📌 Core Information
🔹 Job Title: Associate Director of Project Management (Digital Marketing)
🔹 Company: Ignite Visibility LLC
🔹 Location: Los Angeles, California (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Overseeing large-scale marketing projects from planning to execution
- Leading cross-functional teams to deliver measurable results
- Managing project timelines, resources, and budgets
- Analyzing campaign performance and making data-driven decisions
- Collaborating with marketing leadership to develop strategic project plans
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and project management expertise to drive successful marketing campaigns and manage teams effectively.
📋 Key Responsibilities
✅ Oversee the planning, execution, and monitoring of large-scale marketing projects, ensuring alignment with overall marketing strategy and delivering measurable results
✅ Manage cross-functional teams, project timelines, and budgets while tracking campaign performance through data analysis
✅ Collaborate with marketing leadership to develop comprehensive marketing project plans, including objectives, target audience, key performance indicators (KPIs), and budget allocation
✅ Define project scope, timelines, and milestones for complex marketing initiatives
✅ Analyze market trends and customer data to inform project strategy
✅ Assemble and manage cross-functional teams consisting of creative designers, content writers, digital marketers, analysts, and external vendors
✅ Delegate tasks effectively, provide clear direction, and foster collaboration within the project team
✅ Monitor team performance, address issues, and provide necessary coaching and development opportunities
✅ Oversee the implementation of marketing campaigns across multiple channels, ensuring project deliverables are completed on time, within budget, and meet quality standards
✅ Manage project risks and proactively identify potential challenges to mitigate their impact
✅ Utilize data analytics tools to track campaign performance, measure key metrics, and identify areas for optimization
✅ Generate comprehensive reports to communicate project progress and insights to stakeholders
✅ Make data-driven recommendations to improve future marketing strategies
✅ Develop and manage project budgets, allocating resources efficiently across different marketing activities
✅ Monitor expenses and identify cost-saving opportunities
ASSUMPTION: This role involves a high degree of multitasking, prioritization, and adaptability to manage multiple projects and teams effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: At least 7 years of project management experience in digital marketing, with a strong understanding of marketing principles and market trends
Required Skills:
- Proven ability to manage complex projects with multiple moving parts, adhering to deadlines and budgets
- Strong understanding of marketing principles, market trends, and ability to develop effective marketing strategies
- PMP or PMI certification
- Excellent communication, team building, and ability to motivate and inspire cross-functional teams
- Proficiency in using data analytics tools to measure campaign performance and extract actionable insights
- Experience with marketing automation platforms, CRM systems, and other relevant software
Preferred Skills:
- Experience with specific marketing automation platforms (e.g., HubSpot, Marketo, or Salesforce)
- Fluency in additional languages
- Experience working with remote teams
ASSUMPTION: Candidates with a proven track record in digital marketing project management and relevant certifications will be strong contenders for this role.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (Based on industry standards for the role, experience level, and location)
Benefits:
- Competitive salary base
- Comprehensive benefits (medical, dental, vision, 401k, EAP, and more)
- Fully remote workforce
- Employee advancement and clear growth potential
- Company-sponsored professional development opportunities
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 201-500 employees (Medium-sized company with established processes and a significant employee base)
Founded: 2011 (14 years in business, indicating a stable and experienced organization)
Company Description:
- Ignite Visibility is an award-winning, performance-based digital marketing agency
- Focused on bringing certainty to digital marketing through proprietary technology and data-driven strategies
- Named a top digital marketing company by various industry publications and awards
- Offers a wide range of services, including SEO, paid media, social media, email marketing, creative, development, Amazon, CRO, and more
Company Specialties:
- Social Media Marketing
- Email Marketing
- Analytics
- CRO
- Paid Media (PPC, Social, Amazon)
- Digital PR
- SEO and Performance Marketing
Company Website: ignitevisibility.com
ASSUMPTION: Ignite Visibility is a well-established digital marketing agency with a strong reputation in the industry, offering a comprehensive range of services and a collaborative work environment.
📊 Role Analysis
Career Level: Mid to Senior-level (Requires significant experience and expertise in digital marketing project management)
Reporting Structure: Reports directly to the Marketing Director or a similar role, overseeing a team of project managers and other marketing professionals
Work Arrangement: Remote (Solely) - Allows for flexibility and work-life balance, with the expectation of being available during core business hours
Growth Opportunities:
- Advancement to a Director or VP-level role within the marketing department
- Expanding into new service offerings or markets
- Potential leadership opportunities within the company as it continues to grow
ASSUMPTION: This role offers significant growth potential within the marketing department and the company as a whole, given Ignite Visibility's track record of expansion and success.
