π Core Information
πΉ Job Title: Associate Manager-Acquisition (Household) - Core Haryana
πΉ Company: IDFC FIRST Bank
πΉ Location: Karnal, Haryana, India
πΉ Job Type: Full-Time
πΉ Category: Retail Banking
πΉ Date Posted: July 2, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving new household customer acquisition in the Core Haryana region
- Developing and maintaining customer relationships to understand their financial needs
- Meeting and exceeding sales targets by promoting the bank's products and services
- Conducting market research and analysis to identify new business opportunities
- Collaborating with the sales team to develop and implement effective sales strategies
ASSUMPTION: This role requires a proactive and results-driven individual with strong sales and customer service skills. Familiarity with the Core Haryana market and the banking industry is preferred.
π Key Responsibilities
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Identify and target potential household customers in the Core Haryana region
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Develop and maintain relationships with customers to understand their financial needs and provide suitable banking solutions
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Meet and exceed sales targets by actively promoting the bank's products and services
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Conduct market research and analysis to identify new business opportunities
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Collaborate with the sales team to develop and implement effective sales strategies
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Ensure timely and accurate documentation of all customer interactions and sales activities
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Stay updated on industry trends and competitor activities to maintain a competitive edge
ASSUMPTION: The role involves a significant amount of travel within the Core Haryana region, and the successful candidate should be comfortable with this requirement.
π― Required Qualifications
Education: Bachelor's degree in Business Administration, Finance, or a related field
Experience: Minimum of 2 years of experience in sales, preferably in the banking or financial services industry
Required Skills:
- Excellent communication and interpersonal skills
- Strong networking and relationship-building abilities
- Knowledge of banking products and services
- Ability to work independently and in a team environment
- Willingness to travel within the Core Haryana region as required
Preferred Skills:
- Fluency in the local language
- Knowledge of the Core Haryana market
- Prior experience in household acquisition
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the nature of the industry and the company's operations.
π° Compensation & Benefits
Salary Range: INR 6-8 lakhs per annum (Estimated based on industry standards for a role of this level and experience in the banking sector in India)
Benefits:
- Competitive salary and benefits package
- Opportunities for career growth and development
Working Hours: Full-time position with standard banking hours (Monday to Saturday, 9:00 AM to 6:00 PM, with a 1-hour lunch break)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Banking
Company Size: 10,001+ employees
Founded: 2015 (as IDFC FIRST Bank, following the merger of IDFC Bank and Capital First)
Company Description:
- IDFC FIRST Bank is a leading financial institution in India, committed to providing innovative and customer-centric banking solutions
- The bank offers a comprehensive range of services, including Retail, MSME, Rural, Startups, Cash & Wealth Management, Deposits, Corporate & Government Banking, Working Capital, Trade Finance, and Treasury Solutions
- IDFC FIRST Bank is known for its ethical, customer-friendly, digital, and socially responsible banking principles, with a focus on financial inclusion and social good
Company Specialties:
- Commercial & Wholesale Banking
- Consumer financing
- Banking Services
- Retail Banking
- Investment Banking
- Project Financing
Company Website: http://www.idfcfirstbank.com/
ASSUMPTION: IDFC FIRST Bank is a well-established financial institution with a strong presence in the Indian market. Its commitment to ethical and customer-friendly banking practices makes it an attractive employer for candidates seeking a career in the banking industry.
π Role Analysis
Career Level: Mid-level management (Associate Manager)
Reporting Structure: This role reports directly to the Head of Household Acquisition for the Core Haryana region
Work Arrangement: On-site, with frequent travel within the Core Haryana region
Growth Opportunities:
- Proven performers may be considered for senior management roles within the bank
- The bank offers opportunities for career growth and development through its various training and development programs
ASSUMPTION: This role offers significant growth opportunities for the right candidate, given the bank's focus on employee development and its expanding customer base.
