📌 Core Information
🔹 Job Title: Associate Director, US Milvexian HCP Marketing
🔹 Company: Bristol Myers Squibb
🔹 Location: Princeton, New Jersey, United States
🔹 Job Type: Full-Time
🔹 Category: Pharmaceutical/Healthcare
🔹 Date Posted: May 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (2 days on-site)
🚀 Job Overview
Key aspects of this role include:
- Driving HCP marketing strategy and execution for milvexian across multiple indications
- Managing agencies and vendors to deliver tactical projects on time and within budget
- Collaborating cross-functionally with various teams to ensure executional alignment
- Analyzing and reporting key performance indicators to inform strategic decisions
ASSUMPTION: This role requires a high level of collaboration and stakeholder management, as well as strong project management skills to balance multiple projects and deadlines.
📋 Key Responsibilities
✅ Drive strategy and execution of the HCP tactical marketing plan and management of agencies/vendors
✅ Ensure tactical execution, including messaging and creative, is rooted in the brand strategy and HCP insights and is pulled through across key channels
✅ Work closely with internal stakeholders and key agency partners to deliver against targeted scope of work
✅ Manage HCP marketing budget and invoicing
✅ Support internal review processes and work with external partners to ensure timely and accurate preparation of tactical projects
✅ Partner with market research and analytics colleagues to identify, analyze, and report key performance indicators
✅ Work cross-functionally with marketing teams, sales, Market Access, Patient Access Support Solutions, BI&A and Medical to ensure executional alignment
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to effectively influence and lead a broad cross-matrix team.
🎯 Required Qualifications
Education: Bachelor's degree in a related field
Experience: 5+ years of HCP marketing or related experience in the pharmaceutical/biotech industry
Required Skills:
- Proven track record of driving HCP marketing strategies and executing tactical plans
- Strong project management skills, with the ability to manage multiple projects and deadlines
- Excellent communication and collaboration skills, with the ability to influence and lead cross-functional teams
- Strong analytical skills, with the ability to analyze and report key performance indicators
- Experience managing budgets and invoicing
Preferred Skills:
- Cardiovascular and/or launch experience
- Experience working in a matrixed environment
ASSUMPTION: While not explicitly stated, a Master's degree in a related field (e.g., Business Administration, Marketing, or a related discipline) may be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $150,000 - $180,000 (Based on industry standards for a Director-level role in the pharmaceutical industry with 5-10 years of experience in the New York City metropolitan area)
Benefits:
- Competitive benefits package, including health, dental, and vision insurance
- 401(k) plan with company match
- Generous paid time off and holidays
- Tuition assistance and professional development opportunities
- Employee discounts and wellness programs
Working Hours: Full-time (40 hours per week), with flexibility for hybrid work arrangement (2 days on-site)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the pharmaceutical industry. Actual compensation may vary based on factors such as experience, skills, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Bristol Myers Squibb operates in the pharmaceutical manufacturing industry, with a focus on developing and delivering innovative medicines to patients with serious diseases.
Company Size: Bristol Myers Squibb is a large company with over 10,000 employees, providing ample opportunities for career growth and development.
Founded: Bristol Myers Squibb was founded in 1887 and has a rich history of innovation and scientific discovery.
Company Description:
- Bristol Myers Squibb is committed to transforming patients' lives through science, with a focus on oncology, hematology, immunology, cardiovascular disease, and fibrosis.
- The company fosters a culture of innovation, collaboration, and inclusion, with a mission to give new hope to patients prevailing over serious diseases.
- Bristol Myers Squibb offers competitive benefits, flexible work arrangements, and opportunities for professional growth and development.
Company Specialties:
- Biotechnology
- Innovation
- Great place to work
- Pharmaceuticals
- Research and development
- Healthcare
Company Website: www.bms.com
ASSUMPTION: Bristol Myers Squibb's large size and global presence provide numerous opportunities for career advancement and exposure to diverse projects and teams.
📊 Role Analysis
Career Level: This role is at the Director level, offering significant responsibility and the opportunity to make a substantial impact on the company's success.
Reporting Structure: The Associate Director will report directly to the Vice President, US Brand Lead, milvexian.
Work Arrangement: This role follows a hybrid work arrangement, requiring employees to be on-site for 2 days per week.
Growth Opportunities:
- Potential to advance to a Vice President or higher-level role within the marketing organization
- Opportunities to work on multiple brands and indications, gaining broad experience in the pharmaceutical industry
- Chance to collaborate with and learn from experienced colleagues across various functions
ASSUMPTION: Given the company's size and growth potential, there are numerous opportunities for career advancement and professional development within Bristol Myers Squibb.
