Here's the based on the provided raw data:
📌 Core Information
Job Title: Asst Mgr, Social Media
Company: Williams-Sonoma, Inc.
Location: San Francisco, CA
Job Type: Full Time
Category: Marketing
Date Posted: July 29, 2025
Experience Level: 2-5 years
Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the implementation of Pottery Barn Kids social media strategy across all channels
- Focusing on influencer partnerships and content creation
- Planning and executing brand initiatives
- Managing user-generated content
- Reporting on social media metrics
ASSUMPTION: This role requires a strong understanding of social media trends, influencer marketing, and content strategy. Candidates should be comfortable working in a fast-paced environment and have excellent project management skills.
📋 Key Responsibilities
Influencer Partnerships:
- Updating Social Content and Partner Trackers Weekly
- Communicating with partners and keeping informed on deliveries
Content:
- Shoot & Edit Social-First Video for Social, Site & Email Channels
- Schedule branded content via Bazaarvoice
- Push Content Live Across Channels
- Interact with consumer facing content – DMs, Tagged UGC, responding to comments (non-customer service facing)
Paid Social:
- Support team with all paid social media requests
- Gather all Paid Social for weekly updates and uploading
Reporting:
- Weekly Trend Report showcasing industry trends, best practices and competitive activity across content, content creators, influencers and brand ambassadors
- Weekly and Quarterly Organic Social Metrics across all Channels
Manage UGC Content:
- Across weekly moderation, UGC reporting, supporting UGC expansion across organic and product seeding
- Partner with vendors to increase UGC presence, approve and upload UGC to appropriate website stream
ASSUMPTION: The role requires strong organizational skills and the ability to multitask and prioritize effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, Public Relations, Journalism, or a related field
Experience: 2-3 years of experience in social media, content, or online brand marketing
Required Skills:
- Proven project management experience
- Strong communication and interpersonal skills
- Familiarity with social media tools like Sprinklr and Curalate
- Basic familiarity with Photoshop and experience creating graphics for visual-based platforms like Pinterest
- Technical understanding of existing digital platforms, emerging technologies, and integration strategies
Preferred Skills:
- Editorial experience in branded content or copywriting
- Actively involved in social media space, with a proven understanding of how to use social media tools to effectively listen, communicate, and build relationships
ASSUMPTION: Candidates should have a strong understanding of the Pottery Barn Kids brand and be passionate about engaging with its community.
💰 Compensation & Benefits
Salary Range: $65,000 - $85,000 per year (based on experience level and industry standards for similar roles in San Francisco)
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Generous employee discount
- Tuition reimbursement
- Paid time off and holidays
Working Hours: Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for remote work)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (specifically, home furnishings and decor)
Company Size: 10,001+ employees (large enterprise)
Founded: 1956 (over 65 years ago)
Company Description:
- Williams-Sonoma, Inc. is a leading specialty retailer of high-quality products for the home
- Its family of brands includes Williams Sonoma, Pottery Barn, Pottery Barn Kids, PBteen, West Elm, Williams-Sonoma Home, Rejuvenation, and Mark and Graham
- The company offers a wide range of products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room, and outdoor spaces
- Williams-Sonoma, Inc. is known for its commitment to high-quality products, functional design, outstanding customer service, and enhancing the lives of its customers and communities
Company Specialties:
- Retail
- Ecommerce
- Kitchen
- Culinary
- Cooking
- Home furnishings
- Furniture
- And home decor
Company Website: Williams-Sonoma, Inc.
