I

B2B Content Writer (Remote, Contract)

INFUSE
Full-time
Remote
Worldwide
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: B2B Content Writer (Remote, Contract)

πŸ”Ή Company: INFUSE

πŸ”Ή Location: Remote

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: April 17, 2025

πŸ”Ή Experience Level: Intermediate (2-5 years)

πŸ”Ή Remote Status: Remote (Solely)

πŸš€ Job Overview

Key aspects of this role include:

  • Creating long-form B2B content such as eBooks, whitepapers, and articles
  • Adapting to client requirements and meeting deadlines
  • Collaborating with cross-functional teams to deliver high-quality work
  • Opportunity to work with industry-leading brands

ASSUMPTION: This role requires a strong focus on writing and research skills, with the ability to understand complex terminology and adapt to various industries and clients.

πŸ“‹ Key Responsibilities

βœ… Create long-form B2B content such as eBooks, whitepapers, guides, infographics, and articles

βœ… Conduct thorough research to ensure content accuracy and relevance

βœ… Collaborate with cross-functional teams to understand client requirements and deliver high-quality work

βœ… Meet project deadlines and maintain a high level of organization

βœ… Continuously learn and adapt to new industries, technologies, and client needs

ASSUMPTION: The role may require occasional participation in brainstorming sessions or client calls to better understand project requirements.

🎯 Required Qualifications

Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)

Experience: 2+ years of experience writing B2B content

Required Skills:

  • Excellent writing skills with native-level English (or C1 minimum)
  • Strong research skills
  • Ability to understand complex terminology
  • Great attention to detail
  • Proven ability to meet deadlines

Preferred Skills:

  • Technical writing experience
  • Experience writing for different industries and clients

ASSUMPTION: While not explicitly stated, proficiency in using content management systems (CMS) and project management tools may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $50,000 - $70,000 USD per year (Based on industry standards for contract B2B content writers with 2-5 years of experience)

Benefits:

  • Opportunity to work with global brands and diverse industries
  • Flexible work hours and remote work arrangement
  • Potential for career growth within the organization

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, content creation, and channel partner campaigns.

Company Size: INFUSE has 1,001-5,000 employees, providing ample opportunities for collaboration and growth.

Founded: INFUSE was founded in 2000 and has since grown into a global leader in its industry.

Company Description:

  • INFUSE is powered by a data-driven demand engine that ensures precision targeting across in-market buyer and account profiles
  • The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups
  • INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others

Company Specialties:

  • B2B Demand Generation
  • B2B Lead Generation
  • Content Syndication
  • Content Marketing
  • Account-Based Demand Generation
  • Predictive Demand Generation
  • Lead Validation
  • Performance Marketing
  • Lead Nurturing
  • Intent-Driven Marketing

Company Website: www.infuse.com

ASSUMPTION: INFUSE's global presence and diverse client base offer unique opportunities for content writers to gain experience in various industries and technologies.

πŸ“Š Role Analysis

Career Level: Intermediate (2-5 years of experience)

Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the organization.

Work Arrangement: Remote (Solely) with flexible scheduling

Growth Opportunities:

  • Expanding skills and expertise in various industries and technologies
  • Potential for career progression within the content or marketing departments
  • Opportunity to work with global brands and diverse clients

ASSUMPTION: INFUSE's large client base and diverse industries provide ample opportunities for content writers to grow their skills and expertise.

🌍 Location & Work Environment

Office Type: Remote (No physical office required)

Office Location(s): N/A (Remote work arrangement)

Geographic Context:

  • INFUSE has offices in Boca Raton, FL, USA, and London, UK, but this role is remote and can be performed from anywhere
  • The company works with clients from over 75 countries across all time zones
  • Remote workers can expect a flexible and autonomous work environment

Work Schedule: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: Remote workers should have a dedicated workspace with reliable internet access and minimal distractions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Application review and initial screening
  • Video interview with the hiring manager or interview team
  • Test or short project to assess writing skills and understanding of client requirements
  • Final interview with the hiring manager or a member of the executive team
  • Offer and onboarding

Key Assessment Areas:

