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Associate Expedition Marketing Manager

Lindblad Expeditions
Full-time
On-site
Orlando, Florida, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Associate Expedition Marketing Manager

πŸ”Ή Company: Lindblad Expeditions

πŸ”Ή Location: Orlando, FL

πŸ”Ή Job Type: Full-time, Hybrid (in office Tue/Wed/Thu)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 29, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting consumer marketing campaigns to drive guest interest, bookings, and revenue
  • Managing promotional campaigns across email, direct mail, web, and digital advertising
  • Collaborating with cross-functional teams to ensure campaign deadlines are met
  • Analyzing campaign performance and identifying learnings for future promotions

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.

πŸ“‹ Key Responsibilities

βœ… Supporting the Expedition Marketing Manager in executing consumer promotional campaigns

βœ… Helping manage timelines and project coordination for promotional campaign assets

βœ… Assisting in drafting creative briefs and promotion summaries

βœ… Coordinating with creative, expedition development, and sales teams to gather assets and ensure campaign deadlines are met

βœ… Reviewing and proofreading promotional materials for accuracy and brand consistency

βœ… Tracking campaign performance and compiling metrics

βœ… Staying current on competitor offers and promotions

βœ… Maintaining internal calendars and documentation for active and upcoming consumer promotions

ASSUMPTION: This role involves a high degree of multitasking and requires strong communication skills to coordinate with various teams.

🎯 Required Qualifications

Education: A Bachelor’s degree (BA/BS) in Marketing, Communications, Business, or a related field

Experience: A minimum of 2 years of dynamic experience in marketing, with a strong preference for candidates who have successfully driven consumer-facing promotions and coordinated multi-channel marketing campaigns

Required Skills:

  • Exceptional organizational abilities and attention to detail
  • Strong written communication skills
  • Adaptability in a fast-paced environment
  • Advanced skills in Microsoft Office Suite, particularly in Excel and PowerPoint
  • Strong team player with a collaborative attitude

Preferred Skills:

  • Familiarity with marketing calendars, promotional planning, and campaign reporting
  • Collaborative spirit and willingness to learn and adapt
  • Passion for travel, purpose-driven marketing, and compelling storytelling
  • Familiarity with project management and creative management tools
  • Flexibility to travel occasionally

ASSUMPTION: While experience in the cruise industry is a plus, diverse backgrounds and perspectives are welcome and valued.

πŸ’° Compensation & Benefits

Salary Range: $60,000 - $70,000 a year

Benefits:

  • Travel benefits for employees and their family
  • Health insurance including Medical, Dental, Vision
  • 401(k) plan with employer match
  • Long-Term Disability, Life & AD&D Insurance
  • Flexible Spending Account (FSA) for out-of-pocket medical and dependent care
  • Pre-Tax Commuter Benefit
  • 7-8 Paid Holidays
  • 2-3 Floating Holiday Options
  • Up to 15 days of vacation
  • Parental Leave
  • Sick/personal days per city & state ordinance
  • Pet Insurance discount

Working Hours: 40 hours per week, with flexibility for occasional travel

ASSUMPTION: The salary range provided is based on national data and may be refined for a candidate's region/town/cost of living.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Lindblad Expeditions is a true pioneer in Expedition Travel, operating in the Travel Arrangements industry

Company Size: Lindblad Expeditions has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration

Founded: Lindblad Expeditions was founded in 1979, with over four decades of experience in expedition cruising

Company Description:

  • Lindblad Expeditions is a purpose-driven brand focused on delivering exhilarating experiences of discovery to its guests
  • The company operates a fleet of 21 ships, taking almost 30,000 guests a year to some of the world’s most remote and pristine locations
  • Lindblad Expeditions is committed to ensuring its guests experience the β€œExhilaration of Discovery” while also promoting sustainable tourism and conservation efforts

Company Specialties:

  • Expedition Travel
  • Experiential Travel
  • Small-Ship Expeditions
  • Adventure Cruises
  • Lifelong Learning-Oriented Travel
  • Eco Travel
  • Adventure Travel
  • Luxury Travel
  • Family Travel

Company Website: https://www.expeditions.com/

ASSUMPTION: Lindblad Expeditions' commitment to purpose-driven travel and sustainable practices sets it apart in the expedition travel industry.

πŸ“Š Role Analysis

Career Level: This role is an entry to mid-level marketing position, offering opportunities for growth and development within the company

Reporting Structure: The Associate Expedition Marketing Manager reports directly to the Expedition Marketing Manager and works closely with cross-functional teams, including creative, expedition development, and sales

Work Arrangement: This is a hybrid role, requiring the candidate to be in the office Tue/Wed/Thu each week, with flexibility for occasional travel

Growth Opportunities:

  • Learning and developing marketing skills in a fast-paced, purpose-driven environment
  • Collaborating with cross-functional teams to gain a well-rounded understanding of the business
  • Potential for career progression within the marketing department or other areas of the company

ASSUMPTION: Lindblad Expeditions' commitment to employee growth and development creates opportunities for career advancement within the company.