ASSUMPTION: Williams-Sonoma, Inc. is a well-established company with a strong reputation in the retail industry. Candidates should be prepared to work in a structured, professional environment.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Social Media Manager or a similar role within the marketing department
Work Arrangement: On-site, with potential flexibility for remote work
Growth Opportunities:
- Potential career growth within the marketing department or related fields
- Opportunities to work on high-profile campaigns and projects
- Chance to gain experience in a large, established company
ASSUMPTION: This role offers opportunities for professional growth and development within a large, well-established company.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative work environment
Office Location(s): 3250 Van Ness Avenue, San Francisco, CA 94109, US
Geographic Context:
- San Francisco is a major urban center with a diverse population and vibrant cultural scene
- The city is known for its high cost of living, but also offers numerous amenities and opportunities
- The company's headquarters is located in the heart of the city, providing easy access to public transportation and nearby attractions
Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for remote work)
ASSUMPTION: Candidates should be comfortable working in a fast-paced, urban environment and be able to commute to the company's headquarters in San Francisco.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with key stakeholders
- Background check and offer extension
Key Assessment Areas:
- Understanding of social media trends and strategies
- Project management skills
- Communication and interpersonal skills
- Cultural fit with the company and team
Application Tips:
- Highlight relevant experience in social media, content creation, and project management
- Demonstrate understanding of the Pottery Barn Kids brand and its target audience
- Prepare examples of successful social media campaigns or projects you've managed
- Showcase your ability to work effectively in a team and adapt to a dynamic work environment
ATS Keywords: Social Media, Content Creation, Project Management, Influencer Marketing, User-Generated Content, Reporting, Marketing Strategy, Brand Awareness, Community Engagement, Paid Social, Organic Social, Social Media Metrics, Industry Trends, Competitive Analysis
ASSUMPTION: The application process for this role may involve multiple rounds of interviews and assessments. Candidates should be prepared to demonstrate their skills and knowledge throughout the process.
🛠️ Tools & Technologies
- Social media platforms (Instagram, Facebook, Pinterest, Twitter, etc.)
- Social media management tools (Sprinklr, Curalate, Hootsuite, etc.)
- Video editing software (Adobe Premiere Pro, iMovie, etc.)
- Graphic design software (Photoshop, Canva, etc.)
- Project management tools (Asana, Trello, etc.)
- Reporting and analytics tools (Google Analytics, Facebook Insights, etc.)
ASSUMPTION: Familiarity with these tools is not required, but candidates should be willing to learn and adapt to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Integrity and respect
- Customer focus
- Continuous learning and improvement
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and flexible
Self-Assessment Questions:
- How do you align with the company's values, specifically creativity and innovation?
- How do you handle working in a fast-paced, collaborative environment?
- How do you approach continuous learning and improvement in your role?
- How do you ensure that your work maintains the high-quality standards of the Pottery Barn Kids brand?
ASSUMPTION: Candidates should be able to demonstrate how their personal values and work style align with the company's culture and expectations.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment may require adaptability and quick decision-making
- Managing multiple projects and priorities may be challenging at times
- Working with influencers and external partners may require strong communication and negotiation skills
- The role may involve occasional weekend or evening work to support events or campaigns
ASSUMPTION: Candidates should be prepared to face these challenges and have strategies in place to manage their time and workload effectively.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Marketing Coordinator position within a smaller company or startup
- However, this role offers the opportunity to work within a large, established company with extensive resources and brand recognition
- The role may have more structured processes and reporting requirements compared to a similar role in a smaller company
ASSUMPTION: Candidates should consider the differences between working in a large, established company versus a smaller startup or mid-sized company when evaluating this role.
📝 Sample Projects
- Managing a successful influencer marketing campaign for a product launch
- Creating and executing a social media strategy for a brand rejuvenation project
- Analyzing and reporting on social media metrics to inform business decisions
ASSUMPTION: Candidates should be prepared to discuss specific examples of their past projects and how they align with the responsibilities of this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Pottery Barn Kids?
- What are the key priorities for this role in the first 30-60-90 days?
- How does the company support the professional development and growth of its employees?
- What are the most challenging aspects of working in this role, and how can I best prepare for them?
- How does the company measure the success of this role, and what key performance indicators (KPIs) will I be expected to track?
ASSUMPTION: Candidates should ask thoughtful, relevant questions to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Customize your resume and cover letter to highlight relevant experience and skills
- Prepare examples of successful social media campaigns or projects you've managed
- Practice common interview questions and be ready to discuss your qualifications and fit for the role
- Follow up with the hiring manager one week after your initial application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
