π Core Information
πΉ Job Title: Associate Social Media Editor, NBC Select
πΉ Company: NBCUniversal
πΉ Location: New York, United States
πΉ Job Type: Full-time, Hybrid (3 days in office)
πΉ Category: Entertainment Providers
πΉ Date Posted: April 21, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Creating, maintaining, and analyzing social media platforms for NBC Select
- Copywriting and scheduling posts for various platforms
- Identifying content for different formats (graphic, video, etc.)
- Pitching new social media ideas based on editorial content or pitches
- Using analytics to inform content decisions and grow the brand
ASSUMPTION: This role requires a strong understanding of social media trends and best practices, as well as the ability to work well under deadline pressure and in a collaborative environment.
π Key Responsibilities
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Copywrite and schedule posts for NBC Select content on Facebook, X, BlueSky, and other platforms
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Identify content that can be translated to Instagram via graphic treatment, stories, or otherwise
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Identify content that can translate to video, via Instagram Reels, TikTok, or YouTube
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Help create video content via script-writing, filming, editing, and more
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Keep up with the evolving social media landscape, new features, and best practices on each platform
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Pitch new social media ideas based on editorial content or pitches
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Help curate and follow an organic content calendar, facilitating reposts and fresh treatments of timely or high-performing content
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Use social media engagement, reach, and traffic analytics to make informed content decisions
ASSUMPTION: This role may require occasional weekend or evening work to ensure timely posting and engagement with audiences.
π― Required Qualifications
Education: Bachelor's degree in Journalism, Communications, or a related field (or equivalent experience)
Experience: 1-2 years of experience in social media for a media or publishing brand
Required Skills:
- Advanced knowledge of social media best practices, capabilities, and trends
- Experience with social media scheduling and analytics platforms
- Sound editorial and journalistic judgment
- Demonstrated knowledge of online content management systems and multimedia storytelling
- Demonstrated organizational and time management skills under deadline pressure
Preferred Skills:
- Experience or demonstrated interest in commerce content
- Experience with a major news brand
ASSUMPTION: Candidates with experience in commerce content or with a major news brand may have an advantage in this role.
π° Compensation & Benefits
Salary Range: $65,000 - $75,000 per year
Benefits:
- Medical, dental, and vision insurance
- 401(k) plan
- Paid leave
- Tuition reimbursement
- Discounts and perks
Working Hours: Full-time, typically 9:00 AM - 5:30 PM EST, with flexibility for meetings and events
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on factors such as skills, experience, and market conditions.
π Applicant Insights
π Company Context
Industry: Entertainment Providers. NBCUniversal is a subsidiary of Comcast Corporation, focusing on creating and distributing world-class content across various platforms, including film, television, streaming, and theme parks.
Company Size: 10,001+ employees. As a large company, NBCUniversal offers extensive resources and opportunities for growth and development.
Founded: NBCUniversal was founded in 2004, following the acquisition of Universal Studios by General Electric, which later merged with NBC to form NBCUniversal.
Company Description:
- NBCUniversal creates and distributes world-class content across its portfolio of film, television, and streaming services
- The company owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock
- NBCUniversal is committed to fostering a diverse, equitable, and inclusive culture where employees feel supported, embraced, and heard
Company Specialties:
- Film and television production and distribution
- Streaming services
- Theme parks and consumer experiences
- News and entertainment broadcasting
Company Website: NBCUniversal.com
ASSUMPTION: NBCUniversal's diverse portfolio of brands and content allows for various career paths and growth opportunities within the company.
π Role Analysis
Career Level: Early to mid-career level, with opportunities for growth and advancement within the company
Reporting Structure: This role reports directly to the Social Media Manager for NBC Select
Work Arrangement: Hybrid, with a minimum of three days per week in the office
Growth Opportunities:
- Progression to a Senior Social Media Editor or similar role within NBC Select
- Expansion into other brands or departments within NBCUniversal
- Development of skills in content creation, strategy, or management
ASSUMPTION: Successful performance in this role may lead to increased responsibilities, promotions, or opportunities to work on high-profile projects within the company.
