π Core Information
πΉ Job Title: Associate Marketing Operations Integration Director
πΉ Company: IQVIA
πΉ Location: Buenos Aires, Argentina
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: April 15, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Leading marketing operations and technology integration for newly acquired companies
- Developing and implementing integration strategies and plans
- Managing cross-functional teams and stakeholders
- Optimizing marketing processes and driving continuous improvement
- Ensuring data integrity and compliance with regulations
ASSUMPTION: This role requires a strategic and operational mindset, with a strong focus on change management and cross-functional collaboration. The ideal candidate will have extensive experience in marketing operations and M&A integration.
π Key Responsibilities
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Develop and implement marketing integration strategy and execution plans
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Manage marketing technology and data integration, including CRM, automation tools, and analytics
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Deliver training programs for marketing teams on new systems and technologies
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Optimize marketing processes and identify cost savings opportunities
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Collaborate with cross-functional teams, including enterprise business systems, marketing leaders, and brand/digital teams
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Lead change management initiatives and provide guidance to acquired company marketing teams
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Track, measure, and report on integration performance, and recommend solutions for continuous improvement
ASSUMPTION: This role involves managing multiple integrations simultaneously, requiring strong project management skills and the ability to navigate ambiguity.
π― Required Qualifications
Education: Bachelorβs degree in marketing, business, communications, or a related field (MBA preferred)
Experience: 8+ years of experience in marketing, with a focus on operations, M&A integration, or corporate marketing in a large enterprise
Required Skills:
- Proven experience in integration strategy, change management, and cross-functional collaboration
- Strong project management skills
- Expertise in marketing technology (CRM, automation, analytics) and digital marketing best practices
- Excellent communication, leadership, and stakeholder management skills
- Ability to navigate ambiguity and drive results in a fast-paced environment
Preferred Skills:
- Experience in a Fortune 500 or large multinational organization
- Familiarity with enterprise M&A processes and post-merger integration strategies
- Strong analytical skills with the ability to assess marketing performance and ROI
- Experience with Salesforce CRM, Oracle Eloqua, Sitecore CMS, Khoros
ASSUMPTION: Candidates should have a strong understanding of marketing operations and technology, with a proven track record in M&A integration and change management.
π° Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between $150,000 and $180,000 USD per year, based on industry standards for a similar role in Argentina with 10+ years of experience.
Benefits:
- Competitive benefits package, including health insurance, retirement plans, and paid time off
- Opportunities for professional development and career growth
- Dynamic and collaborative work environment
Working Hours: Full-time position with standard business hours, Monday through Friday, with flexibility for occasional overtime as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: IQVIA is a leading global provider of clinical research services, commercial insights, and healthcare intelligence to the life sciences and healthcare industries. They create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide.
Company Size: IQVIA has over 10,000 employees globally, providing a large and diverse work environment. This size allows for ample opportunities for career growth and collaboration.
Founded: IQVIA was founded in 2016, following the spin-off from Quintiles, and has since grown to become a publicly traded company on the New York Stock Exchange (NYSE: IQV).
Company Description:
- IQVIA combines advanced analytics and real-world insights with a broad range of industry experience to create intelligent connections that help clients accelerate the development and commercialization of innovative medical treatments.
- The company's portfolio of solutions is powered by IQVIA Connected Intelligenceβ’, which delivers actionable insights and services built on high-quality health data, healthcare-grade AIβ’, advanced analytics, the latest technologies, and extensive domain expertise.
- IQVIA is dedicated to accelerating the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide.
Company Specialties:
- Clinical Research Services
- Commercial Insights
- Healthcare Intelligence
- Technology and Analytics Solutions
Company Website: www.iqvia.com
ASSUMPTION: IQVIA's focus on innovation and improvement makes it an attractive employer for candidates seeking to work in a dynamic and forward-thinking environment.
π Role Analysis
Career Level: This role is at the senior management level, reporting directly to the Vice President of Marketing Operations.
Reporting Structure: The Associate Director will manage a team of marketing operations specialists and will collaborate with various cross-functional teams, including enterprise business systems, marketing leaders, and brand/digital teams.
Work Arrangement: This is an on-site position based in Buenos Aires, Argentina, with the possibility of occasional remote work for specific tasks or meetings.
Growth Opportunities:
- Potential career progression to a Director or Vice President role within Marketing Operations or a related function
- Opportunities to work on high-impact projects and contribute to the company's strategic objectives
- Access to professional development and training programs to enhance skills and advance career growth
ASSUMPTION: This role offers significant opportunities for career growth and development within IQVIA's global Marketing Operations team.
π Location & Work Environment
Office Type: IQVIA's Buenos Aires office is a modern and collaborative workspace, with a mix of open-plan and private offices.
Office Location(s): The office is located in the heart of Buenos Aires, providing easy access to public transportation and nearby amenities.
