π Core Information
πΉ Job Title: Associate Segment Marketing Manager
πΉ Company: Fortune Brands
πΉ Location: Deerfield, IL (Hybrid)
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 2, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Managing Moenβs Loyalty and Merchandising Programs to drive brand awareness and partnerships
- Collaborating with cross-functional teams, including category management, sales, marketing services, and global brand development
- Supporting the Pro Segment in collaboration with the Wholesale Channel team
- Working on strategy development and channel planning for loyalty and merchandising programs
ASSUMPTION: This role requires a strong understanding of marketing strategies, cross-functional team collaboration, and experience working with external partners.
π Key Responsibilities
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Manage Moenβs loyalty programs, including social platforms, loyalty websites, and email marketing efforts
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Manage relationships with external partners and collaborate with Moen Marketing, Sales, IT, and Finance teams
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Support new product launches and manage monthly sales and cost forecasts
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Oversee merchandising programs, including Gallery and Pro Merchandising, and manage project rollouts
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Collaborate with Moen Merchandising, Marketing Communications, Sales, IT, and Finance teams
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Analyze competitive marketplaces, follow trends, and provide actionable insights to enhance programs
ASSUMPTION: This role involves a mix of strategic planning, project management, and analytical work, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: Bachelorβs degree in Business, preferably Marketing
Experience: Minimum of 3 years of marketing experience, including 1 year of experience working with external agencies/partners, merchandising, and program management. Durable products experience is a strong plus.
Required Skills:
- Intermediate/Advanced skills in SAP, Qlik, WordPress, Microsoft Excel, Word, and PowerPoint
- Strong analytical skills and the ability to derive insights from data
- Demonstrated ability to work effectively in a matrix environment
- Excellent written and verbal communication skills
- Willingness to travel up to approximately 10% of the time (domestically)
Preferred Skills:
- Experience with loyalty and merchandising programs
- Knowledge of the home products industry
ASSUMPTION: Candidates with experience in durable products, loyalty programs, or merchandising may have an advantage in this role.
π° Compensation & Benefits
Salary Range: $55,000 - $88,000 USD (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Health Plans
- 401(k) Program
- Product Discounts
- Flexible Time Off
- Fertility/Adoption Benefits
Working Hours: Full-time (40 hours/week) with flexible scheduling and half-day summer Fridays
ASSUMPTION: The salary range provided is an estimate and may vary based on factors such as education, training, experience, and location.
π Applicant Insights
π Company Context
Industry: Manufacturing (Home Products)
Company Size: 10,001+ employees (Large enterprise)
Founded: 1919 (As a predecessor company)
Company Description:
- Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer, and more beautiful homes and improving lives.
- The company is a brand, innovation, and channel leader focused on exciting, supercharged categories in the home products, security, and commercial building markets.
- Fortune Brands is headquartered in Deerfield, Illinois, and trades on the NYSE as FBIN.
Company Specialties:
- Home Products
- Security
- Commercial Building
Company Website: www.fbin.com
ASSUMPTION: Fortune Brands is a well-established company with a diverse portfolio of brands, offering opportunities for career growth and development.
π Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports to the Senior Manager, Segment Marketing
Work Arrangement: Hybrid (On-site and remote work)
Growth Opportunities:
- Potential career progression to Senior Manager or other leadership roles within the marketing department
- Expansion of responsibilities based on performance and company growth
- Opportunities to work on cross-functional projects and collaborate with various teams
ASSUMPTION: This role offers opportunities for career growth and development within a large, established organization.
π Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 520 Lake Cook Road, Deerfield, IL
Geographic Context:
- Deerfield is a suburb of Chicago, offering a mix of urban and suburban living
- The area has a diverse range of housing options, dining, and entertainment
- Deerfield is conveniently located near major highways and public transportation
Work Schedule: Monday-Friday, 8:30 AM - 5:00 PM (with flexible scheduling and half-day summer Fridays)
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-depth interview with the hiring manager and/or team members
- Final interview with senior leadership
Key Assessment Areas:
- Marketing strategy and planning
- Cross-functional team collaboration
- Analytical skills and data-driven decision-making
- Communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of your experience with loyalty programs, merchandising, or cross-functional team collaboration
- Research Fortune Brands and the Moen brand to demonstrate your understanding of the company and its products
ATS Keywords: Marketing, Loyalty, Merchandising, Program Management, Cross-functional Teams, SAP, Qlik, WordPress, Microsoft Office Suite
ASSUMPTION: The interview process for this role may involve multiple rounds of interviews, focusing on both technical skills and cultural fit.
π οΈ Tools & Technologies
- SAP
- Qlik
- WordPress
- Microsoft Office Suite (Excel, Word, PowerPoint)
ASSUMPTION: Proficiency in these tools is essential for success in this role, as they are used daily for data analysis, project management, and communication.
π Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Accountability
- Customer Focus
Work Style:
- Team-oriented and collaborative
- Data-driven and analytical
- Adaptable and responsive to change
- Results-focused and goal-oriented
Self-Assessment Questions:
- How do you approach working with cross-functional teams to achieve common goals?
- Can you provide an example of a time when you used data to drive a marketing decision or strategy?
- How do you balance the need for innovation with the need to maintain brand consistency?
ASSUMPTION: Fortune Brands values candidates who are strong team players, data-driven, and results-focused, with a commitment to innovation and customer focus.
β οΈ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Collaborating effectively with cross-functional teams and external partners
- Keeping up with industry trends and competitive marketplaces
- Balancing on-site and remote work responsibilities
ASSUMPTION: This role may present challenges related to project management, team collaboration, and adaptability to a hybrid work environment.
π Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on loyalty and merchandising programs
- This role requires a strong understanding of both marketing strategies and project management
- Career progression may involve moving into senior marketing roles or other leadership positions within the company
ASSUMPTION: This role offers a unique blend of marketing and project management responsibilities, setting it apart from other marketing positions.
π Sample Projects
- Developing and executing a new loyalty program to increase customer engagement and retention
- Managing the rollout of a new merchandising program across multiple channels
- Analyzing competitive marketplaces and trends to inform marketing strategies and program enhancements
ASSUMPTION: These sample projects illustrate the mix of strategic planning, project management, and analytical work required for success in this role.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the Moen brand?
- Can you describe the team structure and dynamics within the marketing department?
- How does Fortune Brands support the growth and development of its employees?
- What are the key performance indicators (KPIs) for success in this role?
- How does the hybrid work arrangement work in practice, and what resources are available to support remote work?
ASSUMPTION: These interview questions help applicants better understand the role, the team, and the company culture, enabling them to make an informed decision about the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of your experience with loyalty programs, merchandising, or cross-functional team collaboration
- Research Fortune Brands and the Moen brand to demonstrate your understanding of the company and its products
- Follow up with the hiring manager one week after submission to express your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.