📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, whitepapers, and articles
- Meeting deadlines and delivering high-quality work
- Adapting to client requirements and expectations
- Working independently and as part of a team
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation. The ideal candidate will be able to understand complex terminology and adapt their writing style to suit different industries and clients.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, whitepapers, and articles
✅ Meet deadlines and deliver high-quality work
✅ Adapt to client requirements and expectations
✅ Collaborate with the team to ensure content aligns with INFUSE's standards and client needs
ASSUMPTION: The primary responsibility of this role is to create engaging and informative B2B content. This may involve research, interviews, and working with subject matter experts to ensure accuracy and relevance.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills
- Native-level English (or C1 minimum)
- Good research skills
- An ability to understand complex terminology
- Great attention to detail
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
ASSUMPTION: While technical writing experience is preferred, a strong B2B content writer with a willingness to learn and adapt can still excel in this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (This is an estimate based on industry standards for a contract role with 2-5 years of experience. The actual salary may vary based on the candidate's skills and experience.)
Benefits:
- Flexible work hours
- Opportunities for professional growth and development
Working Hours: Full-time (40 hours per week, with flexible hours)
ASSUMPTION: As this is a contract role, benefits may be limited compared to full-time, permanent positions. However, INFUSE offers competitive compensation and opportunities for professional development.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, working with industry-leading brands to drive qualified interest and optimize lead-to-revenue performance.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a structured yet flexible work environment.
Founded: INFUSE was founded with a mission to deliver demand excellence through data-driven strategies and AI-powered tools.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company.
- At the heart of INFUSE is a demand engine powered by data, ensuring precision targeting across in-market buyer and account profiles.
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others.
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-driven strategies and AI-powered tools sets it apart in the B2B marketing landscape, offering unique opportunities for growth and innovation to its employees.
📊 Role Analysis
Career Level: This role is suitable for an early to mid-career B2B content writer looking to gain experience in a global marketing performance company.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the INFUSE marketing team.
Work Arrangement: This is a remote, contract role with flexible hours and the opportunity to work independently or as part of a team.
Growth Opportunities:
- Expanding skills in B2B content creation and marketing strategies
- Gaining experience working with global brands and clients
- Potential opportunities for full-time employment or contract renewals
ASSUMPTION: As a contract role, this position may not offer the same long-term growth opportunities as a full-time position. However, it provides valuable experience and the chance to work with a diverse range of clients and industries.
🌍 Location & Work Environment
Office Type: Remote (No physical office required)
Office Location(s): Not applicable (Remote work only)
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK, but this role can be performed remotely from anywhere.
- Remote work offers flexibility and the opportunity to work from a comfortable, distraction-free environment.
- INFUSE's global client base provides exposure to diverse industries and cultures.
Work Schedule: Full-time (40 hours per week) with flexible hours and the opportunity to work independently or as part of a team
ASSUMPTION: The remote work environment requires strong self-motivation, time management skills, and the ability to work independently with minimal supervision.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Writing test or project
- Final interview with the team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of complex terminology
- Ability to adapt to client requirements
- Cultural fit and team dynamics
Application Tips:
- Highlight relevant B2B content creation experience and achievements
- Include a well-structured, error-free resume and a cover letter that demonstrates your writing skills and enthusiasm for the role
- Prepare writing samples that showcase your ability to create engaging and informative B2B content
- Research INFUSE's mission, values, and client base to demonstrate your understanding of the company and its work
ATS Keywords: B2B content, writing, long-form, eBooks, whitepapers, articles, client requirements, teamwork, marketing performance
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, cultural fit, and ability to work independently and as part of a team. Successful candidates will demonstrate a strong portfolio, excellent communication skills, and a passion for B2B content creation.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: As a remote, contract role, the B2B Content Writer will need to be comfortable using various tools and technologies to collaborate with the team and manage projects effectively.
👔 Cultural Fit Considerations
Company Values:
- Data-driven
- Innovative
- Collaborative
- Results-oriented
- Customer-focused
Work Style:
- Independent
- Proactive
- Adaptable
- Detail-oriented
- Results-driven
Self-Assessment Questions:
- Do you thrive in a remote work environment with minimal supervision?
- Are you comfortable working with complex terminology and adapting your writing style to suit different industries and clients?
- Do you have strong time management skills and the ability to meet deadlines consistently?
- Are you passionate about B2B content creation and eager to learn and grow in your role?
ASSUMPTION: INFUSE values candidates who are self-motivated, adaptable, and results-driven, with a strong work ethic and a passion for B2B content creation.
⚠️ Potential Challenges
- Working independently and managing time effectively in a remote environment
- Adapting to client requirements and expectations
- Meeting tight deadlines and maintaining high-quality standards
- Keeping up with industry trends and staying informed about diverse topics
ASSUMPTION: These challenges can be overcome with strong self-motivation, excellent communication skills, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content requires a deeper understanding of complex terminology and industry-specific context, while B2C content focuses on broader, consumer-facing topics.
- B2B Content Writer vs. Technical Writer: While both roles require strong writing skills and an understanding of complex terminology, technical writers often focus on more specialized, industry-specific content, such as documentation, manuals, and API guides.
- Career Path: B2B Content Writer → Senior Content Writer → Content Manager → Director of Content → VP of Marketing
ASSUMPTION: The B2B Content Writer role offers a unique opportunity to gain experience in B2B content creation and marketing performance, with potential career growth in content management and marketing leadership positions.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a major technology client
- Writing a whitepaper on "The Impact of AI in B2B Demand Generation" for INFUSE's internal marketing team
- Creating a series of blog posts on "Best Practices for B2B Content Marketing" for a leading marketing industry publication
ASSUMPTION: These sample projects demonstrate the range of content creation opportunities available to a B2B Content Writer at INFUSE, from client-facing projects to internal marketing initiatives and thought leadership pieces.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the INFUSE marketing department?
- What are the most significant challenges facing the B2B content team currently, and how can this role help address them?
- How does INFUSE support the professional growth and development of its content team members?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- Can you provide examples of how INFUSE has adapted its content strategy to meet changing market demands and client needs?
ASSUMPTION: These questions demonstrate a candidate's interest in the role, team dynamics, and INFUSE's approach to content strategy and performance measurement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume and cover letter to highlight your relevant B2B content creation experience and achievements
- Prepare writing samples that showcase your ability to create engaging and informative B2B content
- Follow up with INFUSE's hiring team one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
