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Associate Manager,Marketing Commercialization

SC Johnson
Full-time
On-site
Shanghai, Shanghai, China
๐ŸŒ Digital Marketing

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Associate Manager, Marketing Commercialization

๐Ÿ”น Company: SC Johnson

๐Ÿ”น Location: Shanghai, China

๐Ÿ”น Job Type: Full-time

๐Ÿ”น Category: Marketing

๐Ÿ”น Date Posted: July 4, 2025

๐Ÿ”น Experience Level: 5-10 years

๐Ÿ”น Remote Status: On-site

๐Ÿš€ Job Overview

Key aspects of this role include:

  • Developing and executing e-commerce (EC) strategies for product, place, price, and promotion (4P)
  • Collaborating with sales teams to drive EC sales growth and achieve market share targets
  • Conducting category analyses and competitor strategy identification
  • Establishing EC pricing guidelines and securing platform promotional resources
  • Partnering with cross-functional teams to develop channel-exclusive plans

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.

๐Ÿ“‹ Key Responsibilities

โœ… Responsible for e-commerce category and channel management, collaborating with sales teams to drive EC sales growth and achieve market share targets

โœ… Capable of conducting holistic category analyses, identifying competitor strategies, and formulating SCJ's winning by channel portfolio strategies accordingly

โœ… Responsible for establishing EC pricing guidelines based on category/brand/competitor analysis and partnering with sales teams to effectively secure platform promotional resources

โœ… Collaborate with cross-functional teams (Brand Marketing, PCM, Supply Chain, etc.) to develop channel-exclusive plans tailored to specific needs

โœ… Partner with Brand Marketing to define EC NPD plans, including product listing, pricing, forecasting, and investment strategies

ASSUMPTION: This role involves a mix of strategic planning, data analysis, and cross-functional collaboration to drive e-commerce success.

๐ŸŽฏ Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum 5 years of experience in trade marketing, with 3+ years of online experience within FMCG preferred

Required Skills:

  • Strong logical thinking and in-depth understanding of category development
  • Profound knowledge of all e-commerce platforms and familiarity with platform user behavior and operational mechanisms
  • Self-motivated and independent, with the ability to work under pressure and a detail-oriented mindset
  • Quick learner with agility to adapt to market changes rapidly
  • Good communication and collaboration skills

Preferred Skills:

  • Proficiency in written, reading, and oral English

ASSUMPTION: Candidates with relevant experience in e-commerce and FMCG, along with strong analytical and communication skills, are likely to succeed in this role.

๐Ÿ’ฐ Compensation & Benefits

Salary Range: Based on industry standards for a Marketing Manager role in Shanghai, the estimated salary range is ยฅ350,000 - ยฅ500,000 per year. This estimate takes into account the candidate's experience level and the company's size.

Benefits:

  • Health, dental, and vision insurance
  • Retirement savings plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee discounts on SC Johnson products

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for occasional overtime as needed

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry: SC Johnson operates in the manufacturing industry, specifically focusing on household cleaning products, home storage, air care, pest control, shoe care, and professional products. The company is a leading global player in the fast-moving consumer goods (FMCG) sector.

Company Size: SC Johnson is a mid-sized company with 13,000 employees worldwide. This size allows for a more agile and collaborative work environment compared to larger corporations.

Founded: 1886, in Racine, Wisconsin, USA. SC Johnson is a fifth-generation, family-owned and led company.

Company Description:

  • SC Johnson is a global leader in household cleaning products and products for home storage, air care, pest control, shoe care, and professional products
  • The company's iconic brands include OFF!ยฎ, Raidยฎ, Gladeยฎ, Windexยฎ, Scrubbing Bubblesยฎ, Ziplocยฎ, Mrs. Meyerโ€™sยฎ Clean Day, methodยฎ, Autanยฎ, Baygonยฎ, Mr Muscleยฎ, Duckยฎ, Lysoformยฎ, and more
  • SC Johnson is committed to sustainability, transparency, and creating opportunities for its employees and communities worldwide

Company Specialties:

  • Household cleaning products
  • Home storage solutions
  • Air care products
  • Pest control solutions
  • Shoe care products
  • Professional cleaning and hygiene solutions

Company Website: http://www.scjohnson.com

ASSUMPTION: SC Johnson's focus on sustainability and transparency creates an environment where employees can make a positive impact on the world while growing their careers.

๐Ÿ“Š Role Analysis

Career Level: This role is a mid-level management position, offering opportunities for growth and development within the marketing function.

Reporting Structure: The Associate Manager, Marketing Commercialization reports directly to the Marketing Director and works closely with cross-functional teams, including Brand Marketing, PCM, and Supply Chain.

Work Arrangement: This is an on-site role based in Shanghai, China. The work arrangement is full-time, with standard office hours and occasional flexibility for overtime as needed.

