Associate, Marketing

📌 Core Information

🔹 Job Title: Associate, Marketing

🔹 Company: Portage Point Partners

🔹 Location: Chicago / New York

🔹 Job Type: Full-time, Hybrid (4 days in office)

🔹 Category: Marketing

🔹 Date Posted: April 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Supporting marketing operations and content creation initiatives
• Gathering and analyzing client behavioral data
• Overseeing social media posts and maintaining marketing metrics
• Collaborating with cross-functional teams to deliver high-quality marketing materials
• Contributing to a high-performing and inclusive team culture

ASSUMPTION: This role requires a self-starter with strong analytical skills and a proven track record in high-pressure environments. The ideal candidate will be comfortable working in a small, collaborative team and have experience in a professional services environment.

📋 Key Responsibilities

✅ Gather and analyze client behavioral data (e.g., web traffic and rankings)

✅ Assist with organizing events, both internal and external

✅ Schedule and maintain website postings

✅ Oversee LinkedIn posts, including maintaining social media calendar, posting content and preparing analytics

✅ Schedule corporate HTML emails and report performance to key stakeholders

✅ Maintain accurate client data within the CRM and work with professionals to generate clean data

✅ Coordinate with the Director, Marketing to maintain award submissions and content creation

✅ Maintain marketing metrics archive including past campaign results

✅ Monitor competitor marketing activities as well as market trends

✅ Coordinate branded merchandise orders and assist with quality control

✅ Assist with the development, implementation and management of marketing-related technologies

✅ Provide ad hoc support to team members across the organization

✅ Design collateral including but not limited to unique layouts for content, event-specific graphics / signs and select firm communications

✅ Support firm development efforts and lead internal trainings as needed

✅ Manage daily administrative tasks such as file organization, email management, asset requests and library maintenance

ASSUMPTION: This role requires a high level of attention to detail and strong organizational skills. The ideal candidate will be able to manage multiple projects and deadlines effectively.

🎯 Required Qualifications

Education: Bachelor’s degree from a top undergraduate program

Experience: Three plus years of proven work experience as a Marketing Associate, Marketing Assistant or similar role within an investment banking, financial services, or consulting environment

Required Skills:

• Advanced ability to write and edit copy for press releases, social posts and e-marketing
• Strong analytical skills with a goal-oriented attitude
• Software skills, including WordPress and Adobe Creative Suite
• Excellent problem solving capabilities
• Ability to successfully work in a small, collaborative team environment
• Excellent written and verbal communication skills including strong e-mail etiquette
• Top-tier organizational skills and attention to detail
• Self-starter and entrepreneurial spirit

Preferred Skills:

• Experience with Cvent, Intapp and / or Google Analytics

ASSUMPTION: Candidates with a degree in marketing, communications, graphic design or a similar field are preferred. Experience at a blue chip consultancy or bulge bracket investment bank is also a plus.

💰 Compensation & Benefits

Salary Range: $70,000 - $90,000 a year

Benefits:

• Competitive benefits package (details not specified)

Working Hours: Full-time, 40 hours per week. Hybrid work arrangement with four days in the office.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing associate role in Chicago or New York City. The final compensation for this position will be set based on the applicant’s qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Business Consulting and Services. Portage Point Partners is a middle market-focused firm offering a range of services, including transaction advisory services, transaction execution services, office of the CFO, performance improvement, interim management, investment banking, operational turnaround, and financial restructuring.

Company Size: 51-200 employees. As a mid-sized company, Portage Point Partners offers a more intimate work environment with opportunities for close collaboration and growth.

Founded: 2016. Portage Point Partners was founded with a focus on delivering excellence, intensity, and pace to middle market stakeholders.

Company Description:

• Portage Point Partners is a business advisory, interim management, and investment banking firm intensely focused on the middle market.
• Their blue chip team leverages bulge bracket experience in consulting, operations, finance, accounting, investment banking, and investing to provide unmatched transactional, operational, and financial perspectives to middle market stakeholders.
• Their cross-functional platform offers fully integrated capabilities and solutions that identify value capture, mitigate risk, and positively impact outcomes at every stage of the ever-changing middle market business lifecycle.

Company Specialties:

• Transaction Advisory Services
• Transaction Execution Services
• Office of the CFO
• Performance Improvement
• Interim Management
• Investment Banking
• Operational Turnaround
• Financial Restructuring

Company Website: http://portagepointpartners.com

ASSUMPTION: Portage Point Partners is a growing firm with a strong focus on excellence and intensity. They are consistently featured in rankings from Inc. 5000, The Financial Times, and Consulting Magazine, indicating their commitment to delivering high-quality services to their clients.

