📌 Core Information
📌 Core Information
🔹 Job Title: Associate, Programmatic
🔹 Company: IPG Mediabrands
🔹 Location: United States
🔹 Job Type: On-site
🔹 Category: Advertising Services
🔹 Date Posted: July 1, 2025
🔹 Experience Level: Entry-level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Hands-on-keyboard platform expertise
- Campaign setup, QA, pacing, and optimization
- Vendor relationship management
- Collaboration with senior associates and managers
- Client deliverables and project management
ASSUMPTION: This role requires a strong attention to detail, curiosity for data analysis, and a willingness to learn new software.
📋 Key Responsibilities
✅ Supports the needs of senior associates and managers on day-to-day management of a customer assignment
✅ Begins to build vendor relationships and understands the value proposition of each vendor
✅ Responsible for daily pacing and performance of assigned campaigns; builds and QAs standard campaigns in relevant partner platforms; executes basic optimizations within parameters set by senior management
✅ Assists senior team members with client deliverables
✅ Helps design performance updates, business reviews, and new audience-based addressable solutions
✅ Under daily supervision, works within specific limits and authority on assignments of moderate complexity
✅ Possesses functional knowledge and continues to build knowledge of the company, processes, and clients through formal on-the-job training
✅ Performs a range of assignments related to job discipline; solves problems in straightforward situations; analyzes possible solutions using technical experience and judgment and precedents
ASSUMPTION: The role requires a strong attention to detail, a thirst for learning new software, and a natural curiosity for digging into dashboards and data.
🎯 Required Qualifications
Education: No formal education requirements specified
Experience: Basic experience managing existing business relationships, partnerships, and alliances internally and externally
Required Skills:
- Attention to detail
- Thirst for learning new software
- Data analysis
- Excel (pivot tables, VLOOKUP)
Preferred Skills:
- Knowledge of technology or measurement ad tech solutions
- Project or account management
- Clear communicator
ASSUMPTION: While a college degree is not required, candidates should have a strong foundation in Excel and a basic understanding of ad tech solutions.
💰 Compensation & Benefits
Salary Range: $50,000 USD per year
Benefits:
- Medical and dental coverage
- 401(k) plans
- Flex spending
- Life insurance
- Disability
- Employee discount program
- Employee stock purchase program
- Paid family benefits
- Discretionary time off days
- Company-wide Appreciation Weeks and Wellness Days
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level programmatic roles in the United States.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 10,001+ employees
Founded: Not specified
Company Description:
- IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG)
- Manages over $47 billion in marketing investment globally on behalf of its clients
- Offers full-service agency networks and specialized business units
- Clients include iconic brands from various industry sectors
- Employs over 18,000 professionals in more than 130 countries
Company Specialties:
- Media Planning & Buying
- Automation & Programmatic
- Digital Media
- Branded Content
- Media Barter
- Online, Mobile, and Social Media Marketing
- Sponsorship and Sports Marketing
- ROI and Consumer Research
- Hyper-Local and Multicultural Marketing
- Out-Of-Home Advertising
Company Website: www.ipgmediabrands.com
ASSUMPTION: IPG Mediabrands is a large, global company with a diverse portfolio of clients and services, offering extensive opportunities for career growth and development.
📊 Role Analysis
Career Level: Entry-level
Reporting Structure: Reports directly to senior associates and managers
Work Arrangement: On-site, full-time (40 hours per week)
Growth Opportunities:
- Learning and developing skills in programmatic advertising
- Building relationships with vendors and clients
- Collaborating with senior team members on projects and campaigns
- Potential career progression to senior associate or manager roles
ASSUMPTION: This role offers opportunities for growth and development within the programmatic advertising team and the broader IPG Mediabrands organization.
🌍 Location & Work Environment
Office Type: Not specified
Office Location(s): United States (with a specific office location not provided)
Geographic Context:
- United States
- New York, NY (IPG Mediabrands headquarters)
Work Schedule: Full-time, on-site
ASSUMPTION: The United States office location offers opportunities for collaboration with team members and clients, as well as access to resources and training within the IPG Mediabrands organization.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with hiring manager and team members
- Final round interview with senior leadership
- Background check and offer
Key Assessment Areas:
- Technical skills in Excel and data analysis
- Problem-solving abilities
- Attention to detail
- Communication and collaboration skills
- Cultural fit with IPG Mediabrands
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Prepare for behavioral and situational interview questions
- Research IPG Mediabrands and the programmatic advertising industry
- Demonstrate your enthusiasm for learning and growth opportunities
ATS Keywords: Programmatic, advertising, campaign management, vendor relationships, data analysis, Excel, attention to detail, problem-solving, communication, collaboration
ASSUMPTION: The application process for this role may vary, and it is essential to follow the specific instructions provided by IPG Mediabrands.
🛠 Cultural Fit Considerations
Company Values:
- Integrity
- Innovation
- Collaboration
- Diversity, Equity, and Inclusion
- Client-centricity
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Client-focused and results-driven
Self-Assessment Questions:
- How do you ensure attention to detail in your work?
- Can you provide an example of a time when you had to learn a new software or tool quickly?
- How do you approach building and maintaining relationships with vendors or clients?
ASSUMPTION: IPG Mediabrands values a diverse and inclusive work environment, and candidates should be prepared to discuss their alignment with the company's values and work style.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment
- Managing multiple campaigns and vendors simultaneously
- Adapting to new software and tools
- Collaborating with senior team members and clients
- Meeting tight deadlines and performance expectations
ASSUMPTION: Candidates should be prepared to discuss how they have overcome challenges in previous roles and how they would approach potential challenges in this position.
📈 Similar Roles Comparison
- Associate, Programmatic vs. Junior Programmatic Specialist
- Associate role may have more responsibilities and require more experience
- Junior role may offer more training and mentorship opportunities
- Advertising vs. Marketing roles
- Advertising roles focus on media planning, buying, and campaign execution
- Marketing roles may involve brand management, market research, and strategy development
- Agency vs. In-house roles
- Agency roles may offer exposure to multiple clients and industries
- In-house roles may provide deeper understanding of a specific brand or organization
ASSUMPTION: Candidates should research and compare similar roles to better understand the unique aspects and requirements of the Associate, Programmatic position at IPG Mediabrands.
📝 Sample Projects
- Campaign setup and optimization for a retail client
- Vendor relationship management for a CPG brand
- Data analysis and reporting for an entertainment client
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and how they would approach the specific responsibilities outlined in the job description.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role fit into the broader programmatic advertising team and IPG Mediabrands organization?
- What opportunities are there for growth and development within the company?
- How does IPG Mediabrands support work-life balance for its employees?
- What are the most important qualities and skills for success in this role?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Customize your resume and cover letter to highlight relevant skills and experience
- Prepare for phone or video screening and on-site or virtual interviews
- Follow up with the hiring manager after your interview
- If selected, complete the background check process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
