π Core Information
πΉ Job Title: Associate Expedition Marketing Manager
πΉ Company: Lindblad Expeditions
πΉ Location: Orlando, FL
πΉ Job Type: Full-time, Hybrid (in office Tue/Wed/Thu)
πΉ Category: Marketing
πΉ Date Posted: July 29, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Supporting consumer marketing campaigns to drive guest interest, bookings, and revenue
- Managing promotional campaigns across email, direct mail, web, and digital advertising
- Collaborating with cross-functional teams to ensure campaign deadlines are met
- Analyzing campaign performance and identifying learnings for future promotions
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
π Key Responsibilities
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Supporting the Expedition Marketing Manager in executing consumer promotional campaigns
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Helping manage timelines and project coordination for promotional campaign assets
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Assisting in drafting creative briefs and promotion summaries
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Coordinating with creative, expedition development, and sales teams to gather assets and ensure campaign deadlines are met
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Reviewing and proofreading promotional materials for accuracy and brand consistency
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Tracking campaign performance and compiling metrics
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Staying current on competitor offers and promotions
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Maintaining internal calendars and documentation for active and upcoming consumer promotions
ASSUMPTION: This role involves a high degree of multitasking and requires strong communication skills to coordinate with various teams.
π― Required Qualifications
Education: A Bachelorβs degree (BA/BS) in Marketing, Communications, Business, or a related field
Experience: A minimum of 2 years of dynamic experience in marketing, with a strong preference for candidates who have successfully driven consumer-facing promotions and coordinated multi-channel marketing campaigns
Required Skills:
- Exceptional organizational abilities and attention to detail
- Strong written communication skills
- Adaptability in a fast-paced environment
- Advanced skills in Microsoft Office Suite, particularly in Excel and PowerPoint
- Strong team player with a collaborative attitude
Preferred Skills:
- Familiarity with marketing calendars, promotional planning, and campaign reporting
- Collaborative spirit and willingness to learn and adapt
- Passion for travel, purpose-driven marketing, and compelling storytelling
- Familiarity with project management and creative management tools
- Flexibility to travel occasionally
ASSUMPTION: While experience in the cruise industry is a plus, diverse backgrounds and perspectives are welcome and valued.
π° Compensation & Benefits
Salary Range: $60,000 - $70,000 a year
Benefits:
- Travel benefits for employees and their family
- Health insurance including Medical, Dental, Vision
- 401(k) plan with employer match
- Long-Term Disability, Life & AD&D Insurance
- Flexible Spending Account (FSA) for out-of-pocket medical and dependent care
- Pre-Tax Commuter Benefit
- 7-8 Paid Holidays
- 2-3 Floating Holiday Options
- Up to 15 days of vacation
- Parental Leave
- Sick/personal days per city & state ordinance
- Pet Insurance discount
Working Hours: 40 hours per week, with flexibility for occasional travel
ASSUMPTION: The salary range provided is based on national data and may be refined for a candidate's region/town/cost of living.
π Applicant Insights
π Company Context
Industry: Lindblad Expeditions is a true pioneer in Expedition Travel, operating in the Travel Arrangements industry
Company Size: Lindblad Expeditions has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: Lindblad Expeditions was founded in 1979, with over four decades of experience in expedition cruising
Company Description:
- Lindblad Expeditions is a purpose-driven brand focused on delivering exhilarating experiences of discovery to its guests
- The company operates a fleet of 21 ships, taking almost 30,000 guests a year to some of the worldβs most remote and pristine locations
- Lindblad Expeditions is committed to ensuring its guests experience the βExhilaration of Discoveryβ while also promoting sustainable tourism and conservation efforts
Company Specialties:
- Expedition Travel
- Experiential Travel
- Small-Ship Expeditions
- Adventure Cruises
- Lifelong Learning-Oriented Travel
- Eco Travel
- Adventure Travel
- Luxury Travel
- Family Travel
Company Website: https://www.expeditions.com/
ASSUMPTION: Lindblad Expeditions' commitment to purpose-driven travel and sustainable practices sets it apart in the expedition travel industry.
π Role Analysis
Career Level: This role is an entry to mid-level marketing position, offering opportunities for growth and development within the company
Reporting Structure: The Associate Expedition Marketing Manager reports directly to the Expedition Marketing Manager and works closely with cross-functional teams, including creative, expedition development, and sales
Work Arrangement: This is a hybrid role, requiring the candidate to be in the office Tue/Wed/Thu each week, with flexibility for occasional travel
Growth Opportunities:
- Learning and developing marketing skills in a fast-paced, purpose-driven environment
- Collaborating with cross-functional teams to gain a well-rounded understanding of the business
- Potential for career progression within the marketing department or other areas of the company
ASSUMPTION: Lindblad Expeditions' commitment to employee growth and development creates opportunities for career advancement within the company.
