📌 Core Information
🔹 Job Title: Associate Product Marketing Manager
🔹 Company: Milestone Technologies, Inc.
🔹 Location: Eden Prairie, Minnesota
🔹 Job Type: Full-Time
🔹 Category: IT Services and IT Consulting
🔹 Date Posted: May 7, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating with the Product Marketing Manager to drive brand identity and sales enablement efforts.
- Analyzing market opportunities and developing marketing plans and content to support product positioning and messaging.
- Managing, strategizing, and collaborating on product roadmaps.
- Creating and delivering compelling product value propositions, positioning statements, and narratives.
- Supporting events strategy and monitoring competitor trends.
ASSUMPTION: This role requires a strong understanding of market trends, customer needs, and competitive landscapes. The ideal candidate will have experience in product marketing or management and be comfortable working in a dynamic, collaborative environment.
📋 Key Responsibilities
✅ Manage, strategize, and collaborate on product roadmaps:
- Analyze market opportunities and contribute to building the business case for new product development.
- Identify trends and derive insights to guide product and marketing strategies.
- Develop value propositions and positioning statements that resonate with target markets and buyer personas.
- Create marketing plans for supported products.
- Develop external content and tools, including thought leadership pieces, webinars, sales presentations, videos, collateral, case studies, white papers, and ROI models.
- Oversee product-related web content and provide insights to improve digital tools and user experience.
- Support events strategy and ensure alignment with broader marketing goals.
- Monitor competitor activities and market trends to differentiate Legrand | AV brands from key competitors.
- Collaborate across marketing, product, and digital experience teams to drive business and product marketing strategies.
ASSUMPTION: This role requires strong analytical, communication, and project management skills. The ideal candidate will be comfortable handling multiple projects simultaneously and meeting deadlines.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, engineering, or a related technical field.
Experience: A minimum of two (2) years of experience in product marketing, product management, or a combination of relevant education and experience.
Required Skills:
- Analytical skills to review large volumes of data and extract key insights into market trends and opportunities.
- Aptitude to interact with customers and sales teams to gather Voice of Customer (VOC) on projects.
- Understanding of marketing tools and methodologies.
- Strong storytelling skills with the ability to understand, digest, and articulate complex concepts for mass consumption via engaging content.
- Strong communication, collaboration, and consensus-building skills – ability to work with cross-functional teams.
- Project management – Must be comfortable handling multiple projects and initiatives simultaneously and have the ability to prioritize workload and meet deadlines.
- Excellent verbal, written, and presentation communication skills.
- Strong listening skills with the ability to translate concepts into deliverables.
- Attention to detail.
- Must possess a high degree of professionalism and ability to handle confidential information.
Preferred Skills:
- Experience working with cross-functional teams.
- Experience with and passion for innovative activities and mindsets such as Design Thinking.
- Experience developing value propositions and translating them into actionable marketing strategies.
- Previous work experience in areas relevant to the assigned technology.
ASSUMPTION: While a degree in marketing or a related field is preferred, candidates with relevant experience and a proven track record in product marketing or management may also be considered.
💰 Compensation & Benefits
Salary Range: $60,000 - $70,000 annually. The offered compensation may vary based on factors including but not limited to level of experience, certifications/education, training, and work location. This position is eligible for variable incentive pay based on company performance.
Benefits:
- Medical, Dental, and Vision Insurance
- Health Savings Accounts and Health and Dependent Care Flexible Spending Accounts
- Life Insurance and Disability Benefits
- Employee Assistance Program (EAP)
- 401k Plan with Employer Match
- Paid Time Off and Paid Holidays
Working Hours: Full-time position with regular ground travel within the local metropolitan area (up to 20% travel).
ASSUMPTION: The salary range provided is based on industry standards for the role, experience level, and location. However, the offered compensation may vary based on the factors listed above.
📌 Applicant Insights
🔍 Company Context
Industry: Milestone Technologies is a global IT Services and Digital Solutions company based in Silicon Valley that helps hundreds of leading corporations deliver technology around the globe. They specialize in providing solutions across Application Services and Consulting, Digital Product Engineering, Digital Workplace Services, Private Cloud Services, AI/Automation, and ServiceNow.
Company Size: Milestone Technologies has 1,001-5,000 employees, providing a large, established environment with ample opportunities for growth and collaboration.
Founded: Milestone Technologies was founded in 1997 and has since demonstrated a history of supporting category-defining enterprise clients that are growing ahead of the market.
Company Description:
- Milestone Technologies is focused on building an employee-first, performance-based culture.
- The company specializes in providing solutions across various IT services and digital solutions.
- Milestone Technologies works with the world’s leading companies to deliver services and technologies at scale, accelerate digital operations, develop innovative applications, and drive efficiencies throughout their organization.
Company Specialties:
- Managed Services
- Application Support
- AV/VC Services
- Help Desk Services
- IT ALM
- IT Service Desk
- ITSM Services
- Cloud Services
- Data Center Services
- IT Program Management
- Network Engineering
- NOC
- Technology Integration
- AI
- Automation
- Platform Engineering
- and Application Development
Company Website: Milestone Technologies
ASSUMPTION: Milestone Technologies is a well-established company with a strong focus on employee development and growth. Their extensive range of services and commitment to innovation make them an attractive employer in the IT industry.
📊 Role Analysis
Career Level: The Associate Product Marketing Manager role is an intermediate-level position that requires a balance of strategic thinking, analytical skills, and strong communication abilities.
