📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Marketing & Communications
🔹 Date Posted: April 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles across various industries
- Meeting deadlines and adapting to client requirements while delivering high-quality work
- Collaborating with cross-functional teams to ensure content aligns with brand voice and messaging
- Conducting research to ensure content is accurate, up-to-date, and valuable to the target audience
ASSUMPTION: INFUSE is looking for a content writer with a strong background in B2B content creation who can quickly understand complex topics and adapt to various writing styles and tones.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
✅ Collaborate with cross-functional teams to ensure content aligns with brand voice and messaging
✅ Meet deadlines and adapt to client requirements while delivering high-quality work
✅ Edit and proofread content for grammar, punctuation, and style
ASSUMPTION: The ideal candidate will have experience working with multiple clients and industries, demonstrating adaptability and a strong understanding of various writing styles and tones.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven experience writing for different industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- Experience with SEO best practices
ASSUMPTION: While a degree in a related field is preferred, INFUSE values real-world experience and may consider candidates with a strong portfolio and relevant work experience.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (based on experience and industry standards for remote contract roles)
Benefits:
- Flexible work schedule
- Opportunities for professional growth and development
- Competitive compensation package
Working Hours: Full-time (40 hours per week, with flexible scheduling)
ASSUMPTION: The salary range provided is an estimate based on industry standards for remote contract B2B content writer roles. The actual salary may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE is a fully integrated, data-fueled demand generation engine that offers a host of industry-leading solutions designed to help B2B organizations drive qualified interest.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2002 and has since grown to become a multiple-time Inc. 5000 honoree.
Company Description:
- INFUSE employs a holistic, omni-channel approach to identify, qualify, and produce actionable engagement
- The company strategically promotes content through innovative social, targeted display, mobile, and direct outreach campaigns
- INFUSE is committed to complying with applicable data privacy and security laws and regulations
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-fueled demand generation and its commitment to compliance with data privacy and security laws indicate a strong emphasis on ethical and responsible marketing practices.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or Marketing Director
Work Arrangement: Remote (Solely) - This role does not require any on-site work and can be performed entirely remotely
Growth Opportunities:
- As INFUSE continues to grow, there may be opportunities for the B2B Content Writer to take on more responsibilities or move into a management role
- The company offers professional development opportunities to help employees grow their skills and advance their careers
- Working with various clients and industries can provide exposure to diverse projects and experiences
ASSUMPTION: INFUSE's commitment to professional development and growth opportunities suggests that the company values employee advancement and is invested in its team members' success.
🌍 Location & Work Environment
Office Type: Remote - INFUSE does not have a physical office for this role, and all work is performed remotely
Office Location(s): N/A
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK, but this role can be performed from anywhere with a reliable internet connection
- The remote work arrangement allows for greater flexibility and work-life balance
- The company's global presence may provide opportunities to work on international projects
Work Schedule: Full-time (40 hours per week) with flexible scheduling - INFUSE offers a flexible work schedule to accommodate employees' needs and preferences
ASSUMPTION: INFUSE's remote work arrangement and flexible scheduling demonstrate the company's commitment to work-life balance and employee well-being.
💼 Interview & Application Insights
Typical Process:
- Applicants will submit their resume, cover letter, and writing samples through the INFUSE careers portal
- Candidates who pass the initial screening will be invited to complete a video interview and submit a short writing test
- The final round of interviews will be conducted with the hiring manager or interview team via Zoom or another video conferencing platform
Key Assessment Areas:
- Writing skills and style
- Research skills and ability to understand complex topics
- Adaptability and ability to work with various clients and industries
- Attention to detail and editing skills
- Communication skills and ability to work collaboratively
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include at least two writing samples that demonstrate your ability to create high-quality B2B content
- Showcase your understanding of INFUSE's company culture and values in your application materials
- Prepare for the video interview and writing test by reviewing the job description and researching INFUSE's company history and industry
ATS Keywords: B2B content, long-form content, eBooks, white papers, articles, research, client requirements, deadlines, collaboration, brand voice, messaging, editing, proofreading
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' skills and cultural fit, with a focus on real-world examples and practical demonstrations of their abilities.
