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Associate Marketer

Ramsey Solutions
Full-time
On-site
Nashville, Tennessee, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Associate Marketer

πŸ”Ή Company: Ramsey Solutions

πŸ”Ή Location: Franklin, TN

πŸ”Ή Job Type: Full-Time (On-site)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-22

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: On-site (Relocation assistance available)

πŸš€ Job Overview

Key aspects of this role include:

  • Partnering with the sales team to move opportunities through the pipeline
  • Analyzing pipeline and sales data to inform strategy
  • Creating timely, relevant campaigns to influence decision-makers
  • Collaborating closely with sales leadership and reps
  • Measuring impact on pipeline progression and revenue growth

ASSUMPTION: This role requires a strong understanding of the B2B sales cycle and the ability to work effectively with sales teams. Success will depend on the candidate's analytical skills, strategic thinking, and ability to communicate and collaborate with various stakeholders.

πŸ“‹ Key Responsibilities

βœ… Partner with the sales team to move active opportunities through the pipeline and into closed business

βœ… Analyze pipeline and sales activity data to identify trends and inform strategy

βœ… Create and execute timely, relevant campaigns that address specific objections or needs and influence decision-makers

βœ… Collaborate closely with sales leadership and individual reps to ensure alignment and support

βœ… Measure and report on the impact of marketing efforts on pipeline progression and revenue growth

ASSUMPTION: The ideal candidate will have experience in B2B marketing, be comfortable using data to inform strategy, and enjoy working closely with sales teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in B2B marketing, with a focus on sales enablement or pipeline marketing

Required Skills:

  • Proven understanding of the B2B sales cycle
  • Strong analytical skills and data-driven mindset
  • Excellent communication and collaboration skills
  • Ability to think strategically and act quickly on insights
  • Proven organizational skills and ability to thrive in a fast-paced environment

Preferred Skills:

  • Experience with marketing automation tools (e.g., HubSpot, Marketo)
  • Familiarity with CRM systems (e.g., Salesforce, HubSpot CRM)

ASSUMPTION: While a degree in Marketing or a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: $48,000 - $70,000/year* + profit sharing + benefits

*Range depends on skill level and overall experience.

Benefits:

  • Health insurance (includes plans eligible for an HSAβ€”with a company match up to $500!)
  • 401(k) retirement plan with 4% match/company contribution
  • Annual wellness, counseling and grocery membership reimbursement
  • On-campus cafe with subsidized pricing for breakfast, lunch and coffee bar
  • Dependent care FSA
  • Tons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!

Working Hours: Full-time (40 hours/week) with flexible scheduling available

ASSUMPTION: The salary range provided is based on industry standards for mid-level marketing roles in the Nashville, TN area. The benefits package is comprehensive and competitive for the industry.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: Medium (1,001-5,000 employees)

Founded: 1992

Company Description:

  • Ramsey Solutions provides biblically based, commonsense education and empowerment that give HOPE to everyone in every walk of life.
  • Founded by Dave Ramsey, the company offers financial counseling, education, and resources to help people build wealth, do work they love, and create real relationships.
  • Ramsey Solutions is known for its countercultural approach to money management and personal development.

Company Specialties:

  • Teaching people how to beat debt and build wealth
  • Personal development
  • Entrepreneurship
  • Financial wellness
  • Mental health
  • Marriage and family
  • Business leadership

Company Website: Ramsey Solutions

ASSUMPTION: Ramsey Solutions is a well-established company with a strong brand and a clear mission. Its unique approach to personal finance and wealth building has resonated with millions of people worldwide.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Senior Marketing Manager for SmartDollar.

Work Arrangement: On-site with flexible scheduling available. Relocation assistance is provided for the right candidate.

Growth Opportunities:

  • Potential to take on more responsibility as the team and company grow
  • Opportunities to learn and develop skills in a fast-paced, dynamic environment
  • Possibility to transition into a more senior role or explore other career paths within the company

ASSUMPTION: This role offers opportunities for professional growth and development within a supportive and collaborative team environment.

