🔹 Job Title: Audience Marketing Manager, Expanded Enterprise
🔹 Company: The Home Depot
🔹 Location: STORE SUPPORT CENTER, ATLANTA - 9090
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to manage multiple partnerships and projects simultaneously.
✅ Lead strategy for enterprise marketing initiatives, working with various partners to optimize tactics and messaging
✅ Manage marketing programs throughout the project lifecycle, ensuring alignment with brand strategy
✅ Conduct market and customer analysis to build an enterprise brand strategy and channel communications plan
✅ Collaborate with business partners, marketing leaders, and agency partners to determine the optimal mix of tactics, creative, messaging, insights, and marketing
✅ Power a cross-functional partnership between teams to accelerate development, implementation, and measured customer adoption of marketing channel roadmaps and brand strategy
ASSUMPTION: This role involves a significant amount of stakeholder management, project management, and data-driven decision making.
Education: Bachelor's degree or equivalent in a related field
Experience: 5+ years in marketing, communications, or media planning
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, experience in retail or a related industry, familiarity with marketing automation tools, and bilingual/multilingual proficiency could be beneficial for this role.
Salary Range: $80,000 - $120,000 per year (based on industry standards for a Marketing Manager with 5-10 years of experience in the retail sector)
Benefits:
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with some flexibility for project demands
ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing Manager with the required experience level in the retail sector. The actual salary may vary based on factors such as performance, location, and company-specific policies.
Industry: Retail, specifically home improvement
Company Size: 10,001+ employees, providing ample opportunities for career growth and diverse experiences
Founded: 1979, with a rich history and established brand in the home improvement sector
Company Description:
Company Specialties:
Company Website: http://www.careers.homedepot.com
ASSUMPTION: The Home Depot is a well-established company with a strong brand and extensive experience in the home improvement sector.
Career Level: Mid-level to senior, with opportunities for growth and advancement
Reporting Structure: Reports directly to the Director of Marketing
Work Arrangement: On-site, with occasional overnight travel (less than 10% of the time)
Growth Opportunities:
ASSUMPTION: This role offers strong potential for career growth and development within the marketing department and the broader organization.
Office Type: Corporate office environment, with a focus on collaboration and teamwork
Office Location(s): STORE SUPPORT CENTER, ATLANTA - 9090
Geographic Context:
Work Schedule: Full-time, with some flexibility for project demands and a focus on results-driven work
ASSUMPTION: The work environment is collaborative and team-oriented, with a focus on driving results and achieving business objectives.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing, Brand Strategy, Customer Experience, Data Analysis, Project Management, Creative Development, Partnership Management, Cross-Functional Collaboration, Decision Making, Engagement, Accountability, Customer Focus, Conflict Management
ASSUMPTION: The application process is competitive, and candidates should be prepared to demonstrate their skills and experiences in a variety of interview formats.
ASSUMPTION: Familiarity with marketing automation tools, CRM systems, project management tools, and data analysis tools is beneficial for this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates should assess their fit with the company's values and work style to ensure a successful and fulfilling career at The Home Depot.
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a focus on driving results.
ASSUMPTION: Candidates should consider how this role compares to other marketing manager positions and how it aligns with their career goals and aspirations.
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and tasks associated with this role, but the actual projects may vary based on business needs and priorities.
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for growth and development.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.