π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 17, 2025
πΉ Experience Level: Intermediate (2-5 years)
πΉ Remote Status: Remote (Solely)
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, whitepapers, and articles
- Adapting to client requirements and meeting deadlines
- Collaborating with cross-functional teams to deliver high-quality work
- Opportunity to work with industry-leading brands
ASSUMPTION: This role requires a strong focus on writing and research skills, with the ability to understand complex terminology and adapt to various industries and clients.
π Key Responsibilities
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Create long-form B2B content such as eBooks, whitepapers, guides, infographics, and articles
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Conduct thorough research to ensure content accuracy and relevance
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Collaborate with cross-functional teams to understand client requirements and deliver high-quality work
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Meet project deadlines and maintain a high level of organization
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Continuously learn and adapt to new industries, technologies, and client needs
ASSUMPTION: The role may require occasional participation in brainstorming sessions or client calls to better understand project requirements.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
ASSUMPTION: While not explicitly stated, proficiency in using content management systems (CMS) and project management tools may be beneficial for this role.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (Based on industry standards for contract B2B content writers with 2-5 years of experience)
Benefits:
- Opportunity to work with global brands and diverse industries
- Flexible work hours and remote work arrangement
- Potential for career growth within the organization
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.
π Applicant Insights
π Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, content creation, and channel partner campaigns.
Company Size: INFUSE has 1,001-5,000 employees, providing ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global leader in its industry.
Company Description:
- INFUSE is powered by a data-driven demand engine that ensures precision targeting across in-market buyer and account profiles
- The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: www.infuse.com
ASSUMPTION: INFUSE's global presence and diverse client base offer unique opportunities for content writers to gain experience in various industries and technologies.
π Role Analysis
Career Level: Intermediate (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the organization.
Work Arrangement: Remote (Solely) with flexible scheduling
Growth Opportunities:
- Expanding skills and expertise in various industries and technologies
- Potential for career progression within the content or marketing departments
- Opportunity to work with global brands and diverse clients
ASSUMPTION: INFUSE's large client base and diverse industries provide ample opportunities for content writers to grow their skills and expertise.
π Location & Work Environment
Office Type: Remote (No physical office required)
Office Location(s): N/A (Remote work arrangement)
Geographic Context:
- INFUSE has offices in Boca Raton, FL, USA, and London, UK, but this role is remote and can be performed from anywhere
- The company works with clients from over 75 countries across all time zones
- Remote workers can expect a flexible and autonomous work environment
Work Schedule: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: Remote workers should have a dedicated workspace with reliable internet access and minimal distractions.
πΌ Interview & Application Insights
Typical Process:
- Application review and initial screening
- Video interview with the hiring manager or interview team
- Test or short project to assess writing skills and understanding of client requirements
- Final interview with the hiring manager or a member of the executive team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and ability to create engaging B2B content
- Research skills and ability to understand complex terminology
- Adaptability to various industries and client requirements
- Attention to detail and ability to meet project deadlines
Application Tips:
- Tailor your resume and cover letter to highlight your writing experience and relevant skills
- Include a portfolio or writing samples that demonstrate your ability to create high-quality B2B content
- Be prepared to discuss your writing process, research methods, and ability to adapt to client requirements
- Research INFUSE's company culture and values to ensure a good fit
ATS Keywords: B2B content, long-form content, writing skills, research skills, client requirements, project deadlines, attention to detail, technical writing, industry-specific content, client-focused, marketing performance
ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's writing skills, adaptability, and cultural fit within the organization.
π οΈ Tools & Technologies
- Content management systems (CMS) such as WordPress, Drupal, or similar platforms
- Project management tools such as Asana, Trello, or Jira
- Research tools such as Google Scholar, academic databases, or industry-specific resources
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client's preferences and INFUSE's internal processes.
π Cultural Fit Considerations
Company Values:
- Data-driven: INFUSE is powered by a data-driven demand engine that ensures precision targeting
- Collaborative: INFUSE works with cross-functional teams to deliver high-quality work
- Adaptable: INFUSE's content writers must be able to adapt to various industries, technologies, and client needs
Work Style:
- Independent: Content writers must be able to work autonomously and manage their time effectively
- Proactive: Content writers should take initiative and be proactive in seeking out new opportunities and challenges
- Solutions-oriented: Content writers should be focused on delivering high-quality work that meets client requirements
Self-Assessment Questions:
- Do you have excellent writing skills with native-level English (or C1 minimum)?
- Are you comfortable working independently and managing your time effectively?
- Can you adapt to new industries, technologies, and client needs quickly and efficiently?
- Do you have a strong attention to detail and a commitment to delivering high-quality work?
ASSUMPTION: INFUSE values data-driven decision-making, collaboration, and adaptability in its content writers.
β οΈ Potential Challenges
- Meeting tight deadlines and managing multiple projects simultaneously
- Adapting to new industries, technologies, and client requirements quickly and efficiently
- Working remotely and maintaining a high level of organization and productivity
- Dealing with client feedback and revisions
ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a commitment to delivering high-quality work.
π Similar Roles Comparison
- B2B Content Writer vs. Technical Writer: B2B Content Writers focus on creating engaging, high-level content for a broad audience, while Technical Writers create detailed, highly specialized content for specific industries or technologies
- B2B Content Writer vs. Marketing Specialist: B2B Content Writers focus on creating content, while Marketing Specialists may be responsible for content creation, distribution, and promotion
- Career Path: B2B Content Writers may progress to become Senior Content Writers, Content Managers, or Marketing Managers, depending on their skills, interests, and the organization's structure
ASSUMPTION: B2B Content Writers may face unique challenges and opportunities compared to similar roles, depending on the organization's size, industry, and structure.
π Sample Projects
- Creating an eBook on the latest trends in cybersecurity for a technology company
- Writing a whitepaper on the benefits of cloud computing for a software-as-a-service (SaaS) provider
- Developing an infographic on the importance of data-driven marketing for a marketing agency
ASSUMPTION: These sample projects demonstrate the variety and depth of work that B2B Content Writers may encounter in this role.
β Key Questions to Ask During Interview
- What are the most common industries and technologies that INFUSE works with?
- How does INFUSE support the professional development of its content writers?
- What is the typical project timeline and workload for a B2B Content Writer at INFUSE?
- How does INFUSE ensure that its content writers are up-to-date with the latest industry trends and best practices?
- What is the company culture like, and how does INFUSE support work-life balance for its remote employees?
ASSUMPTION: These questions can help applicants better understand the role, the company, and the work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your writing experience, relevant skills, and adaptability to various industries and client requirements
- Include a portfolio or writing samples that demonstrate your ability to create high-quality B2B content
- Prepare for the video interview by researching INFUSE's company culture, values, and recent projects
- Follow up with the hiring manager or interview team within 24 hours of the video interview to express your interest in the role and ask any remaining questions
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.