📌 Core Information
🔹 Job Title: Associate, Marketing
🔹 Company: CADCA
🔹 Location: Alexandria, Virginia (Hybrid)
🔹 Job Type: On-site (Hybrid)
🔹 Category: Marketing
🔹 Date Posted: May 20, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging content and managing social media platforms to raise awareness about CADCA's mission
- Designing eye-catching graphics and visuals for digital and print materials
- Analyzing performance data to optimize marketing strategies and improve outcomes
- Collaborating with cross-functional teams to ensure consistent messaging and branding
- Supporting email marketing campaigns and website management efforts
ASSUMPTION: This role requires a balance of creativity and analytical skills, with a strong focus on digital marketing and community engagement.
📋 Key Responsibilities
✅ Social Media & Content: Create engaging posts, maintain content calendars, and track performance across multiple platforms (Facebook, X, LinkedIn, Instagram, TikTok)
✅ Email Marketing: Build campaigns using Informz, develop templates, and analyze results
✅ Graphic Design: Create visuals for digital and print materials, including fact sheets, infographics, and social media assets
✅ Digital Advertising: Support Google Ad campaigns and track performance metrics
✅ Website Management: Update content, develop landing pages, and implement SEO best practices
ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Digital Media, or related field
Experience: 2+ years of marketing and communications experience (public health background a plus)
Required Skills:
- Proficiency in design tools (Canva, Adobe Creative Suite)
- Experience with email platforms, social media management tools, and CMS platforms
- Understanding of Google Ads, Analytics, and basic PPC concepts
- Strong written and verbal communication skills
- Excellent organizational abilities and attention to detail
Preferred Skills:
- Experience in the public health sector or related fields
- Fluency in additional languages
ASSUMPTION: Candidates with experience in non-profit marketing or public health may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (Based on industry standards for a Marketing Associate with 2-5 years of experience in the non-profit sector in the Alexandria, VA area)
Benefits:
- Excellent medical, dental, and vision plans
- Generous paid time off and holidays
- Growth and advancement opportunities
- Collaborative, mission-driven workplace
- Regular hours (8:30 am-5:30 pm, Monday-Friday) - additional hours as needed during signature events
Working Hours: Full-time, Monday-Friday, with additional hours as needed during signature events
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: CADCA operates in the non-profit sector, focusing on drug abuse prevention and community engagement
Company Size: CADCA is a mid-sized organization with 11-50 employees, providing a collaborative and mission-driven work environment
Founded: CADCA was founded in 1992 and has since grown to represent over 5,000 community coalitions globally
Company Description:
- CADCA is dedicated to creating and maintaining safe, healthy, and drug-free communities globally
- The organization provides training, technical assistance, and advocacy to local coalitions
- CADCA also educates the public, builds coalitions, and develops resources to empower communities to address drug and alcohol-related problems
Company Specialties:
- Public Policy and Advocacy
- Training and Technical Assistance
- Special Events and Conferences
- International Programs
- Research Dissemination and Evaluation
- Membership and Communications
- Youth Programs
Company Website: http://www.cadca.org
ASSUMPTION: CADCA's mission-driven approach and collaborative work environment make it an attractive option for candidates seeking to make a positive impact in their community.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals seeking to grow their skills in a non-profit setting
Reporting Structure: The Marketing Associate will report directly to the Director of Marketing and Communications
Work Arrangement: This is a hybrid role, with on-site work required at CADCA's Alexandria, VA headquarters and the option for remote work as needed
Growth Opportunities:
- CADCA offers opportunities for professional development and advancement within the organization
- The role provides exposure to various aspects of marketing, allowing for skill diversification
- CADCA's mission-driven focus may inspire candidates to pursue careers in public health or related fields
ASSUMPTION: This role offers opportunities for growth and development within the non-profit sector and may appeal to candidates interested in public health or community engagement.
🌍 Location & Work Environment
Office Type: CADCA's headquarters is located in a professional office building in Alexandria, VA
Office Location(s): 500 Montgomery Street, Suite 400, Alexandria, VA 22314
Geographic Context:
- Alexandria, VA is a suburban area located just outside Washington, D.C.