π Location & Work Environment
Office Type: Lindblad Expeditions' Orlando office is a collaborative, fast-paced environment with a strong focus on teamwork and innovation
Office Location(s): 96 Morton Street, 9th floor, New York, NY 10014, US; 1415 Western Ave, Seattle, WA 98101, US; 8 West Street, Level 2, North Sydney, NSW 2060, AU
Geographic Context:
- Orlando, FL is a vibrant, multicultural city with a thriving job market and numerous entertainment options
- The city's central location in Florida provides easy access to various natural and cultural attractions
- Orlando has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: The work schedule is 40 hours per week, with flexibility for occasional travel
ASSUMPTION: The Orlando office provides a dynamic work environment that fosters collaboration and creativity.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- In-person or virtual interview with the Hiring Manager and a team member
- Final interview with the Director of Marketing
- Background check and offer extension
Key Assessment Areas:
- Marketing skills and experience
- Organizational skills and attention to detail
- Communication skills, both written and verbal
- Adaptability and problem-solving skills
- Cultural fit and alignment with Lindblad Expeditions' values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of Lindblad Expeditions' mission and values in your application materials
- Prepare examples of successful marketing campaigns you've worked on, focusing on consumer promotions and multi-channel strategies
- Be ready to discuss your familiarity with marketing tools and platforms during the interview
ATS Keywords: Consumer promotions, marketing campaigns, project coordination, email campaigns, direct mail, web advertising, digital advertising, creative briefs, proofreading, campaign performance, competitor analysis, marketing calendars, promotional planning, campaign reporting
ASSUMPTION: Lindblad Expeditions' application process is designed to assess candidates' marketing skills, cultural fit, and alignment with the company's mission and values.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint)
- Project management and creative management tools (e.g., Asana, Trello, Monday.com)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
ASSUMPTION: Familiarity with project management and creative management tools, as well as reporting tools, will be highly valued in this role.
π Cultural Fit Considerations
Company Values:
- Pioneering Spirit: Embracing a pioneering spirit to explore new places, ideas, and ways of doing business
- Expertise: Cultivating deep expertise in our field and sharing it with our guests and colleagues
- Stewardship: Acting as responsible stewards of our natural world and the communities we visit
- Collaboration: Fostering a collaborative work environment that values diverse perspectives and teamwork
- Integrity: Upholding the highest ethical standards in all our actions and decisions
Work Style:
- Fast-paced and dynamic, with a strong focus on meeting tight deadlines
- Collaborative, with a emphasis on teamwork and open communication
- Adaptable, with a willingness to learn and grow in a changing environment
- Results-driven, with a commitment to delivering high-quality work and achieving campaign goals
Self-Assessment Questions:
- Do you share Lindblad Expeditions' pioneering spirit and commitment to exploration and discovery?
- Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
- Do you possess strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously?
- Are you passionate about travel, purpose-driven marketing, and compelling storytelling?
- Do you embrace Lindblad Expeditions' commitment to sustainability and responsible tourism?
ASSUMPTION: Lindblad Expeditions values candidates who align with their mission, values, and work style, fostering a strong cultural fit within the organization.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously may be challenging for some candidates
- Working in a fast-paced environment with tight deadlines may require strong adaptability and time management skills
- Occasional travel may be required, which may present challenges for candidates with personal or family commitments
- Lindblad Expeditions' commitment to sustainability and responsible tourism may require candidates to embrace a strong sense of environmental stewardship
ASSUMPTION: These challenges are inherent to the role and the nature of Lindblad Expeditions' business, and successful candidates will possess the skills and mindset to overcome them.
π Similar Roles Comparison
- Compared to other marketing roles, this position places a stronger emphasis on consumer promotions and multi-channel marketing campaigns
- Lindblad Expeditions' commitment to purpose-driven travel and sustainable practices sets it apart from other expedition travel companies
- Career progression opportunities within Lindblad Expeditions may differ from those in other companies, with a greater emphasis on internal growth and development
ASSUMPTION: Candidates should research Lindblad Expeditions' unique offerings and values to understand how this role differs from similar positions in other companies.
π Sample Projects
- Developing and executing a limited-time offer campaign to drive bookings for a specific itinerary
- Coordinating a seasonal booking push campaign across multiple channels, including email, direct mail, web, and digital advertising
- Analyzing campaign performance data to identify trends and optimize future promotions
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities the Associate Expedition Marketing Manager may encounter in this role.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does Lindblad Expeditions measure the success of its consumer promotions, and what key performance indicators (KPIs) are tracked?
- What opportunities are there for professional growth and development within the marketing department and the company as a whole?
- How does Lindblad Expeditions foster a culture of collaboration and innovation within its teams?
- What is the company's approach to work-life balance, and how does it support employees' personal and professional growth?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company's culture, and the opportunities for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, emphasizing your familiarity with consumer promotions and multi-channel marketing campaigns
- Prepare examples of successful marketing campaigns you've worked on, focusing on consumer promotions and multi-channel strategies
- Be ready to discuss your familiarity with marketing tools and platforms during the interview
- Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.