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Associate Director of Content Marketing

Triumvirate Environmental
Full-time
On-site
Somerville, Massachusetts, United States
πŸ” SEO & Content Marketing
πŸ“Œ Core Information

- Job Title: Associate Director of Content Marketing
- Company: Triumvirate Environmental
- Location: Somerville, MA
- Job Type: On-site (Hybrid after 90 days)
- Category: Marketing
- Date Posted: May 16, 2025

πŸš€ Job Overview

Key aspects of this role include:

1. Strategic Leadership: Drive content strategy and execution to ensure consistent messaging across the customer journey.
2. Team Management: Lead and mentor a content team in a fast-paced, high-growth environment.
3. Data-Driven Decisions: Analyze content performance metrics and optimize content strategy based on data.
4. Collaboration: Work closely with executive leadership, internal subject matter experts, and external vendors to position the company as an industry thought leader.
5. Cross-Functional Partnership: Partner with growth marketing, sales, and customer success teams to create content that supports the entire buyer journey.

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to thrive in a dynamic, collaborative environment.

πŸ“‹ Key Responsibilities

- πŸ“ Content Strategy & Creation:
- Own the positioning of Triumvirate’s value proposition and messaging hierarchy for different segments and stages of the customer journey.
- Develop and execute a comprehensive content marketing strategy that supports brand awareness, demand generation, SEO, and customer engagement.
- Manage the content team to deliver high-quality, engaging, and on-brand content across all channels.
- Own the editorial calendar and oversee the creation of a wide range of technical content, including blog posts, whitepapers, case studies, videos, landing pages, and social media.

- 🎯 Campaign & Project Management:
- Lead content initiatives for campaigns, service launches, and key business priorities.
- Work closely with executive leadership, internal subject matter experts, and external vendors to position the company as an industry thought leader.

- 🀝 Cross-Functional Collaboration:
- Partner with growth marketing, sales, and customer success teams to create content that supports the entire buyer journey.
- Refine existing and develop new ideal customer profiles in collaboration with the sales team.

- πŸ“Š Performance Analysis & Optimization:
- Analyze content performance metrics and optimize content strategy based on data.
- Translate content engagement into actionable insights to support Triumvirate’s business goals.

ASSUMPTION: Success in this role requires exceptional writing, editing, and storytelling skills, as well as strong analytical and project management abilities.

🎯 Required Qualifications

- Education:
- Degree in Marketing, Communications, or other relevant discipline. MBA a plus.

- Experience:
- 7+ years of data-driven content marketing experience in the B2B space, with 3+ years in a leadership role.

- Required Skills:
- Proven track record of developing and executing successful content strategies that drive business results.
- Exceptional writing, editing, and storytelling skills.
- Strong understanding of SEO, content distribution, lead generation, and marketing funnel dynamics.
- Experience with content management systems, marketing automation platforms, and analytics tools.
- Ability to lead, inspire, and mentor a content team in a fast-paced, high-growth environment.
- Excellent project management and organizational skills.

- Preferred Skills:
- Experience with specific content management systems, marketing automation platforms, and analytics tools (e.g., HubSpot, Marketo, Google Analytics).
- Familiarity with the environmental services industry.

ASSUMPTION: Candidates should have a proactive and results-oriented approach, with meticulous attention to detail and a strong commitment to continuous learning and improvement.

πŸ’° Compensation & Benefits

- Salary Range: $120,000 - $160,000 per year (based on experience and industry standards for similar roles in the Boston area)
- *Assumption:* Salary range is estimated based on market data for similar roles in the Boston area, as no salary information was provided in the original job listing.