- The city offers a mix of urban and suburban living, with a variety of cultural attractions and outdoor recreation opportunities
- The area is well-connected by public transportation, making it easy to commute to work
Work Schedule: Full-time, Monday-Friday, with additional hours as needed during signature events
ASSUMPTION: Candidates should be comfortable working in a hybrid environment and be prepared to commute to CADCA's Alexandria, VA headquarters as needed.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with the Director of Marketing and Communications to discuss the role and candidate's fit
- Skills assessment or case study to evaluate the candidate's marketing and design abilities
- Final interview with senior leadership to discuss career growth and fit within the organization
Key Assessment Areas:
- Creativity and design skills
- Analytical and problem-solving abilities
- Communication and interpersonal skills
- Understanding of digital marketing concepts and strategies
Application Tips:
- Tailor your resume and cover letter to highlight your marketing and design skills, as well as any experience in the non-profit sector or public health
- Prepare examples of your work, such as social media campaigns, email newsletters, or graphic design projects, to showcase your abilities
- Research CADCA's mission and values to demonstrate your enthusiasm for the organization and its work
ATS Keywords: Marketing, Digital Marketing, Social Media, Graphic Design, Email Marketing, Non-Profit, Public Health, Community Engagement, CADCA
ASSUMPTION: CADCA's application process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for the organization's mission and values.
🛠️ Tools & Technologies
- Canva or Adobe Creative Suite for graphic design
- Informz for email marketing
- Hootsuite or Buffer for social media management
- Google Analytics for performance tracking
- WordPress or other CMS platforms for website management
ASSUMPTION: Candidates should be comfortable using a variety of marketing and design tools, as well as learning new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Integrity
- Excellence
- Innovation
- Accountability
Work Style:
- CADCA values a collaborative and mission-driven work environment
- The organization seeks employees who are creative, analytical, and passionate about its mission
- CADCA encourages professional growth and development within the organization
Self-Assessment Questions:
- Do you share CADCA's commitment to creating drug-free communities?
- Are you comfortable working in a hybrid environment, with a mix of on-site and remote work?
- Do you have strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams?
ASSUMPTION: Candidates who align with CADCA's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Balancing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in marketing strategies and priorities
- Working with a diverse range of stakeholders, including community members, partners, and donors
- Managing a hybrid work arrangement, with a mix of on-site and remote work
ASSUMPTION: Candidates should be comfortable working in a dynamic and collaborative environment, with the ability to adapt to changes and manage multiple priorities.
📈 Similar Roles Comparison
- Compared to marketing roles in the private sector, this role offers the opportunity to make a direct impact on community health and well-being
- Unlike marketing roles in other non-profits, CADCA's focus on drug abuse prevention provides a unique and challenging mission
- This role offers opportunities for career growth and development within the non-profit sector, as well as the potential to transition to related fields such as public health or community engagement
ASSUMPTION: Candidates should consider the unique aspects of this role, including its focus on community engagement and its potential for career growth and development.
📝 Sample Projects
- Developing a social media campaign to raise awareness about CADCA's mission and programs
- Designing graphics and visuals for CADCA's website and print materials
- Analyzing performance data to optimize marketing strategies and improve outcomes
- Collaborating with cross-functional teams to develop and implement marketing campaigns
ASSUMPTION: These sample projects provide a sense of the day-to-day responsibilities and challenges of the Marketing Associate role at CADCA.
❓ Key Questions to Ask During Interview
- How does this role support CADCA's mission to create drug-free communities?
- What opportunities are there for professional growth and development within the organization?
- How does CADCA collaborate with community members, partners, and donors to achieve its goals?
- What is the typical work schedule for this role, and how does it balance on-site and remote work?
- How does CADCA measure the success of its marketing campaigns, and how does this role contribute to that process?
ASSUMPTION: These questions are designed to help candidates better understand the role, the organization, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing and design skills, as well as any experience in the non-profit sector or public health
- Prepare examples of your work, such as social media campaigns, email newsletters, or graphic design projects, to showcase your abilities
- Research CADCA's mission and values to demonstrate your enthusiasm for the organization and its work
- Follow up with CADCA's hiring manager one week after submitting your application to confirm receipt and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