🌍 Location & Work Environment
Office Type: Fully Remote - No physical office location required, allowing for a flexible work arrangement
Office Location(s): Los Angeles, California (Remote)
Geographic Context:
- Los Angeles is the second-largest city in the United States, with a diverse population and a thriving digital marketing industry
- The remote work arrangement allows for a wider talent pool and increased flexibility for employees
- The company's headquarters are in San Diego, California, with additional offices in Orlando, Florida
Work Schedule: Full-time (40 hours per week), with the expectation of being available during core business hours for collaboration and communication with the team
ASSUMPTION: The fully remote work environment offers employees the opportunity to work from anywhere, with the expectation of maintaining a consistent work schedule and being available for team collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's careers page
- Phone or video screening with the HR department
- Behavioral and situational interview with the hiring manager or a member of the marketing team
- Final interview with the Marketing Director or another senior-level marketing professional
- Background check and offer extension
Key Assessment Areas:
- Project management skills and experience
- Strategic thinking and problem-solving abilities
- Leadership and team management capabilities
- Data analysis and interpretation skills
- Industry knowledge and marketing expertise
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of Ignite Visibility's services and company culture in your application materials
- Prepare for behavioral and situational interview questions by reflecting on your past experiences and accomplishments
- Showcase your ability to manage multiple projects and teams effectively during the interview
- Be prepared to discuss your long-term career goals and how this role fits into your professional development plan
ATS Keywords: Digital Marketing, Project Management, Strategic Planning, Team Leadership, Data Analysis, Budget Management, Marketing Automation, CRM, PMP, PMI, Marketing Campaigns, Cross-Functional Teams
ASSUMPTION: Applicants should focus on demonstrating their relevant experience and skills, as well as their cultural fit with Ignite Visibility's collaborative and results-driven work environment.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo, or Salesforce)
- CRM systems (e.g., Salesforce, HubSpot CRM, or Zoho CRM)
- Data analytics tools (e.g., Google Analytics, Adobe Analytics, or Mixpanel)
- Project management software (e.g., Asana, Trello, or Jira)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, or Google Workspace)
ASSUMPTION: Candidates should be comfortable working with a variety of marketing and project management tools, as well as collaborating effectively in a remote work environment.
👔 Cultural Fit Considerations
Company Values:
- Results-driven
- Collaborative
- Innovative
- Transparent
- Customer-focused
Work Style:
- Fast-paced and dynamic, with a focus on delivering measurable results
- Collaborative and team-oriented, with a strong emphasis on communication and coordination
- Data-driven and analytical, with a commitment to continuous improvement
- Flexible and adaptable, with the ability to manage multiple projects and priorities effectively
Self-Assessment Questions:
- How do you align with Ignite Visibility's company values, and can you provide an example of a time when you demonstrated one of these values in a professional setting?
- How do you prefer to communicate and collaborate with remote team members, and can you share an example of a successful remote team project you've managed?
- How do you prioritize and manage multiple projects and deadlines, and can you describe a time when you had to adapt your approach to meet changing project requirements?
ASSUMPTION: Candidates should be able to demonstrate their alignment with Ignite Visibility's company values and work style, as well as their ability to thrive in a remote and dynamic work environment.
⚠️ Potential Challenges
- Managing a large team of remote employees and ensuring consistent performance and communication
- Balancing multiple projects and deadlines while maintaining a high level of quality and attention to detail
- Adapting to changing market trends and client needs, requiring continuous learning and innovation
- Managing a budget and allocating resources effectively across various marketing activities
ASSUMPTION: These challenges require strong leadership, project management, and adaptability skills, as well as a deep understanding of the digital marketing landscape and Ignite Visibility's service offerings.
📈 Similar Roles Comparison
- This role differs from other project management positions in its focus on digital marketing campaigns and the use of proprietary technology for forecasting results
- Ignite Visibility's industry-specific context and unique service offerings set it apart from other digital marketing agencies
- Career paths within Ignite Visibility may include advancement to Director or VP-level roles, as well as opportunities to expand into new service offerings or markets
ASSUMPTION: Applicants should consider the unique aspects of this role and Ignite Visibility's company culture when evaluating their fit for the position and long-term career goals.
📝 Sample Projects
- Managing a large-scale SEO campaign for a Fortune 500 company, driving significant organic traffic growth and revenue
- Overseeing a comprehensive rebranding project for a mid-sized e-commerce business, including website redesign, content strategy, and social media marketing
- Leading a team to develop and execute a targeted PPC campaign for a B2B software company, generating high-quality leads and driving product trials
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of strategic thinking required for this role, as well as the diverse nature of Ignite Visibility's client base.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to professional development and growth opportunities for this role?
- How does the company support work-life balance for its employees, particularly those working remotely?
- Can you provide an example of a time when the company adapted its marketing strategies to respond to changing market trends or client needs?
- How does the company measure the success of its marketing campaigns, and what key performance indicators (KPIs) does it track?
- Can you describe the company's culture and how it fosters collaboration and innovation among its employees?
ASSUMPTION: These questions allow applicants to gain insight into Ignite Visibility's company culture, work environment, and the specific requirements of the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions by reflecting on your past experiences and accomplishments
- Showcase your ability to manage multiple projects and teams effectively during the interview
- Be prepared to discuss your long-term career goals and how this role fits into your professional development plan
- Follow up with the hiring manager or HR department within one week of your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