🌍 Location & Work Environment
Office Type: Bristol Myers Squibb's Princeton, NJ office is a modern, collaborative workspace designed to foster innovation and productivity.
Office Location(s): 3401 Princeton Pike, Lawrence Township, NJ 08648, US
Geographic Context:
- The Princeton area offers a high quality of life, with excellent schools, cultural attractions, and recreational opportunities.
- The region is home to a thriving biotechnology and pharmaceutical industry, providing ample networking and career advancement opportunities.
- Princeton is located approximately one hour from New York City, offering easy access to urban amenities and attractions.
Work Schedule: Full-time (40 hours per week), with flexibility for a hybrid work arrangement (2 days on-site)
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility, allowing employees to optimize their productivity and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with a member of the HR team
- In-depth behavioral interview with the hiring manager and/or other team members
- Final interview with the Vice President, US Brand Lead, milvexian
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and collaboration skills
- Project management and organizational skills
- Industry knowledge and understanding of the pharmaceutical market
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with HCP marketing, project management, and cross-functional collaboration
- Research Bristol Myers Squibb and the milvexian brand to demonstrate your enthusiasm and understanding of the company and its products
ATS Keywords: HCP marketing, pharmaceutical industry, project management, cross-functional collaboration, brand strategy, tactical execution, key performance indicators, budget management, agency management
ASSUMPTION: Bristol Myers Squibb uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- Budget management and invoicing tools (e.g., Concur, Expensify)
ASSUMPTION: While not explicitly stated, familiarity with industry-standard marketing, project management, and budgeting tools is expected for this role.
👔 Cultural Fit Considerations
Company Values:
- Patient-centricity: Bristol Myers Squibb is committed to putting patients first in all aspects of its work
- Innovation: The company fosters a culture of innovation and scientific discovery
- Collaboration: Bristol Myers Squibb encourages cross-functional collaboration and teamwork
Work Style:
- Fast-paced and dynamic, with a focus on driving results and delivering on commitments
- Collaborative and inclusive, with a emphasis on open communication and active listening
- Data-driven, with a focus on using insights and analytics to inform decision-making
Self-Assessment Questions:
- Do you have a proven track record of driving HCP marketing strategies and executing tactical plans?
- Are you comfortable working in a matrixed environment and collaborating with cross-functional teams?
- Do you have strong analytical skills and the ability to analyze and report key performance indicators?
ASSUMPTION: Bristol Myers Squibb values candidates who are passionate about its mission, committed to its values, and eager to contribute to its success.
⚠️ Potential Challenges
- Managing multiple projects and deadlines, with a focus on prioritization and time management
- Navigating a large, matrixed organization and building effective relationships with cross-functional stakeholders
- Keeping up with the fast-paced and ever-evolving pharmaceutical industry
- Balancing the demands of on-site work with the flexibility of a hybrid work arrangement
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and development in the role.
📈 Similar Roles Comparison
- Compared to other Director-level marketing roles in the pharmaceutical industry, this role offers a unique focus on HCP marketing and the opportunity to work on multiple indications
- Bristol Myers Squibb's large size and global presence provide ample opportunities for career advancement and exposure to diverse projects and teams
- This role offers a good balance between strategic thinking and tactical execution, with the opportunity to make a significant impact on the company's success
ASSUMPTION: While this role shares similarities with other Director-level marketing positions in the pharmaceutical industry, its unique focus on HCP marketing and the opportunity to work on multiple indications set it apart.
📝 Sample Projects
- Developing and executing a comprehensive HCP marketing plan for the launch of milvexian in the US market
- Managing a team of agency partners to deliver tactical projects on time and within budget
- Analyzing and reporting key performance indicators to inform strategic decision-making and optimize marketing efforts
ASSUMPTION: These sample projects illustrate the strategic and tactical nature of the role, as well as the importance of cross-functional collaboration and data-driven decision-making.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does this role fit into the broader marketing organization and the company's overall strategy?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Bristol Myers Squibb support the professional development and growth of its employees?
- What is the company's approach to work-life balance and flexibility in this role?
ASSUMPTION: These questions demonstrate your interest in the role and provide valuable insights into the company's culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interview by researching Bristol Myers Squibb, the milvexian brand, and the pharmaceutical industry
- Follow up with the hiring manager or HR representative within one week of your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
