📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Meeting deadlines and delivering high-quality work
- Adapting to client requirements and expectations
- Collaborating with cross-functional teams to create engaging content
ASSUMPTION: This role requires a strong understanding of B2B content creation and the ability to quickly grasp complex topics.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct thorough research to ensure content accuracy and relevance
✅ Collaborate with cross-functional teams to understand project requirements and provide high-quality content
✅ Meet deadlines and maintain a high level of quality in all deliverables
✅ Adapt to client requirements and expectations, demonstrating flexibility and professionalism
ASSUMPTION: This role may require occasional work outside of standard business hours to meet deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
ASSUMPTION: While not explicitly stated, experience with content management systems (CMS) and SEO best practices may be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (Based on industry standards for contract B2B content writers with 2-5 years of experience)
Benefits:
- Flexible work hours
- Opportunities for professional growth and development
- Remote work environment
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: As a contract role, benefits may be limited compared to full-time employees. However, the salary range provided is an estimate based on industry standards for contract writers with similar experience.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, working with industry-leading brands to drive qualified interest and optimize lead-to-revenue performance.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment.
Founded: INFUSE was founded and has since grown to become a global leader in its industry.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- Powered by an AI-driven demand engine, INFUSE ensures precision targeting across in-market buyer and account profiles
- Services include demand generation and activation, brand-to-demand programs, targeted display advertising, content creation and optimization, and channel partner campaigns
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and extensive client list indicate a strong and stable company with significant growth opportunities.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in B2B content writing.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role.
Work Arrangement: This is a remote, contract role with flexible work hours.
Growth Opportunities:
- Expanding skills and expertise in B2B content creation
- Potential full-time employment opportunities
- Career progression into senior content roles or related fields
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time positions. However, INFUSE's global presence and extensive client list suggest ample opportunities for professional development.
🌍 Location & Work Environment
Office Type: Remote (No physical office required)
Office Location(s): N/A (Remote work)
Geographic Context:
- Remote work allows for flexibility and a better work-life balance
- No commuting time, enabling more time for work and personal activities
- Opportunity to work from various locations, including home, co-working spaces, or cafes
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: Working remotely requires strong self-motivation, time management, and communication skills to maintain productivity and collaboration with the team.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Writing test or project
- Final interview with the team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of complex topics
- Adaptability to client requirements
- Communication and collaboration skills
Application Tips:
- Submit at least two writing samples showcasing your writing style and approach
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content style and tone
- Research INFUSE's company culture and values to demonstrate your fit during the interview
ATS Keywords: B2B content, long-form content, eBooks, white papers, articles, writing skills, communication skills, research skills, attention to detail, technical writing, client requirements, deadlines
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, adaptability, and cultural fit, ensuring they can thrive in the role and contribute to the team's success.
🛠️ Tools & Technologies
- Content management systems (CMS)
- SEO tools
- Project management software (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary depending on INFUSE's internal processes and client requirements.
👔 Cultural Fit Considerations
Company Values:
- Excellence
- Precision
- Collaboration
- Innovation
- Integrity
Work Style:
- Adaptable and flexible
- Proactive and solutions-oriented
- Highly organized and detail-oriented
- Strong communication and collaboration skills
Self-Assessment Questions:
- Do you thrive in a remote work environment with minimal supervision?
- Can you quickly grasp complex topics and adapt your writing style to meet client requirements?
- Are you comfortable working with cross-functional teams and collaborating to create engaging content?
ASSUMPTION: INFUSE values candidates who demonstrate strong writing skills, adaptability, and a collaborative work style, as these qualities are essential for success in the role.
⚠️ Potential Challenges
- Meeting tight deadlines for long-form content
- Adapting to diverse client requirements and expectations
- Working remotely and maintaining productivity without direct supervision
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: These challenges can be overcome with strong time management, organizational skills, and a proactive approach to learning and adaptation.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content often requires more technical expertise and a deeper understanding of industry-specific terminology
- B2B Content Writer vs. Technical Writer: While both roles require strong writing skills, technical writers may focus more on creating documentation and user manuals, whereas B2B content writers create marketing and thought leadership content
- Career Path: B2B Content Writer → Senior Content Writer → Content Manager → Director of Content
ASSUMPTION: While B2B and B2C content writing share some similarities, the target audience, required expertise, and content goals differ significantly between the two roles.
📝 Sample Projects
- Creating an eBook on "The Future of Marketing Automation" for a leading marketing software company
- Writing a white paper on "Cybersecurity Trends in 2025" for a prominent cybersecurity firm
- Developing a series of blog posts on "The Impact of AI in Various Industries" for an artificial intelligence-focused publication
ASSUMPTION: These sample projects demonstrate the range of topics and content formats that a B2B Content Writer may encounter in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process and how it aligns with INFUSE's client requirements?
- How does INFUSE support the professional growth and development of its content team members?
- What are the most challenging aspects of working as a B2B Content Writer at INFUSE, and how can I best prepare for them?
- How does INFUSE ensure that its content team maintains a strong understanding of industry trends and best practices?
- What are the key performance indicators (KPIs) used to measure the success of INFUSE's content marketing efforts, and how do they align with the company's overall business goals?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and commitment to INFUSE's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in B2B content writing
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content style and tone
- Research INFUSE's company culture and values to demonstrate your fit during the interview
- Follow up with INFUSE one week after submitting your application to confirm receipt and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
