I

B2B Content Writer (Remote, Contract)

INFUSE
Full-time
Remote
Worldwide
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: B2B Content Writer (Remote, Contract)

πŸ”Ή Company: INFUSE

πŸ”Ή Location: Remote

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 17, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote Solely

πŸš€ Job Overview

Key aspects of this role include:

  • Creating long-form B2B content such as eBooks, white papers, and articles across various industries
  • Meeting deadlines and delivering high-quality work that adapts to client requirements
  • Excellent writing skills in native-level English
  • Proven record of writing B2B content with at least 2 years of experience

ASSUMPTION: This role requires a strong ability to understand and adapt to diverse client needs, as well as excellent research skills to stay informed about various industries.

πŸ“‹ Key Responsibilities

βœ… Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles

βœ… Conduct research to ensure content is accurate, up-to-date, and relevant to the target audience

βœ… Collaborate with the team to understand client requirements and deliver content that meets their expectations

βœ… Meet project deadlines and maintain high-quality standards

ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.

🎯 Required Qualifications

Education: Not specified (Assumed: Bachelor's degree in a relevant field)

Experience: 2+ years of experience writing B2B content

Required Skills:

  • Excellent writing skills
  • Native-level English (or C1 minimum)
  • Good research skills
  • Ability to understand complex terminology
  • Great attention to detail

Preferred Skills:

  • Technical writing experience
  • Experience writing for different industries and clients

ASSUMPTION: While not explicitly stated, a Bachelor's degree in a relevant field such as Journalism, English, or Marketing is likely expected. Additionally, experience with content management systems (CMS) and SEO best practices would be beneficial but not required.

πŸ’° Compensation & Benefits

Salary Range: $50,000 - $70,000 per year (Assumed, based on industry standards for a contract B2B content writer with 2-5 years of experience)

Benefits:

  • Not specified (Assumed: standard benefits for a contract role, such as paid time off and professional development opportunities)

Working Hours: Full-time (Assumed: 40 hours per week, with flexibility to manage own schedule)

ASSUMPTION: The salary range is an estimate based on industry standards for a contract B2B content writer with 2-5 years of experience. The actual salary may vary depending on factors such as the specific client and project requirements.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: INFUSE operates in the B2B demand and revenue marketing performance industry, focusing on demand generation, brand-to-demand programs, targeted display advertising, and content creation.

Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.

Founded: INFUSE was founded in 2000, with over two decades of experience in the industry.

Company Description:

  • INFUSE is a global B2B demand and revenue marketing performance company
  • Powered by data, INFUSE's demand engine ensures precision targeting across in-market buyer and account profiles
  • INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks

Company Specialties:

  • B2B Demand Generation
  • B2B Lead Generation
  • Content Syndication
  • Content Marketing
  • Account-Based Demand Generation
  • Predictive Demand Generation
  • Lead Validation
  • Performance Marketing
  • Lead Nurturing
  • Intent-Driven Marketing

Company Website: www.infuse.com

ASSUMPTION: INFUSE's extensive experience and global presence provide a stable and well-established environment for employees, with opportunities to work on diverse projects and collaborate with international teams.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role (not specified)

Work Arrangement: Remote solely, with the flexibility to manage own schedule

Growth Opportunities:

  • Expanding skills and expertise in B2B content creation
  • Potential to take on more responsibilities and advance to a senior role
  • Opportunities to work with diverse clients and industries

ASSUMPTION: As a contract role, this position may not offer long-term career growth within INFUSE. However, it provides an excellent opportunity to gain experience, build a portfolio, and network within the industry.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): Not applicable (remote work)

Geographic Context:

  • Remote work allows for a flexible work-life balance and the ability to work from anywhere
  • INFUSE has offices in Boca Raton, FL, and London, UK, providing opportunities for in-person collaboration when needed
  • Working remotely may require self-motivation, time management, and strong communication skills

Work Schedule: Full-time (Assumed: 40 hours per week, with flexibility to manage own schedule)

ASSUMPTION: The remote work environment offers flexibility and convenience but may require strong self-discipline and time management skills to maintain productivity and meet deadlines.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Application review and screening
  • Video interview with the hiring manager
  • Test or short project to assess writing skills and understanding of client requirements
  • Final interview with the hiring manager and/or interview team

Key Assessment Areas:

  • Writing skills and style
  • Understanding of client requirements and ability to adapt to diverse industries
  • Research skills and attention to detail
  • Communication skills and ability to work remotely

Application Tips:

  • Submit at least two writing samples that demonstrate your writing style and approach
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare for the interview by researching INFUSE and the specific client or industry you may be writing for

ATS Keywords: B2B content, writing skills, long-form content, eBooks, white papers, articles, research, client requirements, deadline-driven, attention to detail

ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, understanding of client requirements, and ability to work remotely. The process may involve multiple interviews and assessments to ensure the best fit for both the candidate and the company.