  • Writing skills and ability to create engaging B2B content
  • Research skills and ability to understand complex terminology
  • Adaptability to various industries and client requirements
  • Attention to detail and ability to meet project deadlines

Application Tips:

  • Tailor your resume and cover letter to highlight your writing experience and relevant skills
  • Include a portfolio or writing samples that demonstrate your ability to create high-quality B2B content
  • Be prepared to discuss your writing process, research methods, and ability to adapt to client requirements
  • Research INFUSE's company culture and values to ensure a good fit

ATS Keywords: B2B content, long-form content, writing skills, research skills, client requirements, project deadlines, attention to detail, technical writing, industry-specific content, client-focused, marketing performance

ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's writing skills, adaptability, and cultural fit within the organization.

πŸ› οΈ Tools & Technologies

  • Content management systems (CMS) such as WordPress, Drupal, or similar platforms
  • Project management tools such as Asana, Trello, or Jira
  • Research tools such as Google Scholar, academic databases, or industry-specific resources

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client's preferences and INFUSE's internal processes.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven: INFUSE is powered by a data-driven demand engine that ensures precision targeting
  • Collaborative: INFUSE works with cross-functional teams to deliver high-quality work
  • Adaptable: INFUSE's content writers must be able to adapt to various industries, technologies, and client needs

Work Style:

  • Independent: Content writers must be able to work autonomously and manage their time effectively
  • Proactive: Content writers should take initiative and be proactive in seeking out new opportunities and challenges
  • Solutions-oriented: Content writers should be focused on delivering high-quality work that meets client requirements

Self-Assessment Questions:

  • Do you have excellent writing skills with native-level English (or C1 minimum)?
  • Are you comfortable working independently and managing your time effectively?
  • Can you adapt to new industries, technologies, and client needs quickly and efficiently?
  • Do you have a strong attention to detail and a commitment to delivering high-quality work?

ASSUMPTION: INFUSE values data-driven decision-making, collaboration, and adaptability in its content writers.

⚠️ Potential Challenges

  • Meeting tight deadlines and managing multiple projects simultaneously
  • Adapting to new industries, technologies, and client requirements quickly and efficiently
  • Working remotely and maintaining a high level of organization and productivity
  • Dealing with client feedback and revisions

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a commitment to delivering high-quality work.

πŸ“ˆ Similar Roles Comparison

  • B2B Content Writer vs. Technical Writer: B2B Content Writers focus on creating engaging, high-level content for a broad audience, while Technical Writers create detailed, highly specialized content for specific industries or technologies
  • B2B Content Writer vs. Marketing Specialist: B2B Content Writers focus on creating content, while Marketing Specialists may be responsible for content creation, distribution, and promotion
  • Career Path: B2B Content Writers may progress to become Senior Content Writers, Content Managers, or Marketing Managers, depending on their skills, interests, and the organization's structure

ASSUMPTION: B2B Content Writers may face unique challenges and opportunities compared to similar roles, depending on the organization's size, industry, and structure.

πŸ“ Sample Projects

  • Creating an eBook on the latest trends in cybersecurity for a technology company
  • Writing a whitepaper on the benefits of cloud computing for a software-as-a-service (SaaS) provider
  • Developing an infographic on the importance of data-driven marketing for a marketing agency

ASSUMPTION: These sample projects demonstrate the variety and depth of work that B2B Content Writers may encounter in this role.

❓ Key Questions to Ask During Interview

  • What are the most common industries and technologies that INFUSE works with?
  • How does INFUSE support the professional development of its content writers?
  • What is the typical project timeline and workload for a B2B Content Writer at INFUSE?
  • How does INFUSE ensure that its content writers are up-to-date with the latest industry trends and best practices?
  • What is the company culture like, and how does INFUSE support work-life balance for its remote employees?

ASSUMPTION: These questions can help applicants better understand the role, the company, and the work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your writing experience, relevant skills, and adaptability to various industries and client requirements
  • Include a portfolio or writing samples that demonstrate your ability to create high-quality B2B content
  • Prepare for the video interview by researching INFUSE's company culture, values, and recent projects
  • Follow up with the hiring manager or interview team within 24 hours of the video interview to express your interest in the role and ask any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.