π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Advertising Services
πΉ Date Posted: April 15, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Remote (Solely)
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, whitepapers, guides, and articles
- Meeting deadlines and delivering high-quality work while adapting to client requirements
- Collaborating with various teams to create content that aligns with INFUSE's brand and clients' needs
- Continuously improving writing skills and staying updated with industry trends
ASSUMPTION: This role requires a strong focus on research, attention to detail, and the ability to understand complex terminology. The ideal candidate will have experience working remotely and be comfortable managing their own time and priorities.
π Key Responsibilities
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Create long-form B2B content such as eBooks, whitepapers, guides, and articles
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Conduct thorough research to ensure content accuracy and relevance
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Collaborate with INFUSE teams to understand client requirements and create tailored content
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Edit and proofread content to ensure it meets INFUSE's high-quality standards
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Stay updated with industry trends and best practices in B2B content creation
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content, with a preference for technical writing experience
Required Skills:
- Excellent writing skills in English (native level or C1 minimum)
- Strong research skills
- Great attention to detail
- Ability to understand and explain complex terminology
- Experience writing for different industries and clients (preferred)
Preferred Skills:
- Experience with content management systems (CMS)
- Familiarity with SEO best practices
- Knowledge of marketing automation tools
ASSUMPTION: While not explicitly stated, proficiency in using Microsoft Office Suite or similar tools is likely expected for this role.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (based on industry standards for a contract B2B content writer with 2-5 years of experience)
Benefits:
- Flexible working hours
- Opportunities for professional growth and development
- Remote work environment
Working Hours: Full-time (40 hours per week), with a focus on EST hours
ASSUMPTION: As a contract role, benefits may be limited compared to full-time employees. The salary range provided is an estimate based on industry standards and should be confirmed with INFUSE.
π Applicant Insights
π Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, working with global clients to drive qualified interest and optimize lead-to-revenue performance.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000, with over two decades of experience in B2B demand generation and marketing.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- Their demand engine is powered by data, ensuring precision targeting across in-market buyer and account profiles
- They offer a range of services, including demand generation and activation, brand-to-demand programs, targeted display advertising, and content creation and optimization
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and client base may require candidates to be comfortable working with diverse teams and adapting to different time zones.
π Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in B2B content writing.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within INFUSE.
Work Arrangement: This is a remote, contract role with a focus on EST hours. Candidates should be comfortable working independently and managing their own time.
Growth Opportunities:
- Expanding skills and expertise in B2B content creation and marketing
- Potential full-time employment opportunities, depending on performance and INFUSE's needs
- Collaborating with diverse teams and clients to gain a broad understanding of the B2B marketing landscape
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time employees. However, INFUSE's global presence and client base may provide unique opportunities for professional development.
π Location & Work Environment
Office Type: Remote (Solely)
Office Location(s): INFUSE has offices in Boca Raton, FL, and London, UK, but this role is remote and can be performed from anywhere.
Geographic Context:
- INFUSE works with global clients, requiring candidates to be comfortable working with diverse teams and adapting to different time zones
- The remote work environment allows for flexibility and a better work-life balance
- INFUSE's global presence provides opportunities to work on international projects and gain exposure to different markets
Work Schedule: Full-time (40 hours per week), with a focus on EST hours. Candidates should be comfortable working independently and managing their own time.
ASSUMPTION: While INFUSE is headquartered in Boca Raton, FL, the remote nature of this role means that candidates can be based anywhere in the world. However, time zone considerations may be necessary to ensure effective collaboration with the team.
πΌ Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Short project or test to assess writing skills and fit for the role
- Final interview with the team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of B2B content creation and marketing
- Attention to detail and ability to conduct thorough research
- Cultural fit and alignment with INFUSE's values
Application Tips:
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for the interview by researching INFUSE's company culture and values, as well as the specific requirements of the role
ATS Keywords: B2B content writing, long-form content, eBooks, whitepapers, guides, articles, research, attention to detail, complex terminology, client requirements, marketing, advertising services
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, cultural fit, and alignment with the company's values. The process may involve multiple interviews and assessments to ensure the best fit for the role.
π οΈ Tools & Technologies
- Microsoft Office Suite or similar tools
- Content management systems (CMS)
- Marketing automation tools
- Project management software (e.g., Asana, Trello, Jira)
ASSUMPTION: The specific tools and technologies used may vary depending on INFUSE's internal processes and client requirements.
π Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives for excellence in all aspects of their work
- Integrity: INFUSE values honesty, transparency, and ethical behavior
- Collaboration: INFUSE fosters a collaborative work environment, encouraging teamwork and open communication
Work Style:
- INFUSE values independent workers who can manage their own time and priorities
- The company encourages proactivity, solutions-oriented thinking, and a focus on driving results
- INFUSE's global presence requires candidates to be comfortable working with diverse teams and adapting to different time zones
Self-Assessment Questions:
- Do you have a passion for writing and a strong attention to detail?
- Are you comfortable working independently and managing your own time?
- Do you thrive in a collaborative work environment and enjoy working with diverse teams?
- Are you proactive, solutions-oriented, and focused on driving results?
ASSUMPTION: INFUSE's company culture values excellence, integrity, and collaboration. Candidates should be comfortable working independently and managing their own time, as well as thriving in a collaborative work environment.
β οΈ Potential Challenges
- The remote nature of the role may require strong self-motivation and time management skills
- Working with diverse clients and teams may present unique challenges and require adaptability
- The fast-paced nature of B2B content creation may involve tight deadlines and a high volume of work
- The contract nature of the role may limit job security and benefits compared to full-time employment
ASSUMPTION: While INFUSE offers a remote work environment and opportunities for professional growth, the contract nature of the role and the fast-paced nature of B2B content creation may present unique challenges for candidates.
π Similar Roles Comparison
- This role is similar to other B2B content writer positions, but INFUSE's global presence and client base may provide unique opportunities for professional development and exposure to different markets
- Compared to other B2B content writer roles, this position may require a higher level of independence and self-motivation due to its remote nature
- This role may offer more growth opportunities than similar positions at smaller companies, but less job security due to its contract nature
ASSUMPTION: While this role shares similarities with other B2B content writer positions, INFUSE's global presence and client base may provide unique opportunities for professional development and exposure to different markets.
π Sample Projects
- Creating an eBook on the latest trends in B2B marketing for a global technology client
- Writing a whitepaper on the benefits of account-based marketing for a mid-sized software company
- Developing a series of blog posts on the importance of data-driven decision-making in B2B demand generation
ASSUMPTION: The specific projects assigned may vary depending on INFUSE's client base and the current market trends in B2B demand generation and marketing.
β Key Questions to Ask During Interview
- Can you describe the typical workflow for a B2B content writer at INFUSE?
- How does INFUSE support the professional development and growth of its content writers?
- What are the most challenging aspects of working with INFUSE's diverse client base, and how does the team support each other in overcoming these challenges?
- How does INFUSE measure the success of its B2B content creation efforts, and how does this inform the content strategy for each client?
- What are the most important qualities INFUSE looks for in a B2B content writer, and how do these qualities contribute to the success of the team and the company as a whole?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help candidates better understand the role, the team, and the company, as well as demonstrate their interest and engagement with the opportunity.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, including at least two writing samples that demonstrate your writing style and approach
- Prepare for the video interview by researching INFUSE's company culture and values, as well as the specific requirements of the role
- If selected for the short project or test, complete the assignment to the best of your ability and within the given timeframe
- Follow up with the hiring manager after the final interview, expressing your enthusiasm for the role and reiterating your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.