📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Meeting deadlines and adapting to client requirements
- Delivering high-quality work consistently
- Collaborating with various teams and clients across different industries
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation. The ideal candidate will be comfortable working independently and managing their own projects.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct research to ensure content accuracy and relevance
✅ Collaborate with clients and internal teams to understand project requirements and provide high-quality deliverables
✅ Meet project deadlines and maintain open communication with clients and teams
✅ Adapt writing style and tone to match client brand guidelines and target audience
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Ability to understand and adapt to complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
ASSUMPTION: While a degree in a related field is preferred, INFUSE may consider candidates with equivalent experience and a strong portfolio.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (USD) for full-time equivalent, adjusted for contract work
Benefits:
- Flexible work arrangement
- Opportunities for professional growth and development
- Potential for long-term collaboration
Working Hours: Full-time equivalent of 40 hours per week, with flexible scheduling
ASSUMPTION: The salary range is an estimate based on industry standards for contract B2B content writers with 2-5 years of experience. The actual compensation may vary based on the candidate's skills, experience, and project scope.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B advertising services industry, focusing on demand generation, lead generation, and content marketing.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a structured yet collaborative work environment.
Founded: INFUSE was founded in 2003 and has since grown to become a multiple-time Inc. 5000 honoree.
Company Description:
- INFUSE is a fully integrated, data-fueled demand generation engine
- Offers industry-leading solutions to help B2B organizations drive qualified interest
- Employs a holistic, omni-channel approach to identify, qualify, and produce actionable engagement
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: www.infuse.com
ASSUMPTION: INFUSE's extensive experience and industry recognition make it an attractive employer for B2B content writers seeking to work with a well-established and reputable company.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career B2B content writers looking to gain experience working with a diverse range of clients and industries.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the INFUSE team.
Work Arrangement: This is a remote, contract position with flexible scheduling, allowing for a healthy work-life balance.
Growth Opportunities:
- Potential for long-term collaboration and full-time employment
- Opportunities to work on diverse projects and expand industry knowledge
- Chance to develop skills in technical writing and other related areas
ASSUMPTION: INFUSE's focus on data-fueled demand generation and holistic approach to B2B marketing provides ample opportunities for content writers to grow and learn within the organization.
🌍 Location & Work Environment
Office Type: Remote work environment with no physical office required
Office Location(s): N/A (Remote work only)
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK, but this role is remote and can be performed from anywhere
- The company operates globally, providing opportunities to work with international clients
- Remote work allows for a flexible lifestyle and the ability to work from various locations
Work Schedule: Full-time equivalent of 40 hours per week, with flexible scheduling to accommodate different time zones and personal needs
ASSUMPTION: The remote work arrangement allows for a better work-life balance and the ability to work from various locations, making it an attractive option for content writers seeking flexibility.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Writing test or project
- Final interview with the team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Research abilities
- Adaptability to client requirements
- Communication and collaboration skills
- Time management and organization
Application Tips:
- Submit at least two writing samples showcasing your B2B content writing skills
- Tailor your resume and cover letter to highlight relevant experience and skills
- Demonstrate your understanding of INFUSE's services and target industries
ATS Keywords: B2B content, long-form content, writing skills, research, client collaboration, project management, deadline-driven, adaptability
ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's writing skills, adaptability, and cultural fit, ensuring a strong match for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Drive (Docs, Sheets, Slides)
- Content management systems (CMS) such as WordPress or HubSpot
- Project management tools like Asana, Trello, or Jira
- Communication platforms such as Slack, Microsoft Teams, or Google Workspace
ASSUMPTION: The required tools and technologies for this role are standard and widely used in the content creation and project management fields.
👔 Cultural Fit Considerations
Company Values:
- Data-driven
- Holistic approach
- Collaboration
- Continuous learning
- Results-oriented
Work Style:
- Independent and self-motivated
- Adaptable and flexible
- Strong communication and collaboration skills
- Proactive and solutions-oriented
- Ability to work in a fast-paced, dynamic environment
Self-Assessment Questions:
- Do you have a proven track record of writing high-quality B2B content?
- Are you comfortable working independently and managing your own projects?
- Can you adapt your writing style and tone to match client brand guidelines and target audience?
- Are you able to meet project deadlines consistently?
- Do you thrive in a fast-paced, dynamic work environment?
ASSUMPTION: INFUSE values candidates who are data-driven, collaborative, and results-oriented, with a strong work ethic and the ability to thrive in a fast-paced environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to diverse client requirements and brand guidelines
- Working remotely and maintaining self-motivation
- Keeping up with industry trends and continuous learning
ASSUMPTION: The remote work arrangement and diverse client base may present unique challenges that require strong organizational skills, adaptability, and self-motivation.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content writers focus on creating content for business-to-business audiences, while B2C content writers target consumers. The target audience, industry knowledge, and writing style may differ between the two roles.
- B2B Content Writer vs. Technical Writer: While both roles involve creating content for business audiences, technical writers focus on explaining complex technical concepts and may require specialized knowledge in specific industries or technologies. B2B content writers create a broader range of content, including thought leadership pieces, case studies, and marketing materials.
- B2B Content Writer vs. Marketing Specialist: Marketing specialists may be responsible for creating various marketing materials, including content, but their role may also involve strategy development, campaign management, and analytics. B2B content writers focus primarily on creating high-quality content for their clients and internal teams.
ASSUMPTION: The B2B Content Writer role at INFUSE is distinct from similar roles in the industry, with a focus on creating long-form content for diverse clients and industries.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a marketing automation software company
- Writing a white paper on "The Impact of AI in Cybersecurity" for a cybersecurity firm
- Developing a series of blog posts on "Best Practices for B2B Demand Generation" for INFUSE's own content marketing efforts
ASSUMPTION: The sample projects provided are representative of the types of content and industries that INFUSE's B2B Content Writer may work on, demonstrating the role's diversity and breadth.
❓ Key Questions to Ask During Interview
- Can you describe the typical project timeline and workflow for a B2B content project at INFUSE?
- How does INFUSE ensure that its content writers stay up-to-date with industry trends and best practices?
- What is the typical team structure for a B2B content project, and how does the content writer collaborate with other team members?
- How does INFUSE approach client onboarding and ensuring a smooth content creation process?
- What opportunities are there for professional growth and development within the content team at INFUSE?
ASSUMPTION: Asking insightful questions during the interview process demonstrates the candidate's interest in the role and INFUSE's work environment, while also providing valuable information to help make an informed decision.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter highlighting your relevant experience and skills
- Submit at least two writing samples showcasing your B2B content writing skills
- Follow up with INFUSE one week after submitting your application to check the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
