📌 Core Information
🔹 Job Title: Athletics - Social Media Content Assistant (NFWS)
🔹 Company: Grand Canyon University
🔹 Location: Phoenix, Arizona, United States
🔹 Job Type: Part-time
🔹 Category: Athletics, Social Media
🔹 Date Posted: July 28, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in live event coverage of home athletic competitions
- Planning and executing social media strategies for various platforms
- Creating engaging content for GCU's NCAA Division I sports
- Collaborating with athletic communications staff to promote and cover events
ASSUMPTION: This role requires a strong understanding of social media platforms and trends, as well as a passion for sports and creative content creation.
📋 Key Responsibilities
✅ Assist in live event coverage of home athletic competitions, including capturing behind-the-scenes content for Instagram stories and creatively branding the content with specialized platforms.
✅ Assist in planning and executing athletics’ TikTok strategy.
✅ Assist in creation of social media graphics to promote marketing initiatives, recruiting, accomplishments, and more.
✅ Assist in brainstorming and planning of social media strategy using content calendars.
✅ Craft messaging and schedule out posts for promotion of athletics initiatives, including upcoming home athletic events.
✅ Assist athletics social media staff in other related tasks as assigned.
ASSUMPTION: This role may require working nontraditional hours, such as nights and weekends, to cover athletic events.
🎯 Required Qualifications
Education: Enrolled as a full-time student in a Bachelor’s or Master’s program at GCU.
Experience: No specific experience required, but a passion for sports and familiarity with social media platforms and tools is preferred.
Required Skills:
- Strong familiarity and knowledge of social media platforms (Instagram, Twitter/X, TikTok, Facebook), best practices, and trends
- Creativity and an eye for capturing content on phones
- Ability to work nontraditional hours
Preferred Skills:
- Background with social media monitoring and scheduling tools, especially Hootsuite
- Professional-level camera skills
ASSUMPTION: Applicants must maintain a minimum GPA of 2.0 (Bachelor's) or 3.0 (Master's) and good financial and academic standing with the University.
💰 Compensation & Benefits
Salary Range: $7.25 per hour (Minimum Wage)
Benefits:
- Gain valuable experience in social media content creation and event coverage
- Opportunity to work with a diverse and dynamic team
- Flexible scheduling to accommodate academic commitments
Working Hours: Up to 20 hours per week, with a focus on evenings and weekends for event coverage.
ASSUMPTION: This role is intended to provide students with practical experience and is not designed to replace full-time, professional positions.
📌 Applicant Insights
🔍 Company Context
Industry: Higher Education, specifically focused on Athletics and Social Media Marketing
Company Size: 11-50 employees
Founded: 2013
Company Description:
- The Honors College at Grand Canyon University is designed to produce exemplary graduates who are uniquely equipped to lead and serve in the workplace as well as within their local and global communities.
- The mission is to develop servant leaders and change agents who are primed to enter the world with a competitive advantage over their contemporaries in the fields of problem solving, communication, critical thinking, evidence-based decision-making, and cultural awareness.
Company Specialties:
- Higher Education
- Student Development
- Leadership Development
- Global Engagement
Company Website: gcuhonors.org
ASSUMPTION: Grand Canyon University is committed to providing students with real-world experience and professional development opportunities.
📊 Role Analysis
Career Level: Entry-level (0-2 years)
Reporting Structure: This role reports directly to the athletic communications staff.
Work Arrangement: On-site, with a focus on evenings and weekends for event coverage.
Growth Opportunities:
- Gain experience in social media content creation and event coverage
- Develop skills in graphic design and content planning
- Potential for career advancement in athletic communications or related fields
ASSUMPTION: This role is designed to provide students with practical experience and may not offer long-term career prospects within the organization.
🌍 Location & Work Environment
Office Type: On-site, with a focus on evenings and weekends for event coverage
Office Location(s): 3300 W Camelback Rd, Phoenix, Arizona, US
Geographic Context:
- Phoenix, Arizona, is the fifth-most populous city in the United States and the most populous state capital
- The city offers a diverse range of cultural attractions, including museums, theaters, and sports teams
- Arizona is known for its warm climate and natural beauty, with numerous opportunities for outdoor recreation
Work Schedule: Up to 20 hours per week, with a focus on evenings and weekends for event coverage.