Reporting Structure: This role reports directly to the Product Marketing Manager and collaborates with various cross-functional teams, including marketing, product, and digital experience teams.
Work Arrangement: This is an on-site position with regular ground travel within the local metropolitan area (up to 20% travel).
Growth Opportunities:
- Proven career progression within the company, with opportunities to advance to a Product Marketing Manager or similar role with increased responsibilities.
- Broad exposure to various aspects of product marketing, enabling the development of a well-rounded skill set.
- Collaboration with diverse teams, fostering learning and growth opportunities.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop both personally and professionally within a dynamic and collaborative environment.
🌍 Location & Work Environment
Office Type: Milestone Technologies' Eden Prairie office is a modern, business-casual environment that fosters collaboration and innovation.
Office Location(s): 2201 Walnut Ave, Suite 290, Eden Prairie, Minnesota 54538, US
Geographic Context:
- Eden Prairie is a suburb of Minneapolis-Saint Paul, offering a high quality of life with excellent schools, parks, and recreational opportunities.
- The area is home to numerous Fortune 500 companies and a thriving tech industry.
- Minneapolis-Saint Paul is the 16th-largest metropolitan area in the United States, providing ample opportunities for professional growth and development.
Work Schedule: Full-time position with regular ground travel within the local metropolitan area (up to 20% travel).
ASSUMPTION: Eden Prairie offers a desirable work-life balance, with easy access to both urban and outdoor recreational opportunities. The office environment at Milestone Technologies is collaborative, innovative, and employee-focused.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the hiring manager
- On-site or virtual interview with the hiring team
- Final interview with the director or vice president
- Background check and offer
Key Assessment Areas:
- Analytical skills and market research capabilities
- Communication and presentation skills
- Collaboration and teamwork abilities
- Cultural fit and alignment with company values
- Problem-solving skills and strategic thinking
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of the product marketing function and the specific needs of this role.
- Showcase your ability to analyze market trends and develop data-driven insights.
- Prepare examples of successful product marketing campaigns or projects you've led.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
ATS Keywords: Product Marketing, Market Analysis, Competitive Landscape, Brand Identity, Sales Enablement, Content Development, Customer Insights, Digital Marketing, Training Development, Competitive Analysis, Product Positioning, Value Proposition, Event Strategy, Attention to Detail
ASSUMPTION: Milestone Technologies uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase the likelihood of being selected for an interview.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Google Workspace
- Marketo or similar marketing automation platforms
- Salesforce or similar CRM systems
- Product management tools (e.g., Asana, Trello, Jira)
- Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and teams the Associate Product Marketing Manager works with. Familiarity with common marketing, project management, and data analysis tools is essential.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Agile
- Performance-driven
Work Style:
- Dynamic and fast-paced
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and responsive to change
- Focused on continuous learning and improvement
Self-Assessment Questions:
- How do you approach analyzing market trends and developing data-driven insights?
- Can you provide an example of a successful product marketing campaign or project you've led?
- How do you balance strategic thinking with tactical execution in your work?
- How do you ensure that your marketing efforts align with the broader goals of the organization?
- How do you approach collaborating with cross-functional teams to drive business and product marketing strategies?
ASSUMPTION: Milestone Technologies values candidates who are customer-centric, innovative, collaborative, and adaptable. Strong communication, analytical, and project management skills are essential for success in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously may require strong organizational skills and time management.
- Working in a fast-paced, dynamic environment may present challenges for those who prefer a more structured or predictable work environment.
- Regular ground travel within the local metropolitan area (up to 20% travel) may require flexibility and adaptability.
- Developing a deep understanding of the company's products, services, and market position may require significant time and effort.
ASSUMPTION: The Associate Product Marketing Manager role presents unique challenges and opportunities for growth and development. Strong communication, analytical, and project management skills are essential for success in this role.
📈 Similar Roles Comparison
- Compared to other product marketing roles, this position offers a unique blend of strategic and tactical responsibilities, with a strong focus on collaboration and cross-functional teamwork.
- In the IT services and consulting industry, this role requires a strong understanding of market trends, customer needs, and competitive landscapes, as well as the ability to develop and execute data-driven marketing strategies.
- Career progression in this role may lead to opportunities in product management, marketing management, or other related fields within the company.
ASSUMPTION: This role offers a unique blend of strategic and tactical responsibilities, with a strong focus on collaboration and cross-functional teamwork. Candidates with relevant experience in product marketing or management, as well as a strong understanding of the IT services and consulting industry, are well-positioned for success in this role.
📝 Sample Projects
- Developing a comprehensive marketing plan for a new product launch, including market research, competitive analysis, positioning, messaging, and channel strategy.
- Creating a series of thought leadership pieces, webinars, or other content assets to establish the company's expertise in a specific market or vertical.
- Conducting a customer segmentation study to identify key buyer personas and develop targeted marketing campaigns.
- Managing a product roadmap and collaborating with cross-functional teams to ensure alignment with business objectives and market demands.
ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available to the Associate Product Marketing Manager. The specific projects and initiatives may vary depending on the company's priorities and market conditions.
❓ Key Questions to Ask During Interview
- Can you describe the company's product portfolio and how this role fits into the overall marketing strategy?
- How does the company approach collaboration and communication between marketing, product, and other teams?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its employees?
- What are the most significant challenges facing the company's products or services in the market, and how can this role help address them?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's priorities and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Prepare examples of successful product marketing campaigns or projects you've led.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
- If selected for an interview, be prepared to discuss your market analysis skills, communication and presentation abilities, and collaboration and teamwork strengths.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