🛠️ Tools & Technologies
- Content management systems (CMS) such as WordPress, Drupal, or Adobe Experience Manager
- SEO tools such as Google Search Console, SEMrush, or Ahrefs
- Project management tools such as Asana, Trello, or Jira
- Collaboration tools such as Slack, Microsoft Teams, or Google Workspace
ASSUMPTION: INFUSE may provide training and support for candidates who are new to specific tools or technologies, ensuring that all team members have the skills they need to succeed.
👔 Cultural Fit Considerations
Company Values:
- Data-driven - INFUSE emphasizes the use of data and analytics to inform decision-making and drive results
- Collaborative - The company values teamwork and cross-functional collaboration to achieve common goals
- Innovative - INFUSE encourages creativity and continuous improvement in all aspects of its operations
Work Style:
- Remote-friendly - INFUSE offers flexible work arrangements and supports employees working remotely
- Results-driven - The company focuses on achieving measurable outcomes and delivering value to its clients
- Adaptable - INFUSE is open to feedback and willing to adjust its approach as needed to better serve its clients and employees
Self-Assessment Questions:
- Do you thrive in a remote work environment and have strong self-motivation and time management skills?
- Are you comfortable working with various clients and industries, and can you quickly adapt to new topics and writing styles?
- Do you have a strong attention to detail and a commitment to delivering high-quality work?
ASSUMPTION: INFUSE's data-driven, collaborative, and innovative culture values employees who are adaptable, results-driven, and comfortable working remotely.
⚠️ Potential Challenges
- The remote work arrangement may present challenges in maintaining work-life balance and staying connected with colleagues
- Working with multiple clients and industries may require frequent context-switching and adjusting to different writing styles and tones
- The fast-paced nature of demand generation may present tight deadlines and high-pressure situations
- INFUSE's commitment to data-driven decision-making may require additional research and analysis to ensure content is accurate and up-to-date
ASSUMPTION: INFUSE's remote work arrangement and focus on data-driven decision-making present unique challenges that candidates should be prepared to address in their application and interview process.
📈 Similar Roles Comparison
- Compared to in-house B2B content writer roles, this contract position may offer more flexibility and variety in projects but less job security and benefits
- INFUSE's focus on data-fueled demand generation sets it apart from traditional content marketing agencies, with a greater emphasis on performance and results
- This role may provide opportunities for career growth and advancement within INFUSE, as the company continues to expand and take on new projects
ASSUMPTION: Candidates should consider the trade-offs between job security, benefits, and career growth opportunities when comparing this role to similar positions in the industry.
📝 Sample Projects
- Creating an eBook on best practices for B2B demand generation, including case studies and data-driven insights
- Developing a series of blog posts on emerging trends in account-based marketing, targeting marketing professionals and decision-makers
- Writing a white paper on the state of B2B lead generation, featuring original research and expert interviews
ASSUMPTION: INFUSE's focus on data-fueled demand generation and commitment to staying up-to-date with industry trends and best practices will provide candidates with opportunities to work on cutting-edge projects and content.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process and workflow at INFUSE, and how this role fits into it?
- How does INFUSE ensure that its content is accurate, up-to-date, and valuable to its target audience?
- What opportunities are there for professional development and growth within the content team and the company as a whole?
- How does INFUSE measure the success of its content and demand generation campaigns, and how does this role contribute to those metrics?
- What is the company culture like at INFUSE, and how does this role contribute to maintaining a positive and productive work environment?
ASSUMPTION: INFUSE's commitment to data-driven decision-making and continuous improvement provides candidates with opportunities to ask insightful questions about the company's approach to content creation and demand generation.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the INFUSE careers portal: https://www.infuse.com/careers/
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including at least two writing samples that demonstrate your ability to create high-quality B2B content
- Prepare for the video interview and writing test by reviewing the job description and researching INFUSE's company history and industry
- If invited to the final round of interviews, be prepared to discuss your writing samples and provide examples of your ability to adapt to various clients and industries
- Follow up with the INFUSE hiring team one week after your interview to express your continued interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
