π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Advertising Services
πΉ Date Posted: April 15, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Remote (EST hours required)
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and meeting deadlines
- Working independently and collaboratively with the INFUSE team
- Contributing to INFUSE's demand generation engine with high-quality content
ASSUMPTION: This role requires a strong understanding of B2B content creation and the ability to quickly grasp new topics and industries.
π Key Responsibilities
β
Create long-form B2B content (e.g., eBooks, white papers, articles) across various industries
β
Meet deadlines and deliver high-quality work while adapting to client requirements
β
Collaborate with the INFUSE team to ensure content aligns with brand guidelines and marketing objectives
β
Conduct research to ensure content is accurate, informative, and engaging
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
ASSUMPTION: While not explicitly stated, experience with content management systems (CMS) and SEO best practices may be beneficial for this role.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for contract roles)
Benefits:
- Flexible work hours (EST time zone)
- Opportunity to work with global brands and clients
- Potential for long-term collaboration and growth with INFUSE
Working Hours: Full-time equivalent hours (37.5 hours/week) with flexibility for remote work
ASSUMPTION: The salary range is an estimate based on industry standards for contract B2B content writers with 2-5 years of experience. The actual salary may vary based on performance and project requirements.
π Applicant Insights
π Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, focusing on generating qualified interest for clients through precision targeting and omnichannel outreach.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global company with offices in Boca Raton, FL, and London, UK.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- Powered by an AI-driven demand engine, INFUSE ensures precision targeting across in-market buyer and account profiles
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and work with prominent brands offer applicants the opportunity to gain experience in various industries and collaborate with international teams.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the INFUSE team, working collaboratively to create and deliver high-quality content.
Work Arrangement: Remote (EST hours required)
Growth Opportunities:
- Long-term collaboration and growth with INFUSE
- Potential to work on diverse projects and expand industry knowledge
- Opportunity to develop skills in technical writing and other related areas
ASSUMPTION: As a contract role, this position may not offer long-term employment, but it provides an opportunity to gain experience and build a professional network within the industry.
π Location & Work Environment
Office Type: Remote (no physical office required)
Office Location(s): Remote (EST hours required)
Geographic Context:
- The remote nature of this role allows for flexibility in working hours and location
- Applicants must be able to work within the EST time zone
- INFUSE has offices in Boca Raton, FL, and London, UK, providing opportunities for international collaboration
Work Schedule: Full-time equivalent hours (37.5 hours/week) with flexibility for remote work
ASSUMPTION: The remote work arrangement may require applicants to have a reliable internet connection and a suitable home office setup.
πΌ Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Video interview with the hiring manager or interview team
- Short project or test to assess writing skills and understanding of client requirements
- Final decision and offer discussion
Key Assessment Areas:
- Writing skills and ability to create engaging B2B content
- Understanding of client requirements and ability to adapt to different industries
- Research skills and attention to detail
- Ability to work independently and meet deadlines
Application Tips:
- Submit at least two writing samples showcasing your B2B content creation skills
- Tailor your resume and cover letter to highlight relevant experience and skills
- Demonstrate your understanding of INFUSE's services and how your skills align with their needs
ATS Keywords: B2B content creation, long-form content, eBooks, white papers, articles, client requirements, deadline-driven, research skills, attention to detail, collaboration, global brands, contract role
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, adaptability, and ability to work independently, with a focus on creating high-quality B2B content.
π οΈ Tools & Technologies
- Content management systems (CMS)
- SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and clients INFUSE is working with at the time of application.
π Cultural Fit Considerations
Company Values:
- Excellence
- Integrity
- Collaboration
- Innovation
- Accountability
Work Style:
- Independent and self-motivated
- Adaptable and able to work in a fast-paced environment
- Collaborative and team-oriented
- Proactive and solutions-oriented
Self-Assessment Questions:
- Do you have a proven track record of creating high-quality B2B content?
- Are you comfortable working independently and meeting deadlines?
- Can you adapt your writing style to suit different industries and client requirements?
- Do you have strong research skills and attention to detail?
- Are you comfortable working in a remote environment and collaborating with international teams?
ASSUMPTION: INFUSE values candidates who are passionate about B2B content creation, adaptable, and able to work effectively in a remote, collaborative environment.
β οΈ Potential Challenges
- Meeting tight deadlines for multiple projects simultaneously
- Adapting to new industries and client requirements quickly
- Working effectively in a remote, global team environment
- Potential for long-term collaboration and growth with INFUSE
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication with the INFUSE team.
π Similar Roles Comparison
- B2B Content Writer (INFUSE) vs. B2B Content Strategist (Other Company)
- INFUSE focuses on long-form content creation, while other companies may prioritize content strategy and planning
- INFUSE offers a remote, contract role, while other companies may provide full-time, in-house positions
- INFUSE works with global brands and clients, providing opportunities for international collaboration
- B2B Content Writer (INFUSE) vs. Technical Writer (Other Company)
- INFUSE focuses on B2B content creation, while technical writing roles may prioritize creating documentation and user guides
- INFUSE requires strong research skills and attention to detail, similar to technical writing roles
- INFUSE offers opportunities to develop technical writing skills through working on diverse projects
- B2B Content Writer (INFUSE) vs. Marketing Coordinator (Other Company)
- INFUSE focuses on content creation, while marketing coordinators may have a broader range of responsibilities, including event planning, social media management, and campaign coordination
- INFUSE offers opportunities to gain experience in marketing through collaboration with the INFUSE team
- INFUSE requires strong writing skills and an understanding of B2B marketing principles
ASSUMPTION: Each role has its unique aspects, but they all require strong writing skills, adaptability, and the ability to work effectively in a team environment.
π Sample Projects
- Creating an eBook on "The Future of B2B Demand Generation" for a global tech company
- Writing a white paper on "The Impact of AI in Marketing" for a marketing automation software provider
- Developing a series of blog posts on "Best Practices for B2B Content Marketing" for a content marketing platform
ASSUMPTION: These sample projects demonstrate the range of industries and client requirements INFUSE's B2B Content Writer may encounter.
β Key Questions to Ask During Interview
- Can you describe the typical timeline for a content project, from initial brief to final delivery?
- How does INFUSE ensure that content aligns with client requirements and brand guidelines?
- What opportunities are there for professional growth and development within INFUSE?
- How does INFUSE support its remote team members, both in terms of work-life balance and collaboration?
- Can you provide examples of how INFUSE has adapted to changes in the B2B marketing landscape?
ASSUMPTION: These questions help applicants better understand the role, company culture, and growth opportunities within INFUSE.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare two writing samples showcasing your B2B content creation skills
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for a video interview and short project or test to assess your writing skills and understanding of client requirements
- Follow up with INFUSE after your interview to express your interest in the role and ask any remaining questions
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.