🌍 Location & Work Environment

Office Type: On-site, with a designated workspace and various work and play zones available

Office Location(s): Franklin, TN

Geographic Context:

  • Franklin, TN is located just outside of Nashville, offering a suburban feel with easy access to urban amenities
  • The area is known for its high quality of life, excellent schools, and strong sense of community
  • Franklin is home to numerous Fortune 500 companies and offers ample job opportunities

Work Schedule: Full-time (40 hours/week) with flexible scheduling available to accommodate appointments, family obligations, and other needs

ASSUMPTION: The on-site work environment at Ramsey Solutions is designed to foster collaboration, creativity, and work-life balance. The company offers various work and play zones to accommodate different work styles and preferences.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen with the hiring manager
  • On-site interview with the hiring manager and team members
  • Final interview with the Senior Marketing Manager or another senior leader
  • Background check and reference check
  • Job offer

Key Assessment Areas:

  • Understanding of the B2B sales cycle and marketing's role in supporting it
  • Analytical skills and data-driven mindset
  • Communication and collaboration skills
  • Strategic thinking and ability to act quickly on insights
  • Organizational skills and ability to thrive in a fast-paced environment

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your understanding of the B2B sales cycle and how you've supported it in previous roles
  • Demonstrate your analytical skills and data-driven approach through examples from past projects
  • Showcase your ability to think strategically and act quickly on insights by providing specific examples
  • Prepare questions to ask the interviewer about the role, team, and company to demonstrate your interest and engagement

ATS Keywords: B2B sales cycle, pipeline marketing, sales enablement, data-driven strategy, marketing automation, CRM, collaboration, strategic thinking

ASSUMPTION: The application process for this role may include assessments or case studies to evaluate the candidate's analytical skills, strategic thinking, and ability to work with data.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools (e.g., HubSpot, Marketo)
  • CRM systems (e.g., Salesforce, HubSpot CRM)
  • Data analysis and visualization tools (e.g., Excel, Tableau)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The ideal candidate will have experience with marketing automation tools and CRM systems, as well as proficiency in data analysis and visualization tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Compassion
  • Excellence
  • Stewardship
  • Teamwork

Work Style:

  • Collaborative and team-driven
  • Fast-paced and dynamic
  • Focused on results and continuous improvement
  • Committed to personal and professional growth

Self-Assessment Questions:

  • Do you align with Ramsey Solutions' core values, and how have you demonstrated them in your previous roles?
  • Are you comfortable working in a fast-paced, collaborative environment, and how have you thrived in such settings in the past?
  • How do you approach personal and professional growth, and what steps have you taken to develop your skills and advance your career?

ASSUMPTION: Ramsey Solutions values candidates who are passionate about its mission, align with its core values, and are committed to personal and professional growth.

⚠️ Potential Challenges

  • The role may require occasional overtime or working on weekends to meet project deadlines
  • The fast-paced, dynamic work environment may be challenging for candidates who prefer a more structured or predictable work setting
  • The role may require candidates to work closely with sales teams, which can be demanding and require strong communication and collaboration skills
  • The company's countercultural approach to money management and personal development may not resonate with all candidates

ASSUMPTION: The ideal candidate will be comfortable working in a fast-paced, dynamic environment and be able to thrive under pressure. They will also be passionate about Ramsey Solutions' mission and values.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on B2B sales enablement and pipeline marketing within the financial services industry
  • Compared to other marketing roles, this position requires a strong understanding of the B2B sales cycle and the ability to work closely with sales teams
  • Career paths for this role may include transitioning into more senior marketing roles or exploring other opportunities within the company

ASSUMPTION: This role offers a unique opportunity for candidates with experience in B2B marketing and a strong interest in the financial services industry.

πŸ“ Sample Projects

  • Developing a targeted email campaign to re-engage inactive prospects in the sales pipeline
  • Creating a series of social media posts to address common objections or concerns raised by decision-makers
  • Analyzing win/loss data to identify trends and inform campaign strategy

ASSUMPTION: The ideal candidate will have experience working on similar projects and be able to provide specific examples of their approach and results.

❓ Key Questions to Ask During Interview

  • How does this role support the overall marketing strategy for SmartDollar, and how does it align with the company's broader mission?
  • What are the biggest challenges facing the sales team currently, and how can marketing support them in overcoming these obstacles?
  • How does Ramsey Solutions foster a culture of collaboration and teamwork, and what opportunities are there for growth and development within the team?
  • What are the most important qualities and skills for success in this role, and how do they align with the company's core values?
  • How does the company measure the success of marketing campaigns, and what key performance indicators (KPIs) are most important for this role?

ASSUMPTION: The ideal candidate will be curious and engaged, asking thoughtful questions that demonstrate their interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for your interviews by researching the company, its mission, and the specific requirements of the role
  • Follow up with the hiring manager one week after your initial application to express your continued interest in the position
  • If you are selected for an interview, arrive 10-15 minutes early to demonstrate your punctuality and eagerness

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.