π Location & Work Environment
Office Type: The bank has a branch office in Karnal, Haryana, where this role is based
Office Location(s): Karnal, Haryana
Geographic Context:
- The Core Haryana region is a key market for the bank, with significant potential for customer acquisition and growth
- Karnal is a major city in the region, with a population of over 300,000 and a growing economy
- The region is well-connected by road and rail, making it easily accessible for travel
Work Schedule: Full-time, with standard banking hours (Monday to Saturday, 9:00 AM to 6:00 PM, with a 1-hour lunch break)
ASSUMPTION: The work environment is likely to be fast-paced and dynamic, with a focus on achieving sales targets and maintaining customer satisfaction.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Face-to-face interview with the hiring manager
- Final round interview with the Head of Household Acquisition
Key Assessment Areas:
- Sales skills and experience
- Customer service and relationship-building abilities
- Market knowledge and understanding of the banking industry
- Problem-solving and analytical skills
Application Tips:
- Highlight your sales experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's values
- Prepare for behavioral and situational interview questions that focus on your sales and customer service skills
ATS Keywords: Household acquisition, sales, customer service, banking products, market research, relationship building, customer needs assessment, sales strategy development, target achievement, customer conversion
ASSUMPTION: The application process is likely to be competitive, given the attractive nature of the role and the company's strong reputation in the industry.
π οΈ Tools & Technologies
- Customer Relationship Management (CRM) software (e.g., Salesforce, Zoho CRM)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Sales enablement tools (e.g., sales automation, sales intelligence, sales analytics)
ASSUMPTION: The successful candidate should be comfortable using CRM software and other sales enablement tools to manage customer interactions and track sales activities.
π Cultural Fit Considerations
Company Values:
- Ethical banking practices
- Customer-centric approach
- Digital and socially responsible banking
Work Style:
- Proactive and results-driven
- Strong sales and customer service focus
- Collaborative and team-oriented
Self-Assessment Questions:
- Do you have a proven track record of meeting and exceeding sales targets in a banking or related industry?
- Are you comfortable working in a fast-paced, dynamic environment with a focus on achieving results?
- Do you have strong communication and interpersonal skills, with the ability to build and maintain customer relationships?
ASSUMPTION: IDFC FIRST Bank places a strong emphasis on cultural fit and values-driven behavior, making it essential for candidates to align with the company's core principles.
β οΈ Potential Challenges
- Meeting and exceeding sales targets in a competitive market
- Managing a high volume of customer interactions and maintaining customer satisfaction
- Adapting to the fast-paced and dynamic nature of the banking industry
- Travel requirements within the Core Haryana region
ASSUMPTION: The successful candidate should be comfortable working in a challenging and fast-paced environment, with a strong focus on achieving results and maintaining customer satisfaction.
π Similar Roles Comparison
- This role is similar to other Associate Manager or Sales Manager positions in the banking industry, with a focus on customer acquisition and sales
- However, this role is unique in its focus on household acquisition and the opportunity to work for a leading financial institution with a strong commitment to ethical and customer-friendly banking practices
- Career progression in this role may lead to senior management positions within the bank, offering significant growth opportunities
ASSUMPTION: While this role shares similarities with other sales and customer acquisition positions in the banking industry, its focus on household acquisition and the company's strong commitment to ethical and customer-friendly banking practices make it a unique and attractive opportunity.
π Sample Projects
- Developing and implementing a targeted marketing campaign to acquire new household customers in a specific geographic region
- Conducting market research to identify new business opportunities and trends in the banking industry
- Collaborating with the sales team to develop and refine sales strategies to improve customer conversion rates
ASSUMPTION: The successful candidate should be comfortable working on projects that involve market research, sales strategy development, and customer acquisition initiatives.
β Key Questions to Ask During Interview
- Can you describe the typical sales pipeline for household acquisition in the Core Haryana region?
- How does the company support the professional development of its employees in this role?
- What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?
- How does the company foster a culture of ethical and customer-friendly banking practices?
- What opportunities exist for career growth and development within the bank for someone in this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's values and culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the job posting link
- Tailor your resume to highlight your sales experience and achievements, as well as your relevant skills and qualifications
- Write a cover letter that demonstrates your understanding of the role and your fit with the company's values and culture
- Prepare for the interview process by researching the company and practicing your responses to common sales and customer service interview questions
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.