π Location & Work Environment
Office Type: Corporate office environment with open-plan workspaces and dedicated meeting rooms
Office Location(s): 30 Rockefeller Plaza, New York, NY 10112-0002, United States
Geographic Context:
- New York City is a major hub for media, entertainment, and finance, offering a vibrant and dynamic work environment
- The office is located in Midtown Manhattan, close to public transportation and various amenities
- The city offers a diverse range of cultural, culinary, and recreational experiences
Work Schedule: Monday-Friday, 9:00 AM - 5:30 PM EST, with flexibility for meetings and events
ASSUMPTION: The work environment at NBCUniversal is fast-paced, collaborative, and focused on delivering high-quality content and experiences to audiences.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-person interview with the social media team and other stakeholders
- Final decision and offer
Key Assessment Areas:
- Social media knowledge and strategy
- Content creation and editing skills
- Ability to work under deadline pressure and manage multiple projects
- Cultural fit and alignment with NBCUniversal's values
Application Tips:
- Highlight relevant social media experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of NBC Select's mission and your fit for the role
- Prepare examples of your social media content and strategies to discuss during the interview
- Research NBCUniversal and NBC Select to show your enthusiasm and knowledge of the brand
ATS Keywords: Social Media, Content Creation, Video Editing, Copywriting, Analytics, Time Management, Team Collaboration, Editorial Judgment, Multimedia Storytelling, Social Media Trends, Project Management, Attention to Detail, Script Writing, Filming, Engagement Strategies, Content Curation
ASSUMPTION: The interview process may include assessments of your social media skills, content creation abilities, and cultural fit with the company.
π οΈ Tools & Technologies
- Social media platforms: Facebook, X, BlueSky, Instagram, TikTok, YouTube
- Social media management tools: Hootsuite, Sprout Social, Buffer, or similar
- Video editing software: Adobe Premiere Pro, Final Cut Pro, iMovie, or similar
- Content creation tools: Canva, Adobe Creative Suite, or similar
ASSUMPTION: Familiarity with industry-standard social media management tools and video editing software is essential for this role.
π Cultural Fit Considerations
Company Values:
- Inclusion: We strive to foster a diverse, equitable, and inclusive culture where everyone feels supported, embraced, and heard
- Excellence: We deliver world-class content and experiences that reflect the current and ever-changing face of the world
- Integrity: We act with honesty, fairness, and respect in all our interactions
Work Style:
- Collaborative: We work together to create and deliver high-quality content and experiences
- Fast-paced: We operate in a dynamic and ever-changing media landscape, requiring adaptability and quick decision-making
- Creative: We encourage innovation and thinking outside the box to stay ahead of the competition
Self-Assessment Questions:
- How do you align with NBCUniversal's commitment to inclusion and diversity?
- How do you approach roadblocks and challenges in a fast-paced work environment?
- How do you incorporate feedback and collaboration into your content creation process?
ASSUMPTION: NBCUniversal values candidates who demonstrate a strong commitment to inclusion, excellence, and integrity, as well as the ability to thrive in a collaborative and fast-paced work environment.
β οΈ Potential Challenges
- Managing multiple social media platforms and content formats simultaneously
- Keeping up with the rapidly evolving social media landscape and trends
- Working under tight deadlines and pressure to deliver high-quality content
- Balancing the need for creativity and innovation with brand guidelines and editorial standards
ASSUMPTION: Successful candidates will be able to manage multiple projects, adapt to change, and thrive in a fast-paced, collaborative environment.
π Similar Roles Comparison
- This role is unique in its focus on the NBC Select brand, which requires a strong understanding of commerce content and a strategic approach to growing a new brand in a crowded market
- Similar roles in other brands or departments within NBCUniversal may have different focuses, such as news, entertainment, or lifestyle content
- Career paths within NBCUniversal may include progression to senior roles, management, or expansion into other brands or departments
ASSUMPTION: This role offers a unique opportunity to grow a new brand and gain experience in commerce content, with potential for career advancement within the company.
π Sample Projects
- Creating a social media strategy for a new product launch, including content creation, scheduling, and analytics
- Developing a series of video tutorials or how-to guides to engage audiences and drive traffic to the NBC Select website
- Curating and reposting high-performing content from other NBCUniversal brands to maintain a consistent and engaging presence on social media
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that the Associate Social Media Editor may undertake in this role.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the NBC Select brand in the current social media landscape?
- How does this role fit into the overall social media strategy for NBC Select and NBCUniversal?
- What opportunities are there for growth and advancement within the company for someone in this role?
- How does NBCUniversal support work-life balance for employees in this role?
- What are the key priorities for the first 90 days in this role?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant social media experience and skills
- Prepare examples of your social media content and strategies to discuss during the interview
- Research NBCUniversal and NBC Select to show your enthusiasm and knowledge of the brand
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.