📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and meeting deadlines
- Working independently and collaboratively with the INFUSE team
- Leveraging excellent writing skills and attention to detail
ASSUMPTION: This role requires a strong focus on quality and consistency in writing, as well as the ability to understand and adapt to various client needs.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Adapt to client requirements and expectations while maintaining high-quality standards
✅ Meet project deadlines and maintain open communication with the INFUSE team
✅ Conduct research to ensure content accuracy and relevance
✅ Collaborate with the INFUSE team to ensure content aligns with brand voice and style guidelines
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Experience working with various industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- Experience with SEO best practices
ASSUMPTION: While technical writing experience is preferred, candidates with strong B2B content writing skills and a willingness to learn can also be considered.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for contract roles)
Benefits:
- Flexible working hours
- Opportunities for professional growth and development
- Work with a global team and diverse client base
Working Hours: EST hours, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for contract B2B content writer roles. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, working with industry-leading brands to drive qualified interest and optimize lead-to-revenue performance.
Company Size: INFUSE has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded and is headquartered in Boca Raton, FL, with an additional office in London, UK.
Company Description:
- Demand Excellence Delivered: INFUSE is a global B2B demand and revenue marketing performance company.
- AI-driven demand engine: INFUSE leverages data, including first-party buying groups, deep intent signals, and exclusive competitor and market intelligence insights, to ensure precision targeting.
- Omnichannel outreach: INFUSE engages prospective buying groups throughout their journey using targeted display advertising, content creation, channel partner campaigns, and more.
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and diverse client base offer unique opportunities for candidates to gain exposure to various industries and markets.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in B2B content writing.
Reporting Structure: The B2B Content Writer will report directly to the INFUSE team and collaborate with various departments, including marketing, sales, and client success.
Work Arrangement: This is a remote, contract role with flexible working hours, requiring candidates to work primarily during EST hours.
Growth Opportunities:
- Expanding skills and expertise in B2B content creation and marketing
- Potential full-time employment opportunities
- Working with a diverse client base and global team
ASSUMPTION: As a contract role, this position may not offer the same long-term growth opportunities as full-time employment. However, it provides valuable experience and the chance to work with a global company.
🌍 Location & Work Environment
Office Type: Remote, with no physical office requirement
Office Location(s): Remote work from anywhere
Geographic Context:
- Remote work allows for a flexible work-life balance
- Candidates can work from their preferred location, with reliable internet access
- Time zone considerations: EST hours are required for collaboration with the INFUSE team
Work Schedule: Flexible, with a focus on meeting project deadlines and maintaining open communication with the team
ASSUMPTION: While remote work offers flexibility, candidates must be self-motivated and able to manage their time effectively to succeed in this role.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Test or short project to assess writing skills and fit
- Final interview with the INFUSE team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of B2B content creation
- Adaptability to client requirements
- Attention to detail and quality control
- Communication and collaboration skills
Application Tips:
- Submit at least two writing samples showcasing your B2B content writing skills
- Tailor your resume and cover letter to highlight relevant experience and skills
- Demonstrate your understanding of the role and INFUSE's mission in your application materials
- Be prepared to discuss your writing process, style, and approach to B2B content creation during the interview
ATS Keywords: B2B content writing, long-form content, eBooks, white papers, articles, client requirements, attention to detail, research skills, collaboration, teamwork
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, adaptability, and cultural fit, with a focus on quality and consistency in content creation.
🛠️ Tools & Technologies
- Content management systems (CMS)
- SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Familiarity with relevant tools and technologies is preferred but not required. INFUSE may provide training and resources to help candidates develop the necessary skills.
👔 Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives to deliver high-quality, results-driven work for its clients
- Collaboration: INFUSE fosters a team-oriented environment, encouraging open communication and cooperation
- Innovation: INFUSE embraces new ideas and approaches to drive continuous improvement
Work Style:
- Self-motivated and independent
- Adaptable and flexible
- Proactive and solutions-oriented
- Strong communication and collaboration skills
Self-Assessment Questions:
- Do you thrive in a remote work environment, with minimal supervision?
- Are you comfortable adapting your writing style to meet client requirements?
- Can you manage multiple projects and deadlines effectively?
- Do you enjoy working collaboratively with a global team?
ASSUMPTION: INFUSE values candidates who are self-motivated, adaptable, and able to thrive in a remote work environment, with a strong focus on quality and consistency in their work.
⚠️ Potential Challenges
- Meeting tight deadlines and maintaining high-quality standards
- Adapting to various client requirements and expectations
- Working independently and managing time effectively in a remote environment
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- B2B Content Writer vs. Technical Writer: B2B Content Writer focuses on creating engaging, informative content for various industries, while Technical Writer specializes in complex, highly technical content
- B2B Content Writer vs. Marketing Specialist: B2B Content Writer focuses on creating content, while Marketing Specialist oversees the planning, execution, and analysis of marketing campaigns
- Career Path: B2B Content Writer can progress to Senior Content Writer, Content Manager, or Marketing Manager roles, with potential opportunities in content strategy, content marketing, or related fields
ASSUMPTION: While B2B Content Writer shares similarities with related roles, it requires a unique blend of writing, research, and adaptability skills to succeed in the position.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a leading industry publication
- Writing a white paper on "Artificial Intelligence in Demand Generation" for a global technology company
- Developing a series of blog posts on "Account-Based Marketing Best Practices" for a marketing automation platform
ASSUMPTION: These sample projects demonstrate the range of content creation opportunities available to B2B Content Writers, showcasing their ability to adapt to various industries, clients, and content formats.
❓ Key Questions to Ask During Interview
- How does INFUSE support the professional growth and development of its content writers?
- Can you describe a typical project workflow and collaboration process with the INFUSE team?
- How does INFUSE ensure the quality and consistency of its content creation process?
- What are the most challenging aspects of working as a B2B Content Writer at INFUSE, and how can I overcome them?
- How does INFUSE measure the success and impact of its content creation efforts?
ASSUMPTION: Asking thoughtful, insightful questions during the interview demonstrates your interest in the role and commitment to INFUSE's mission.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter highlighting your B2B content writing experience and skills
- Submit at least two writing samples showcasing your B2B content writing style and approach
- Prepare for a video interview and potential test or short project to assess your writing skills and fit
- Follow up with INFUSE one week after submitting your application to inquire about your application status
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