🌍 Location & Work Environment

Office Type: Lindblad Expeditions' Orlando office is a collaborative, fast-paced environment with a strong focus on teamwork and innovation

Office Location(s): 96 Morton Street, 9th floor, New York, NY 10014, US; 1415 Western Ave, Seattle, WA 98101, US; 8 West Street, Level 2, North Sydney, NSW 2060, AU

Geographic Context:

  • Orlando, FL is a vibrant, multicultural city with a thriving job market and numerous entertainment options
  • The city's central location in Florida provides easy access to various natural and cultural attractions
  • Orlando has a humid subtropical climate, with mild winters and hot, humid summers

Work Schedule: The work schedule is 40 hours per week, with flexibility for occasional travel

ASSUMPTION: The Orlando office provides a dynamic work environment that fosters collaboration and creativity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Hiring Manager
  • In-person or virtual interview with the Hiring Manager and a team member
  • Final interview with the Director of Marketing
  • Background check and offer extension

Key Assessment Areas:

  • Marketing skills and experience
  • Organizational skills and attention to detail
  • Communication skills, both written and verbal
  • Adaptability and problem-solving skills
  • Cultural fit and alignment with Lindblad Expeditions' values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Demonstrate your understanding of Lindblad Expeditions' mission and values in your application materials
  • Prepare examples of successful marketing campaigns you've worked on, focusing on consumer promotions and multi-channel strategies
  • Be ready to discuss your familiarity with marketing tools and platforms during the interview

ATS Keywords: Consumer promotions, marketing campaigns, project coordination, email campaigns, direct mail, web advertising, digital advertising, creative briefs, proofreading, campaign performance, competitor analysis, marketing calendars, promotional planning, campaign reporting

ASSUMPTION: Lindblad Expeditions' application process is designed to assess candidates' marketing skills, cultural fit, and alignment with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint)
  • Project management and creative management tools (e.g., Asana, Trello, Monday.com)
  • Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
  • Email marketing platforms (e.g., Mailchimp, Constant Contact)

ASSUMPTION: Familiarity with project management and creative management tools, as well as reporting tools, will be highly valued in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Pioneering Spirit: Embracing a pioneering spirit to explore new places, ideas, and ways of doing business
  • Expertise: Cultivating deep expertise in our field and sharing it with our guests and colleagues
  • Stewardship: Acting as responsible stewards of our natural world and the communities we visit
  • Collaboration: Fostering a collaborative work environment that values diverse perspectives and teamwork
  • Integrity: Upholding the highest ethical standards in all our actions and decisions

Work Style:

  • Fast-paced and dynamic, with a strong focus on meeting tight deadlines
  • Collaborative, with a emphasis on teamwork and open communication
  • Adaptable, with a willingness to learn and grow in a changing environment
  • Results-driven, with a commitment to delivering high-quality work and achieving campaign goals

Self-Assessment Questions:

  • Do you share Lindblad Expeditions' pioneering spirit and commitment to exploration and discovery?
  • Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
  • Do you possess strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously?
  • Are you passionate about travel, purpose-driven marketing, and compelling storytelling?
  • Do you embrace Lindblad Expeditions' commitment to sustainability and responsible tourism?

ASSUMPTION: Lindblad Expeditions values candidates who align with their mission, values, and work style, fostering a strong cultural fit within the organization.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously may be challenging for some candidates
  • Working in a fast-paced environment with tight deadlines may require strong adaptability and time management skills
  • Occasional travel may be required, which may present challenges for candidates with personal or family commitments
  • Lindblad Expeditions' commitment to sustainability and responsible tourism may require candidates to embrace a strong sense of environmental stewardship

ASSUMPTION: These challenges are inherent to the role and the nature of Lindblad Expeditions' business, and successful candidates will possess the skills and mindset to overcome them.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing roles, this position places a stronger emphasis on consumer promotions and multi-channel marketing campaigns
  • Lindblad Expeditions' commitment to purpose-driven travel and sustainable practices sets it apart from other expedition travel companies
  • Career progression opportunities within Lindblad Expeditions may differ from those in other companies, with a greater emphasis on internal growth and development

ASSUMPTION: Candidates should research Lindblad Expeditions' unique offerings and values to understand how this role differs from similar positions in other companies.

πŸ“ Sample Projects

  • Developing and executing a limited-time offer campaign to drive bookings for a specific itinerary
  • Coordinating a seasonal booking push campaign across multiple channels, including email, direct mail, web, and digital advertising
  • Analyzing campaign performance data to identify trends and optimize future promotions

ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities the Associate Expedition Marketing Manager may encounter in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the marketing department?
  • How does Lindblad Expeditions measure the success of its consumer promotions, and what key performance indicators (KPIs) are tracked?
  • What opportunities are there for professional growth and development within the marketing department and the company as a whole?
  • How does Lindblad Expeditions foster a culture of collaboration and innovation within its teams?
  • What is the company's approach to work-life balance, and how does it support employees' personal and professional growth?

ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company's culture, and the opportunities for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills, emphasizing your familiarity with consumer promotions and multi-channel marketing campaigns
  • Prepare examples of successful marketing campaigns you've worked on, focusing on consumer promotions and multi-channel strategies
  • Be ready to discuss your familiarity with marketing tools and platforms during the interview
  • Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.