📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, guides, and articles
- Meeting deadlines and delivering high-quality work tailored to client requirements
- Adapting to client requirements and expectations
- Collaborating with various teams to create engaging and informative content
ASSUMPTION: This role requires strong writing skills, attention to detail, and the ability to understand complex terminology. The ideal candidate will have experience writing for different industries and clients.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, and articles
✅ Meet deadlines and deliver high-quality work tailored to client requirements
✅ Conduct research to ensure content accuracy and relevance
✅ Collaborate with various teams to create engaging and informative content
✅ Maintain a high level of quality and consistency in all written materials
ASSUMPTION: The role may require occasional revisions based on client feedback or changes in project scope.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills
- Native-level English (or C1 minimum)
- Good research skills
- Ability to understand complex terminology
- Great attention to detail
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
ASSUMPTION: While not explicitly stated, proficiency in using content management systems (CMS) and project management tools may be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (Based on industry standards for a contract B2B content writer with 2-5 years of experience)
Benefits:
- Opportunity to work remotely with a global company
- Exposure to various industries and clients
- Competitive compensation package
Working Hours: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: As a contract role, benefits such as health insurance, retirement plans, and paid time off may not be included. However, this is subject to confirmation with the employer.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, focusing on generating qualified leads and driving revenue growth for its clients.
Company Size: INFUSE has 1,001-5,000 employees, providing a large and diverse work environment.
Founded: INFUSE was founded in 2000 and has since grown into a global company with offices in the United States and the United Kingdom.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- Powered by an AI-driven demand engine, INFUSE ensures precision targeting across in-market buyer and account profiles
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-driven demand generation and global presence may offer unique opportunities for professional growth and exposure to diverse industries.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the marketing department.
Work Arrangement: Remote (Solely) - This role can be performed entirely from a remote location.
Growth Opportunities:
- Expanding industry knowledge and expertise
- Developing leadership skills through mentoring and team collaboration
- Potential career progression into senior content roles or related marketing positions
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time positions. However, this could also provide flexibility for freelance or consulting work in the future.
🌍 Location & Work Environment
Office Type: Remote - This role does not require a physical presence in an office.
Office Location(s): Remote (Global)
Geographic Context:
- INFUSE has offices in Boca Raton, FL, USA, and London, UK
- Remote workers can be based anywhere with a reliable internet connection
- The company works with clients from various industries and locations worldwide
Work Schedule: Full-time (40 hours per week, flexible schedule) - The work schedule may vary depending on project deadlines and client needs.
ASSUMPTION: Remote workers should be comfortable working independently and managing their time effectively to meet project deadlines.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Writing test or project
- Final interview with the team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of complex terminology
- Ability to meet deadlines
- Cultural fit and team collaboration
Application Tips:
- Submit at least two writing samples showcasing your B2B content writing skills
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content style and tone
ATS Keywords: B2B content writing, long-form content, eBooks, white papers, guides, articles, technical writing, client requirements, deadline-driven, high-quality work, attention to detail, complex terminology, industry-specific content, research skills, collaboration
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, cultural fit, and ability to meet client requirements. Applicants should be prepared to demonstrate their skills through writing samples and tests.
🛠️ Tools & Technologies
- Content management systems (CMS) such as WordPress, Drupal, or Adobe Experience Manager
- Project management tools like Asana, Trello, or Jira
- Writing and editing tools such as Google Docs, Microsoft Word, or Grammarly
ASSUMPTION: Familiarity with industry-standard content management and project management tools is beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Precision targeting
- Global collaboration
- Continuous learning and improvement
Work Style:
- Independent and self-motivated
- Adaptable and proactive
- Collaborative and team-oriented
- Results-driven and deadline-focused
Self-Assessment Questions:
- Do you have strong writing skills and the ability to understand complex terminology?
- Are you comfortable working independently and managing your time effectively?
- Can you adapt to client requirements and expectations while maintaining a high level of quality?
- Do you thrive in a global, collaborative work environment?
ASSUMPTION: INFUSE values data-driven decision making, precision targeting, and global collaboration. Candidates should be comfortable working independently and collaborating with diverse teams to create engaging and informative content.
⚠️ Potential Challenges
- Meeting tight deadlines for multiple projects simultaneously
- Understanding and adapting to various client requirements and expectations
- Working with complex terminology and industry-specific content
- Managing remote work and maintaining productivity without direct supervision
ASSUMPTION: The B2B Content Writer role may present challenges in managing multiple projects, understanding complex terminology, and working remotely. However, these challenges can be overcome with strong organizational skills, attention to detail, and effective communication.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content focuses on business-to-business communication, while B2C content targets consumers. B2B content often requires a more formal and informative tone, while B2C content may be more casual and engaging.
- B2B Content Writer vs. Technical Writer: While both roles require strong writing skills and the ability to understand complex terminology, technical writers often focus on creating documentation, user manuals, and API guides, while B2B content writers create marketing and promotional materials.
- Career Path: B2B Content Writer → Senior Content Writer → Content Manager → Director of Content → VP of Marketing
ASSUMPTION: B2B Content Writer roles may differ from B2C Content Writer and Technical Writer roles in terms of content focus, tone, and target audience. The career path for a B2B Content Writer may involve progression into senior content roles or related marketing positions.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a marketing automation software company
- Writing a white paper on "The Impact of AI in B2B Sales" for an AI-powered sales platform
- Developing a series of blog posts on "Best Practices for B2B Demand Generation" for a demand generation software company
ASSUMPTION: Sample projects for a B2B Content Writer may involve creating long-form content, white papers, and blog posts on various industry-specific topics, requiring strong research skills and the ability to understand complex terminology.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process at INFUSE, from brief to publication?
- How does INFUSE ensure the quality and consistency of content across various industries and clients?
- What tools and technologies does INFUSE use for content management and project management?
- How does INFUSE support the professional growth and development of its content writers?
- What is the typical work schedule for this role, and how flexible is it?
ASSUMPTION: Interview questions should focus on understanding the content creation process, quality assurance, tools and technologies, professional development, and work-life balance.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare two writing samples showcasing your B2B content writing skills and submit them with your application
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content style and tone
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