Geographic Context:
- Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people
- The city is known for its vibrant culture, rich history, and diverse neighborhoods
- Buenos Aires offers a high quality of life, with excellent dining, entertainment, and educational opportunities
Work Schedule: The work schedule is Monday through Friday, with standard business hours. Occasional overtime may be required to meet project deadlines or support integration initiatives.
ASSUMPTION: Buenos Aires provides a dynamic and culturally rich environment for professionals, with a high standard of living and numerous opportunities for personal and professional growth.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and other team members
- Final interview with the Vice President of Marketing Operations
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Cross-functional collaboration and stakeholder management
- Project management and organizational skills
- Technical expertise in marketing operations and technology
- Communication and leadership skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in marketing operations, M&A integration, and change management
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to manage cross-functional teams
- Research IQVIA's business and industry to demonstrate your understanding of the company's mission and values
ATS Keywords: Marketing Operations, M&A Integration, Change Management, Cross-Functional Collaboration, Project Management, Marketing Technology, Data Management, Process Optimization, Training, Performance Measurement, Continuous Improvement, Stakeholder Management, Analytical Skills, Digital Marketing, CRM, Automation Tools, Analytics
ASSUMPTION: IQVIA's hiring process is designed to assess candidates' technical skills, cultural fit, and ability to thrive in a dynamic and collaborative work environment.
π οΈ Tools & Technologies
- Salesforce CRM
- Oracle Eloqua
- Sitecore CMS
- Khoros
- Microsoft Office Suite
- Project management tools (e.g., Asana, Jira)
ASSUMPTION: Candidates should have experience with marketing technology tools and be comfortable learning and adapting to new platforms as needed.
π Cultural Fit Considerations
Company Values:
- Patient Focus
- Integrity
- Innovation
- One IQVIA
- Accountability
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Data-driven and analytical
- Results-focused and accountable
Self-Assessment Questions:
- How do you approach managing cross-functional teams and stakeholders in a dynamic environment?
- Can you provide an example of a time when you successfully led a marketing operations integration project, and how you ensured a smooth transition for all parties involved?
- How do you stay organized and manage multiple projects simultaneously, while also prioritizing your workload and meeting deadlines?
ASSUMPTION: Candidates who align with IQVIA's company values and work style are more likely to succeed in this role and contribute to the company's ongoing success.
β οΈ Potential Challenges
- Managing multiple integrations simultaneously, requiring strong project management skills and the ability to prioritize workloads
- Navigating complex organizational structures and cross-functional teams, requiring excellent communication and stakeholder management skills
- Adapting to changes in priorities and project scope, requiring flexibility and resilience
- Ensuring data integrity and compliance with regulations, requiring a strong understanding of data management and privacy principles
ASSUMPTION: These challenges can be overcome by leveraging strong project management skills, effective communication, and a proactive approach to problem-solving.
π Similar Roles Comparison
- This role is similar to a Marketing Operations Manager or Director, but with a specific focus on M&A integration and change management
- Unlike other marketing roles, this position requires a strong operational mindset and the ability to manage complex projects and cross-functional teams
- Career progression in this role could lead to a Director or Vice President position within Marketing Operations or a related function
ASSUMPTION: Candidates should consider their career goals and interests when comparing this role to similar positions in the industry.
π Sample Projects
- Leading the integration of marketing operations and technology for a newly acquired company, with a focus on ensuring a smooth transition and alignment with corporate strategies
- Developing and implementing a comprehensive plan for transitioning and integrating marketing technology and processes, including the migration of digital assets, websites, and customer data
- Managing the integration of marketing technology platforms, such as CRM, automation tools, and analytics, to enhance efficiency and effectiveness
ASSUMPTION: These sample projects provide a snapshot of the types of initiatives the Associate Director will be responsible for leading and managing.
β Key Questions to Ask During Interview
- Can you describe the company's approach to M&A integration and how this role fits into that strategy?
- How does the company support the professional development and career growth of its employees, particularly in the Marketing Operations function?
- Can you provide an example of a successful marketing operations integration project at IQVIA, and how the team overcame any challenges that arose during the process?
- How does the company ensure effective communication and collaboration among its various teams and departments, particularly during M&A integration initiatives?
- What are the key priorities for this role in the first 90 days, and how will success be measured?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's culture and objectives.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://iqvia.wd1.myworkdayjobs.com/IQVIA/job/Buenos-Aires-Argentina/Associate-Marketing-Operations-Integration-Director_R1474660
- Tailor your resume and cover letter to highlight your relevant experience in marketing operations, M&A integration, and change management
- Prepare for behavioral interview questions that focus on your problem-solving skills, leadership style, and ability to manage cross-functional teams
- Research IQVIA's business and industry to demonstrate your understanding of the company's mission and values
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.