📊 Role Analysis

Career Level: Mid-level. This role is suitable for candidates with 2-5 years of experience in marketing, looking to grow their career in a professional services environment.

Reporting Structure: The Associate, Marketing reports directly to the Director, Marketing.

Work Arrangement: Hybrid. This role requires four days in the office, with the option to work remotely for one day per week.

Growth Opportunities:

• As Portage Point Partners continues to scale, there may be opportunities for the Associate, Marketing to take on more responsibilities and grow within the marketing department.
• With experience, the Associate, Marketing may also have the opportunity to work on cross-functional projects and gain exposure to other areas of the business.

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and fast-paced environment. Candidates should be eager to take on new challenges and contribute to the success of the marketing department.

🌍 Location & Work Environment

Office Type: Hybrid. The Associate, Marketing will work in the office four days per week and have the option to work remotely for one day per week.

Office Location(s): Chicago, New York, Dallas, Los Angeles, Atlanta, and Philadelphia.

Geographic Context:

• Chicago and New York are both major cities with vibrant business communities and a wide range of cultural attractions.
• Dallas, Los Angeles, Atlanta, and Philadelphia are also major cities with established business communities and diverse cultural scenes.

Work Schedule: Full-time, 40 hours per week. The work schedule may vary depending on project deadlines and team needs.

ASSUMPTION: The ideal candidate for this role will be comfortable working in a hybrid environment and able to balance the demands of office work with remote work.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screen with the Director, Marketing
• In-person or virtual interview with the Director, Marketing and another member of the marketing team
• Final interview with the Director, Marketing and a senior leader from another department

Key Assessment Areas:

• Analytical skills and problem-solving abilities
• Communication skills, both written and verbal
• Cultural fit and team collaboration
• Marketing skills and industry knowledge

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
• Be prepared to discuss your experience with marketing technologies, such as WordPress and Adobe Creative Suite.
• Demonstrate your ability to work effectively in a small, collaborative team environment.

ATS Keywords: Marketing, Content Creation, Data Analysis, Social Media, CRM, Event Organization, Graphic Design, Adobe Creative Suite, WordPress, Email Marketing, Analytical Skills, Communication, Team Collaboration, Problem Solving, Attention to Detail, Organizational Skills

ASSUMPTION: The interview process for this role is designed to assess the candidate's technical skills, cultural fit, and ability to thrive in a fast-paced, professional services environment.

🛠️ Tools & Technologies

• WordPress
• Adobe Creative Suite
• Cvent (preferred)
• Intapp (preferred)
• Google Analytics (preferred)
• CRM (specific platform not mentioned)

ASSUMPTION: The ideal candidate for this role will have experience with the listed tools and technologies, as well as a willingness to learn new platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• Excellence
• Intensity
• Pace

Work Style:

• Collaborative
• Fast-paced
• Results-driven

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you able to manage multiple projects and deadlines effectively?
• Do you have a strong attention to detail and excellent organizational skills?

ASSUMPTION: Portage Point Partners values candidates who are self-starters, entrepreneurial, and able to work effectively in a small, collaborative team environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Working effectively in a small, collaborative team
• Adapting to a hybrid work arrangement
• Meeting the high expectations set by the company's values of excellence, intensity, and pace

ASSUMPTION: The ideal candidate for this role will be able to thrive in a fast-paced, collaborative environment and meet the high expectations set by the company's values.

📈 Similar Roles Comparison

• This role is similar to a Marketing Associate or Marketing Assistant role in a professional services firm, but with a greater emphasis on data analysis and content creation.
• Compared to other marketing roles, this position offers a unique opportunity to work in a fast-paced, middle market-focused environment.
• Career progression in this role may lead to opportunities in marketing management or other areas of the business, depending on the candidate's skills and interests.

ASSUMPTION: This role offers a unique opportunity for candidates with strong analytical skills and a proven track record in high-pressure environments to grow their career in a dynamic and fast-paced environment.

📝 Sample Projects

• Developing and executing a social media campaign to increase brand awareness and engagement
• Analyzing client behavioral data to inform marketing strategies and improve campaign performance
• Designing and implementing a new website or microsite to showcase the firm's capabilities and thought leadership

ASSUMPTION: The ideal candidate for this role will have experience with similar projects and be able to demonstrate their ability to deliver high-quality results in a fast-paced environment.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the marketing department?
• How does the marketing department collaborate with other departments within the firm?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Portage Point Partners support the professional development and growth of its employees?
• What is the company's approach to work-life balance in a hybrid work arrangement?

ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the company culture, and to demonstrate their interest in and fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
• Prepare for the interview by researching the company and practicing common interview questions.
• Follow up with the hiring manager after the interview to express your interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.