Advertising (preferred)
Experience: 7+ years of marketing experience, preferably in an inline marketing role with a focus on consumer marketing
Required Skills:
- Proven ability to work collaboratively with multiple stakeholders
- Strong project management skills
- Entrepreneurial spirit and desire to work in a fast-paced environment
- Creative and strategic thinking
- Proactive and can-do attitude
- Strong attention to detail
- Exceptional verbal and written communication skills
Preferred Skills:
- Beauty, medical dermatology, or aesthetics experience
- DTC mass media experience, including campaign planning, media planning, production, and execution
- Prior experience in product management
ASSUMPTION: Candidates with experience in the beauty or medical dermatology sectors and a strong background in consumer marketing will be most competitive for this role.
💰 Compensation & Benefits
Salary Range: $125,000 - $155,000 annually + annual performance bonus
Benefits:
- Competitive compensation
- Flexible unlimited PTO, holidays, and 12 weeks parental leave
- Generous healthcare benefits, Employer HSA contribution, 401k match, wellness discounts, and more
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range provided is based on industry standards for similar roles and experience levels in the Nashville, TN area.
📌 Applicant Insights
🔍 Company Context
Industry: Biotechnology Research
Company Size: 501-1,000 employees
Founded: 2002 (as Revance Therapeutics; merged with Crown Laboratories in 2021)
Company Description:
- Revance is a fast-growing, global aesthetics and skincare company committed to delivering innovative aesthetics and market-leading skincare solutions
- Revance offers a differentiated portfolio, including DAXXIFY®, RHA® Collection of dermal fillers, SkinPen®, PanOxyl®, Blue Lizard®, StriVectin®, and BIOJUVE
- Revance operates in 60 countries and has significant opportunities to enter new markets
Company Specialties:
- Botulinum Toxin
- Biotechnology
- Healthcare
- Pharmaceuticals
- Science and Research
- Financial Services and Fintech
Company Website: http://www.revance.com
ASSUMPTION: Revance offers a dynamic work environment with opportunities for growth and innovation in the aesthetics and skincare industry.
📊 Role Analysis
Career Level: Mid-level to senior-level marketing role
Reporting Structure: Reports to the Director, Marketing DAXXIFY®
Work Arrangement: On-site/Hybrid (Remote OK)
Growth Opportunities:
- Potential to grow within the marketing department or explore other opportunities within Revance
- Chance to work on high-impact projects and campaigns that drive brand awareness and consideration
- Opportunity to collaborate with various departments and stakeholders, expanding professional network
ASSUMPTION: This role offers strong potential for career growth and development within the marketing department and the broader organization.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 1222 Demonbreun St, 20th Floor, Nashville, TN 37203, US
Geographic Context:
- Nashville, TN is a vibrant city with a growing job market, particularly in the healthcare and technology sectors
- The city offers a diverse range of cultural attractions, entertainment options, and outdoor activities
- Nashville has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Full-time (40 hours/week), with the possibility of flexible hours and remote work
ASSUMPTION: The Nashville office provides a collaborative and engaging work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth behavioral and situational interview with the hiring manager and other team members
- Final interview with the director or another senior leader
Key Assessment Areas:
- Marketing strategy and campaign development
- Collaboration and stakeholder management
- Project management and execution
- Cultural fit and alignment with Revance's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the beauty or medical dermatology sectors and consumer marketing trends
- Prepare examples of successful marketing campaigns you've led or contributed to
ATS Keywords: Marketing strategy, consumer marketing, brand campaigns, paid media, campaign execution, stakeholder management, project management
ASSUMPTION: The application process for this role is competitive, and candidates with relevant marketing experience and a strong portfolio of successful campaigns will be most competitive.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- Design and creative tools (e.g., Adobe Creative Suite, Sketch)
ASSUMPTION: Candidates with experience using relevant marketing, project management, and design tools will be most competitive for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Accountability
- Customer Focus
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and focused on achieving goals
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you able to work effectively with multiple stakeholders and manage projects independently?
- Do you have a strong entrepreneurial spirit and a proactive, can-do attitude?
ASSUMPTION: Candidates who align with Revance's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple priorities and projects simultaneously
- Working effectively with various departments and stakeholders
- Keeping up with industry trends and best practices in consumer marketing
- Adapting to a fast-paced and dynamic work environment
ASSUMPTION: Candidates who are organized, adaptable, and able to thrive in a fast-paced environment will be best equipped to overcome these challenges.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Manager or Marketing Director position, but with a focus on consumer marketing and brand campaigns
- Unlike other marketing roles, this position requires a strong understanding of the beauty or medical dermatology sectors and consumer marketing trends
- Career progression in this role could lead to a Director or Vice President of Marketing position within Revance
ASSUMPTION: Candidates with experience in similar marketing roles, particularly those focused on consumer marketing and brand campaigns, will be most competitive for this position.
📝 Sample Projects
- Developing and executing a multi-channel marketing campaign to launch a new consumer product
- Conducting market research and consumer insights analysis to inform brand strategy and messaging
- Managing a team to create and execute a series of consumer events or activations to drive brand awareness and engagement
ASSUMPTION: Candidates with experience working on similar projects will be best equipped to succeed in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role collaborate with other departments, such as medical affairs, regulatory, and legal?
- What are the most successful marketing campaigns that have been executed for DAXXIFY®, and what can I learn from them?
- What opportunities are there for growth and development within the marketing department and the broader organization?
- How does Revance support work-life balance for its employees?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process will help demonstrate your interest in the role and commitment to Revance's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns you've led or contributed to
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