Growth Opportunities:

  • Potential to advance to a Marketing Manager or Director role within the company
  • Chance to gain experience in e-commerce strategy and management
  • Opportunity to work with cross-functional teams and develop a broad understanding of the business

ASSUMPTION: This role offers a strong platform for career growth within the marketing function, with opportunities to develop skills in e-commerce strategy, cross-functional collaboration, and leadership.

๐ŸŒ Location & Work Environment

Office Type: SC Johnson's Shanghai office is a modern, collaborative workspace designed to foster innovation and teamwork.

Office Location(s): 192 Smit St., Fairland, Johannesburg 2170, South Africa

Geographic Context:

  • Shanghai is a major global city and a significant economic hub in China
  • The city offers a vibrant cultural scene, diverse dining options, and numerous entertainment venues
  • Shanghai has a humid subtropical monsoon climate, with mild winters and hot, humid summers

Work Schedule: The standard workweek is Monday to Friday, with occasional flexibility for overtime as needed. The company offers a hybrid work arrangement, with employees spending two to three days per week working remotely.

ASSUMPTION: The hybrid work arrangement provides employees with a balance between the structure and collaboration of an office environment and the flexibility of remote work.

๐Ÿ’ผ Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interview with the hiring manager and/or team members
  • Final interview with the Marketing Director

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Analytical skills and data-driven decision-making
  • Cross-functional collaboration and communication skills
  • Adaptability and resilience in the face of change

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your experience in e-commerce strategy, category analysis, and cross-functional collaboration
  • Research SC Johnson's products, mission, and values to demonstrate your enthusiasm for the company and role

ATS Keywords: E-commerce strategy, category management, sales growth, market share analysis, competitor analysis, pricing strategy, cross-functional collaboration, product development, forecasting, detail-oriented, communication skills, logical thinking, agility, self-motivated, user behavior analysis, operational mechanisms

ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, analytical skills, and cultural fit within the SC Johnson team.

๐Ÿ› ๏ธ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Drive, Google Docs)
  • E-commerce platforms (e.g., Tmall, JD.com, Pinduoduo)
  • Data analysis tools (e.g., Excel, Google Analytics)

ASSUMPTION: Familiarity with Microsoft Office Suite and Google Workspace is essential for this role, while proficiency in e-commerce platforms and data analysis tools is preferred.

๐Ÿ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Accountability
  • Respect
  • Excellence
  • Inclusion & Diversity

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and resilient
  • Results-focused and action-oriented

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you comfortable working with data and using it to inform decision-making?
  • Can you adapt to change and pivot strategies as needed?
  • Are you results-focused and driven to achieve success?

ASSUMPTION: SC Johnson values a diverse and inclusive work environment, where employees can bring their unique perspectives to drive innovation and success.

โš ๏ธ Potential Challenges

  • Managing multiple priorities and deadlines in a fast-paced environment
  • Adapting to market changes and competitor strategies
  • Collaborating effectively with cross-functional teams
  • Working in a hybrid or remote work arrangement, requiring strong communication and time management skills

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive approach to problem-solving.

๐Ÿ“ˆ Similar Roles Comparison

  • Compared to a traditional Marketing Manager role, this position places a greater emphasis on e-commerce strategy and management
  • In the FMCG industry, this role is unique in its focus on e-commerce commercialization, requiring a blend of strategic thinking, analytical skills, and cross-functional collaboration
  • Career progression in this role could lead to opportunities in marketing management, e-commerce leadership, or other related functions within SC Johnson

ASSUMPTION: This role offers a unique blend of strategic and analytical responsibilities, with a strong focus on e-commerce commercialization within the FMCG industry.

๐Ÿ“ Sample Projects

  • Developing an e-commerce strategy for a new product launch, including pricing, promotional resources, and channel-specific plans
  • Conducting a category analysis and competitor strategy identification to inform SCJ's winning by channel portfolio strategy
  • Partnering with cross-functional teams to develop channel-exclusive plans tailored to specific needs, such as bundle promotions or exclusive product offerings

ASSUMPTION: These sample projects illustrate the strategic, analytical, and collaborative nature of the Associate Manager, Marketing Commercialization role.

โ“ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the marketing department?
  • How does this role contribute to SC Johnson's overall business strategy and growth objectives?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does SC Johnson support the professional development and growth of its employees?
  • What are the most challenging aspects of working in a hybrid or remote work arrangement, and how does the company support employees in overcoming these challenges?

ASSUMPTION: These questions demonstrate the candidate's interest in the role, team, and company, while also gathering valuable insights into the work environment and growth opportunities.

๐Ÿ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the SC Johnson careers website
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your experience in e-commerce strategy, category analysis, and cross-functional collaboration
  • Research SC Johnson's products, mission, and values to demonstrate your enthusiasm for the company and role
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

โš ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.