- Benefits:
- Health, Dental, and Vision Insurance
- 401k with company match
- Generous tuition reimbursement program
- Safety training, external trainings, and certifications
- Mentorship and career succession planning
- Relocation opportunities
- Auto and home insurance discounts
- Pet assistance discount plans
- Discounted movie passes

ASSUMPTION: Benefits package is comprehensive and competitive, focusing on employee growth, development, and work-life balance.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Environmental Services
- Company Size: 1,001-5,000 employees
- Founded: 1988
- Headquarters: Somerville, MA
- Specialties: Hazardous waste removal, COVID-19 response services, decontamination services, onsite environmental services, waste management, recycling & sustainability, EHS consulting services, EHS training, lab & facility services, chemical inventory management, tank removal, remediation services, emergency response services, waste disposal, EHS plans & permits, EHS compliance, and consulting.

- Company Description: Triumvirate Environmental provides sustainable environmental solutions to leading companies in the Life Sciences, Healthcare, Education, and Advanced Manufacturing markets. Key areas of expertise are in Waste Management & Disposal, EHS Consulting Services, and Lab & Facility Services. Our highly trained experts help organizations reduce waste, save money, stay safe and compliant, manage risk, and protect their reputation. Through a focus upon the individual needs of clients within each service sector, coupled with the development of an industry-leading team of experts, we deliver an unmatched level of customer-intimacy.

πŸ“Š Role Analysis

- Career Level: Mid-level to senior-level management role, with potential for growth into a director-level position.
- Reporting Structure: This role reports directly to the Director of Marketing and works closely with executive leadership, internal subject matter experts, and external vendors.
- Work Arrangement: Hybrid schedule, with the first 90 days being fully on-site in Somerville, MA.
- Growth Opportunities: This role offers opportunities for professional development, career advancement, and mentorship.

ASSUMPTION: Success in this role can lead to increased responsibilities and career growth within the marketing department or other areas of the organization.

🌍 Location & Work Environment

- Office Type: Hybrid work arrangement with an on-site requirement for the first 90 days.
- Office Location: Somerville, MA
- Geographic Context: Somerville is a diverse, urban city located just outside of Boston, offering a mix of cultural attractions, historical sites, and outdoor recreation opportunities. It is well-connected by public transportation, making it an attractive location for commuters.
- Work Schedule: Standard full-time work schedule, with potential flexibility based on team needs and individual arrangements.

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, catering to different work preferences and needs.

πŸ’Ό Interview & Application Insights

- Typical Process:
1. Online application submission
2. Phone or video screening
3. In-person or virtual interview with the hiring manager
4. Final round interview with key stakeholders
5. Background check and offer extension

- Key Assessment Areas:
1. Strategic thinking and problem-solving skills
2. Leadership and team management abilities
3. Writing, editing, and storytelling proficiency
4. Analytical and data-driven decision-making skills
5. Cultural fit and alignment with Triumvirate’s values

- Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Showcase your understanding of Triumvirate’s business, industry trends, and content marketing best practices.
3. Prepare examples of your past content marketing successes and the strategies behind them.
4. Practice common interview questions and be ready to discuss your approach to content marketing challenges.

ATS Keywords: Content Strategy, Data Analysis, SEO, Content Creation, Project Management, Team Leadership, B2B Marketing, Brand Messaging, Customer Engagement, Technical Writing, Content Distribution, Lead Generation, Marketing Automation, Storytelling, Attention to Detail, Organizational Skills

ASSUMPTION: Success in the interview process requires a strong understanding of content marketing principles, industry trends, and Triumvirate’s business and culture.

πŸ› οΈ Tools & Technologies

- Content Management Systems: HubSpot, WordPress, or similar platforms
- Marketing Automation Platforms: Marketo, Pardot, or similar tools
- Analytics Tools: Google Analytics, Adobe Analytics, or similar platforms
- Project Management Tools: Asana, Trello, or similar tools
- Collaboration Tools: Microsoft Office Suite, Google Workspace, or similar tools

ASSUMPTION: Familiarity with these tools is preferred, but not required. Triumvirate provides training and support to help employees develop the necessary skills.

