📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Meeting deadlines and adapting to client requirements
- Delivering high-quality work consistently
- Working independently and collaboratively as part of a team
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation, excellent research skills, and the ability to understand complex terminology.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct thorough research to ensure content accuracy and relevance
✅ Collaborate with clients and INFUSE team members to understand project requirements and expectations
✅ Meet project deadlines and maintain high-quality standards
✅ Adapt writing style and tone to suit different industries and clients
ASSUMPTION: This role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with a native-level command of English (or C1 minimum)
- Strong research skills
- Ability to understand and explain complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with content management systems (CMS)
ASSUMPTION: While not explicitly stated, experience with SEO best practices and content optimization would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (Full-time equivalent, based on industry standards for a mid-level B2B content writer)
Benefits:
- Flexible working hours
- Opportunity to work with global brands
- Potential for career growth within the company
Working Hours: EST hours, with flexibility for remote work
ASSUMPTION: As this is a contract role, compensation may be structured as a project fee or hourly rate, rather than an annual salary.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, working with global brands to generate qualified leads and drive revenue growth.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global company with offices in the US and the UK.
Company Description:
- Demand Excellence Delivered: INFUSE is a global B2B demand and revenue marketing performance company.
- AI-driven demand engine: INFUSE uses data, including first-party buying groups, deep intent signals, and exclusive competitor and market intelligence insights, to ensure precision targeting.
- Omnichannel outreach: INFUSE engages prospective buying groups throughout their journey using targeted display advertising, content creation, and channel partner campaigns.
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: www.infuse.com
ASSUMPTION: INFUSE's focus on data-driven demand generation and global client base may result in projects that require working on weekends or evenings to accommodate different time zones.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development within the company
Reporting Structure: This role may report directly to the Hiring Manager or the Content Team Lead, depending on the project and team structure
Work Arrangement: Remote solely, with the expectation to work EST hours
Growth Opportunities:
- Expanding skills in technical writing and industry-specific content creation
- Advancing to a senior content writer or content management role
- Gaining experience working with global brands and cross-functional teams
ASSUMPTION: As this is a contract role, growth opportunities may be limited compared to a full-time position, but it can serve as a stepping stone to a permanent role within the company.
🌍 Location & Work Environment
Office Type: Remote, with no physical office location required
Office Location(s): N/A
Geographic Context:
- Remote work allows for a flexible work environment and the ability to work from anywhere
- EST hours may require adjusting to a different time zone for some applicants
- Working with global clients may expose applicants to diverse cultural perspectives and working styles
Work Schedule: Flexible, with the expectation to meet project deadlines and maintain consistent communication with the team
ASSUMPTION: While INFUSE is based in the US, applicants from other countries may apply, provided they can work within the required time zone and meet the language proficiency requirements.
💼 Interview & Application Insights
Typical Process:
- Initial application review and screening
- Video interview with the hiring manager or interview team
- Writing test or project to assess skills and fit for the role
- Final interview and decision-making
Key Assessment Areas:
- Writing skills and style
- Research skills and ability to understand complex terminology
- Adaptability to different industries and client requirements
- Ability to meet deadlines and manage time effectively
Application Tips:
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Be prepared to discuss your writing process, research methods, and ability to adapt to client requirements
- Demonstrate your enthusiasm for writing and eagerness to learn and grow within the role
ATS Keywords: B2B content, long-form content, eBooks, white papers, articles, writing samples, research skills, client requirements, deadline management
ASSUMPTION: INFUSE's hiring process may involve multiple rounds of interviews and assessments to ensure the best fit for the role and the company.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
- Writing and editing tools (e.g., Google Docs, Microsoft Word)
ASSUMPTION: The specific tools and technologies used may vary depending on the project and client requirements.
👔 Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives to deliver high-quality work and exceed client expectations
- Data-driven: INFUSE uses data and insights to inform decision-making and drive results
- Collaboration: INFUSE fosters a collaborative work environment and encourages teamwork
Work Style:
- Independent: Applicants should be able to work independently and manage their time effectively
- Adaptable: Applicants should be able to adapt to different industries, client requirements, and working styles
- Proactive: Applicants should be proactive in seeking out new opportunities, learning, and growing within the role
Self-Assessment Questions:
- Do you have a proven track record of writing high-quality B2B content?
- Are you comfortable working independently and managing your time effectively?
- Can you adapt your writing style and tone to suit different industries and clients?
- Are you proactive in seeking out new opportunities and learning within the role?
ASSUMPTION: INFUSE values candidates who are passionate about writing, creative, and eager to learn and grow within the role.
⚠️ Potential Challenges
- Meeting tight deadlines and maintaining high-quality standards while working on multiple projects simultaneously
- Adapting to different industries, client requirements, and working styles
- Working within the required time zone and maintaining consistent communication with the team
- Managing expectations and delivering on client requirements in a remote work environment
ASSUMPTION: INFUSE's global client base and focus on data-driven demand generation may present unique challenges and opportunities for growth within the role.
📈 Similar Roles Comparison
- B2B Content Writer vs. Technical Writer: B2B Content Writer focuses on creating long-form content for various industries, while Technical Writer specializes in creating documentation for specific products or services
- B2B Content Writer vs. Marketing Content Writer: B2B Content Writer creates content for businesses, while Marketing Content Writer creates content for consumers, focusing on brand awareness and engagement
- Career Path: B2B Content Writer may progress to Senior Content Writer, Content Manager, or other related roles within the company
ASSUMPTION: INFUSE's focus on data-driven demand generation and global client base may present unique career growth opportunities within the company.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a global marketing technology company
- Writing a white paper on "The Impact of AI in B2B Sales" for an enterprise software provider
- Creating a series of blog posts on "Best Practices for B2B Content Marketing" for a content marketing platform
ASSUMPTION: INFUSE's global client base and focus on data-driven demand generation may result in projects that require working on weekends or evenings to accommodate different time zones.
❓ Key Questions to Ask During Interview
- What are the most common industries and client requirements for this role?
- How does INFUSE support the professional development and growth of its content writers?
- What are the typical project timelines and deadlines for this role?
- How does INFUSE ensure consistent communication and collaboration among remote team members?
- What are the key performance indicators (KPIs) for success in this role?
ASSUMPTION: INFUSE values candidates who are proactive in seeking out information and demonstrating their enthusiasm for the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter that highlights your relevant experience and skills
- Submit at least two writing samples that demonstrate your writing style and approach
- Be prepared to discuss your writing process, research methods, and ability to adapt to client requirements during the interview
- Follow up with INFUSE one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
