📌 Core Information
🔹 Job Title: Associate Manager, Marketing Commercialization
🔹 Company: SC Johnson
🔹 Location: Shanghai, China
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving e-commerce sales growth and achieving market share targets
- Conducting holistic category analyses and formulating winning channel portfolio strategies
- Establishing e-commerce pricing guidelines and securing platform promotional resources
- Collaborating with cross-functional teams to develop channel-exclusive plans
- Partnering with Brand Marketing to define e-commerce NPD plans
ASSUMPTION: This role requires a strong understanding of e-commerce platforms, category development, and trade marketing. Candidates should be comfortable working in a fast-paced, dynamic environment and have experience in FMCG.
📋 Key Responsibilities
✅ Responsible for e-commerce category and channel management, collaborating with sales teams to drive EC sales growth and achieve market share targets.
✅ Capable of conducting holistic category analyses, identifying competitor strategies, and formulating SCJ's winning by channel portfolio strategies accordingly.
✅ Responsible for establishing e-commerce pricing guidelines based on category/brand/competitor analysis and partnering with sales teams to effectively secure platform promotional resources.
✅ Collaborate with cross-functional teams (Brand Marketing, PCM, Supply Chain, etc.) to develop channel-exclusive plans tailored to specific needs.
✅ Partner with Brand Marketing to define e-commerce NPD plans, including product listing, pricing, forecasting, and investment strategies.
ASSUMPTION: The role requires strong analytical skills, strategic thinking, and the ability to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Minimum 5 years of experience in trade marketing, with 3+ years of online experience within FMCG preferred
Required Skills:
- Strong logical thinking and in-depth understanding of category development
- Profound knowledge of all e-commerce platforms and familiarity with platform user behavior and operational mechanisms
Preferred Skills:
- Self-motivated and independent, with the ability to work under pressure and a detail-oriented mindset
- Quick learner with agility to adapt to market changes rapidly
- Good communication and collaboration skills
- Proficiency in written, reading, and oral English
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company and the need to work with international teams.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Manager role in Shanghai, the estimated salary range is ¥350,000 - ¥500,000 per year.
Benefits:
- Ongoing training and development
- Free onsite parking
- Family-owned company, with a family feel
- Be a member of a company championing a better world through sustainability and environmental protection measures
Working Hours: Full-time work, with overtime expected
ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: SC Johnson is a leading manufacturer of household cleaning products, products for home storage, air care, pest control, shoe care, and professional products.
Company Size: SC Johnson has 13,000 employees and operations in 70 countries, making it a large, global organization.
Founded: 1886, in Racine, Wisconsin, USA
Company Description:
- SC Johnson is a fifth-generation, family-owned and led company
- It is committed to creating a more sustainable, healthier, and transparent world
- The company includes SC Johnson Professional and SC Johnson Lifestyle Brands
Company Specialties:
- Chemical products
- Home cleaning
- Air care
- Fast moving consumer goods
- Consumer packaged goods
- Pest control
- Home storage
- Shoe care
Company Website: www.scjohnson.com
ASSUMPTION: SC Johnson is a well-established, global company with a strong commitment to sustainability and social responsibility.
📊 Role Analysis
Career Level: This role is at the manager level, with significant responsibility for driving e-commerce sales and strategy.
Reporting Structure: The role reports to the Marketing Director and has no direct reports.
Work Arrangement: The role is on-site, with the expectation of full-time work and overtime as needed.
Growth Opportunities:
- Potential to expand the role's scope as e-commerce continues to grow
- Opportunities to work on new product development and launches
- Possibility to take on more responsibility within the marketing function or across the organization
ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.
🌍 Location & Work Environment
Office Type: SC Johnson's Shanghai office is located in the Pudong New District.
Office Location(s): No. 932, New Jinqiao Road, Pudong New District, Shanghai, China
Geographic Context:
- Shanghai is a major commercial and financial hub in China
- The office is located in the Pudong New District, which is a modern, developed area
- The office is easily accessible by public transportation
Work Schedule: The work schedule is Monday to Friday, with overtime expected as needed.
ASSUMPTION: The work environment is likely fast-paced, dynamic, and collaborative, with a focus on driving results and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- On-site interviews with the hiring manager and other stakeholders
- Final decision and offer
Key Assessment Areas:
- E-commerce strategy and category management
- Analytical and problem-solving skills
- Communication and collaboration skills
- Cultural fit and alignment with SC Johnson's values
Application Tips:
- Highlight relevant experience in trade marketing, e-commerce, and FMCG
- Demonstrate a strong understanding of category development and market analysis
- Showcase your ability to work effectively with cross-functional teams
- Tailor your resume and cover letter to emphasize your fit for this role
ATS Keywords: E-commerce strategy, category management, trade marketing, sales collaboration, pricing strategy, market analysis, cross-functional collaboration, product development, forecasting, promotional resources, detail-oriented, communication skills, agility, self-motivated, logical thinking, user behavior analysis
ASSUMPTION: The application process is likely competitive, and candidates should highlight their relevant experience and skills to stand out.
🛠️ Tools & Technologies
- Microsoft Office Suite
- E-commerce platforms (e.g., Tmall, JD, Pinduoduo)
- Data analysis tools (e.g., Excel, Power BI)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The role requires proficiency in Microsoft Office Suite and familiarity with e-commerce platforms and data analysis tools.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Quality
- Responsibility
- Family
- Innovation
Work Style:
- Collaborative
- Results-driven
- Innovative
- Adaptable
Self-Assessment Questions:
- Do you align with SC Johnson's core values, particularly integrity and responsibility?
- Are you comfortable working in a fast-paced, dynamic environment with a focus on driving results?
- Do you have experience working effectively with cross-functional teams and stakeholders?
ASSUMPTION: SC Johnson values a strong cultural fit and looks for candidates who align with their core values and work style.
⚠️ Potential Challenges
- The role requires a strong understanding of e-commerce platforms and user behavior, which may be challenging for candidates without relevant experience
- The work environment is likely fast-paced and demanding, which may be stressful for candidates who prefer a more relaxed pace
- The role requires strong communication and collaboration skills, which may be challenging for candidates who prefer to work independently
- The role is based in Shanghai, which may present challenges for candidates who are not familiar with the city or the local culture
ASSUMPTION: While the role presents challenges, it also offers opportunities for professional growth and development within a large, global organization.
📈 Similar Roles Comparison
- Compared to other marketing manager roles, this role has a stronger focus on e-commerce and category management
- In the FMCG industry, this role is typical for a manager-level position with a focus on driving sales and market share
- Career-wise, this role offers opportunities for growth within the marketing function or across the organization
ASSUMPTION: This role is similar to other marketing manager roles in the FMCG industry, with a focus on driving sales and market share through e-commerce and category management.
📝 Sample Projects
- Developing an e-commerce pricing strategy for a new product launch
- Conducting a market analysis to identify competitor strategies and inform SCJ's channel portfolio strategy
- Collaborating with cross-functional teams to develop a channel-exclusive plan for a promotional campaign
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities the role may involve.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within it?
- How does SC Johnson support the professional development of its employees?
- What are the key priorities for this role in the first 90 days?
- How does SC Johnson measure success for this role?
- What are the biggest challenges facing the e-commerce team currently, and how can this role help address them?
ASSUMPTION: These questions are designed to help candidates understand the role, the team, and the company better and demonstrate their interest in and fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for the interview by researching SC Johnson, the role, and the industry
- Follow up with the hiring manager after the interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