πŸ‘” Cultural Fit Considerations

- Company Values: Triumvirate Environmental values include safety, sustainability, innovation, and customer focus. They prioritize a culture of growth, development, education, and creativity.
- Work Style: Triumvirate fosters a collaborative, dynamic, and fast-paced work environment. They encourage continuous learning, adaptability, and a strong commitment to customer success.
- Self-Assessment Questions:
1. How do you ensure that content aligns with Triumvirate’s brand voice and messaging guidelines?
2. Describe your experience working in a hybrid or remote work environment, and how you maintain productivity and collaboration.
3. How do you stay current with industry trends and emerging content formats to keep our content strategy fresh and effective?

ASSUMPTION: Success in this role requires a strong cultural fit with Triumvirate’s values and work style, as well as a willingness to adapt and grow in a dynamic environment.

⚠️ Potential Challenges

- Role-Specific Challenges:
1. Balancing strategic content planning with day-to-day content creation and management.
2. Collaborating effectively with various internal and external stakeholders.
3. Keeping up with industry trends and emerging content formats.

- Company-Specific Challenges:
1. Working in a fast-paced, high-growth environment with evolving priorities and deadlines.
2. Managing a team with diverse skills and experience levels.

- Location-Specific Challenges:
1. Navigating public transportation or commuting to Somerville, MA, depending on your location.
2. Adapting to the hybrid work arrangement and ensuring productivity in both on-site and remote settings.

ASSUMPTION: Success in this role requires strong time management, prioritization, and adaptability skills to overcome these challenges.

πŸ“ˆ Similar Roles Comparison

- Role Differences:
1. This role focuses on content strategy and leadership, while related roles may emphasize content creation or execution.
2. This role requires a strong understanding of the environmental services industry, while related roles may be industry-agnostic.

- Industry-Specific Context:
1. The environmental services industry is highly regulated and focused on safety, compliance, and sustainability.
2. Content marketing in this industry requires a deep understanding of regulatory requirements, industry trends, and stakeholder needs.

- Career Path Comparison:
1. This role offers a clear path to career growth within the marketing department or other areas of the organization.
2. Related roles may offer different career growth opportunities, depending on the organization’s structure and priorities.

ASSUMPTION: Success in this role requires a strong understanding of the environmental services industry and a commitment to continuous learning and growth.

πŸ“ Sample Projects

- Role-Specific Projects:
1. Developing a comprehensive content marketing strategy for a new service launch.
2. Creating a series of blog posts or whitepapers to establish Triumvirate as a thought leader in a specific industry trend.
3. Managing a team to create a suite of marketing materials for a major industry conference.

- Industry-Specific Projects:
1. Conducting a competitive content analysis to identify gaps and opportunities in the environmental services market.
2. Developing a content marketing plan to support a regulatory compliance campaign.
3. Creating a series of customer success stories to showcase Triumvirate’s impact on client organizations.

ASSUMPTION: Success in these projects requires a strong understanding of Triumvirate’s business, industry trends, and best practices in content marketing.

πŸ’‘ Key Questions to Ask During Interview

- Role-Specific Questions:
1. How does the content team collaborate with other departments to ensure consistent messaging and brand alignment?
2. What are the key priorities for the first 90 days in this role?
3. How does the company support the professional development and growth of its content marketing team members?

- Company-Specific Questions:
1. How does Triumvirate foster a culture of innovation and continuous learning?
2. What are the key challenges facing the content marketing team in the next 12-24 months, and how can this role help address them?
3. How does Triumvirate measure the success of its content marketing efforts, and what are the key performance indicators (KPIs) for this role?

- Industry-Specific Questions:
1. How does Triumvirate differentiate its content marketing approach from competitors in the environmental services industry?
2. What are the most pressing environmental challenges facing organizations today, and how can content marketing help address them?
3. How does Triumvirate balance the need for thought leadership content with more tactical, product-focused content?

ASSUMPTION: Success in the interview process requires thoughtful preparation and a strong understanding of Triumvirate’s business, industry trends, and content marketing best practices.

πŸ“Œ Next Steps for Applicants

To apply for this position:

1. Submit your application through the provided link: [Application URL]
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare examples of your past content marketing successes and the strategies behind them.
4. Practice common interview questions and be ready to discuss your approach to content marketing challenges.
5. Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.