ASSUMPTION: Applicants should be comfortable working nontraditional hours and have reliable transportation to and from event locations.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Phone or video screen with the hiring manager
- In-person or virtual interview with the athletic communications staff
- Background check and onboarding
Key Assessment Areas:
- Familiarity with social media platforms and trends
- Creativity and content creation skills
- Ability to work nontraditional hours
- Alignment with GCU's mission and values
Application Tips:
- Tailor your resume to highlight relevant experience and skills, such as social media management, content creation, or event planning
- Include a cover letter that expresses your passion for sports and enthusiasm for the role
- Prepare examples of your social media content or graphics to showcase your skills during the interview
ATS Keywords: Social Media, Content Creation, Graphic Design, Event Coverage, TikTok Strategy, Content Planning, Scheduling, Communication, Creativity, Sports Knowledge, Monitoring Tools, Instagram, Twitter, Facebook, Hootsuite
ASSUMPTION: Applicants should be prepared to discuss their understanding of social media trends and their ability to create engaging content for GCU's NCAA Division I sports.
🛠️ Tools & Technologies
- Social media platforms: Instagram, Twitter/X, TikTok, Facebook
- Social media monitoring and scheduling tools: Hootsuite (preferred)
- Graphic design tools: Canva, Adobe Creative Suite, or other preferred tools
ASSUMPTION: Applicants should be comfortable learning and using new tools and platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Student-centered
- Integrity
- Innovation
- Excellence
- Collaboration
- Diversity
- Global engagement
Work Style:
- Creative and collaborative
- Adaptable and flexible, with a focus on working nontraditional hours
- Committed to GCU's mission and values
Self-Assessment Questions:
- Do you have a passion for sports and a strong understanding of social media platforms and trends?
- Are you comfortable working nontraditional hours, including evenings and weekends?
- Do you align with GCU's mission and values, and are you committed to student-centered excellence?
ASSUMPTION: Applicants should be prepared to discuss their alignment with GCU's values and their commitment to student-centered excellence during the interview process.
⚠️ Potential Challenges
- Working nontraditional hours, including evenings and weekends, for event coverage
- Keeping up with the fast-paced nature of social media and its ever-changing trends
- Balancing academic commitments with work responsibilities
- Potential for limited long-term career prospects within the organization
ASSUMPTION: Applicants should be prepared to discuss how they plan to manage their time and prioritize their commitments, as well as their long-term career goals.
📈 Similar Roles Comparison
- This role is unique in its focus on social media content creation and event coverage for GCU's NCAA Division I sports
- Similar roles may include social media coordinators, content creators, or event marketing assistants in higher education or athletic organizations
- Career paths may include advancement to roles such as social media manager, communications specialist, or marketing coordinator
ASSUMPTION: Applicants should research similar roles and organizations to better understand the industry and potential career paths.
📝 Sample Projects
- Create a social media campaign to promote an upcoming athletic event, including graphics and messaging
- Develop a TikTok strategy for GCU's athletics department, including content ideas and scheduling
- Assist in live event coverage, capturing behind-the-scenes content and creatively branding it for social media platforms
ASSUMPTION: Applicants should be prepared to discuss their experience with social media content creation and event coverage, as well as their ideas for promoting GCU's athletics department.
❓ Key Questions to Ask During Interview
- What are the most important qualities and skills for success in this role?
- How does this role fit into the overall communications strategy for GCU's athletics department?
- What opportunities are there for professional development and growth within the organization?
- How does this role support GCU's mission and values, and how can I contribute to student-centered excellence?
- What is the typical work schedule for this role, and how flexible is it with academic commitments?
ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and their commitment to GCU's mission and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, such as social media management, content creation, or event planning
- Include a cover letter that expresses your passion for sports and enthusiasm for the role
- Prepare examples of your social media content or graphics to showcase your skills during the interview
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