πŸ› οΈ Tools & Technologies

  • Content management systems (CMS) such as WordPress, Drupal, or Joomla
  • SEO tools such as Google Search Console, SEMrush, or Ahrefs
  • Project management tools such as Asana, Trello, or Jira
  • Communication and collaboration tools such as Slack, Microsoft Teams, or Google Workspace

ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements. INFUSE may provide training and resources to help candidates develop the necessary skills and knowledge to use these tools effectively.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Not specified (Assumed: INFUSE values excellence, innovation, and collaboration, as suggested by their mission and services)

Work Style:

  • Self-motivated and independent
  • Strong communication and collaboration skills
  • Adaptable and able to work in a fast-paced environment

Self-Assessment Questions:

  • Do you have excellent writing skills and a strong understanding of B2B content creation?
  • Are you able to adapt to diverse client requirements and industries?
  • Do you have strong research skills and attention to detail?
  • Are you comfortable working remotely and managing your own schedule?

ASSUMPTION: INFUSE values candidates who are passionate about writing, creative, interested in tech, eager to learn, independent workers, highly organized, agile, proactive, solutions-oriented, and team players. Candidates should assess their fit with INFUSE's company culture and work style before applying.

⚠️ Potential Challenges

  • Meeting tight deadlines and maintaining high-quality standards while working remotely
  • Adapting to diverse client requirements and industries with minimal guidance
  • Managing multiple projects simultaneously and prioritizing tasks effectively
  • Working in a fast-paced and dynamic environment, with potential changes in project scope or requirements

ASSUMPTION: The B2B Content Writer role may present challenges related to time management, adaptability, and working independently. Candidates should be prepared to manage their time effectively, stay organized, and maintain strong communication with the team and clients.

πŸ“ˆ Similar Roles Comparison

  • B2B Content Writer vs. B2C Content Writer: B2B content focuses on business audiences and requires a deeper understanding of industry-specific terminology and trends, while B2C content is more consumer-focused and may require a different writing style and approach
  • B2B Content Writer vs. Technical Writer: Technical writers focus on creating documentation, user manuals, and API guides, while B2B content writers create marketing and thought leadership content for businesses
  • B2B Content Writer vs. Copywriter: Copywriters focus on creating persuasive and engaging copy for advertisements, marketing materials, and websites, while B2B content writers create informative and educational content for businesses

ASSUMPTION: The B2B Content Writer role requires a unique blend of writing skills, industry knowledge, and adaptability to diverse client requirements. Candidates should compare this role to similar positions in the content creation and marketing industries to ensure they are a good fit for the specific needs and expectations of the role.

πŸ“ Sample Projects

  • Creating an eBook on the latest trends in cybersecurity for a technology company
  • Writing a white paper on the benefits of cloud computing for a software-as-a-service (SaaS) provider
  • Developing a series of blog posts on the importance of data privacy and security for a data management company

ASSUMPTION: The B2B Content Writer role may involve working on a variety of projects, from long-form content such as eBooks and white papers to shorter-form content such as blog posts and articles. Candidates should be prepared to adapt their writing style and approach to suit the specific needs and requirements of each project.

❓ Key Questions to Ask During Interview

  • Can you describe the typical timeline and workflow for a B2B content project?
  • How does INFUSE ensure that content meets client requirements and expectations?
  • What tools and technologies does INFUSE use for content creation and management?
  • How does INFUSE support the professional development and growth of its content writers?
  • What is the typical team structure and communication process for content creation projects?

ASSUMPTION: Candidates should use the interview process to gather information about the role, the team, and the company culture. Asking thoughtful and relevant questions demonstrates engagement and interest in the position and helps candidates make an informed decision about their fit with INFUSE.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: https://job-boards.greenhouse.io/infuse/jobs/4555203005
  • Tailor your resume and cover letter to highlight your relevant experience and skills, such as writing samples and specific industry knowledge
  • Prepare for the video interview by researching INFUSE and the specific client or industry you may be writing for
  • If selected, complete the test or short project to assess your writing skills and understanding of client requirements
  • Follow up with the hiring manager after the final interview to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.