📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Marketing & Communications
🔹 Date Posted: April 17, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and meeting deadlines
- Delivering high-quality work consistently
- Collaborating with cross-functional teams to ensure content aligns with brand voice and messaging
ASSUMPTION: This role requires a high level of independence and self-motivation, as well as strong communication and organizational skills to manage multiple projects and deadlines.
📋 Key Responsibilities
✅ Create long-form B2B content (e.g., eBooks, white papers, guides, infographics, articles) across various industries
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
✅ Collaborate with designers and other stakeholders to create visually appealing and engaging content
✅ Edit and proofread content to ensure it meets INFUSE's high-quality standards
✅ Meet project deadlines and milestones as agreed with the project manager or client
ASSUMPTION: The ideal candidate will have experience working remotely and be comfortable managing their own time and priorities.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Ability to understand and adapt to complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with content management systems (CMS)
ASSUMPTION: While not required, having experience with marketing automation tools or CRM platforms would be an asset for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for a mid-level B2B content writer)
Benefits:
- Flexible work hours
- Opportunities for professional development and growth
- Potential for long-term contract renewal or full-time employment
Working Hours: Flexible, with a focus on delivering high-quality work within agreed-upon deadlines
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level B2B content writer. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, content marketing, and performance marketing.
Company Size: INFUSE has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.
Founded: INFUSE was founded in 2000 and has since grown into a leading global provider of B2B marketing services.
Company Description:
- INFUSE is powered by a demand engine that uses data to drive precision targeting and qualified interest
- The company offers a range of services, including demand generation, brand-to-demand programs, targeted display advertising, content creation, and channel partner campaigns
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and extensive client list indicate that the company is well-established and has a strong reputation in the B2B marketing industry.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role will report directly to the Content Manager or a similar position
Work Arrangement: Remote (solely), with flexible hours and a focus on delivering high-quality work within agreed-upon deadlines
Growth Opportunities:
- Potential for long-term contract renewal or full-time employment
- Opportunities for professional development and growth within the content team or other departments
- Chance to work with a diverse range of clients and industries, expanding skills and knowledge
ASSUMPTION: As a mid-level role, this position offers opportunities for growth and advancement within the company, as well as the chance to develop and refine content creation skills.
🌍 Location & Work Environment
Office Type: Remote (solely)
Office Location(s): N/A (fully remote)
Geographic Context:
- Remote work allows for a flexible work-life balance and the ability to work from anywhere with a stable internet connection
- INFUSE has offices in Boca Raton, FL, and London, UK, providing opportunities for in-person collaboration and networking
- The company works with clients from around the world, exposing employees to diverse perspectives and cultures
Work Schedule: Flexible, with a focus on delivering high-quality work within agreed-upon deadlines
ASSUMPTION: The remote work environment requires strong self-motivation, time management, and communication skills to ensure productivity and collaboration.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Complete a video interview or test project to assess writing skills and cultural fit
- Participate in a live meeting or Zoom interview with the INFUSE team
- Receive an offer and discuss next steps
Key Assessment Areas:
- Writing skills and ability to adapt to different styles and voices
- Research skills and attention to detail
- Communication skills and ability to work collaboratively
- Cultural fit and alignment with INFUSE's values and work style
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experience for this role
- Include at least two writing samples that demonstrate your ability to create high-quality B2B content
- Be prepared to discuss your writing process, research methods, and how you ensure accuracy and quality in your work
- Demonstrate your understanding of INFUSE's services and how your skills and experience align with the company's needs
ATS Keywords: B2B content, writing skills, long-form content, eBooks, white papers, articles, research, attention to detail, client requirements, deadlines, collaboration, marketing, communications
ASSUMPTION: INFUSE's hiring process is designed to assess both technical skills and cultural fit, ensuring that new hires are well-suited to the company's work environment and values.
🛠️ Tools & Technologies
- Content management systems (CMS) such as WordPress, HubSpot, or similar platforms
- Project management tools like Asana, Trello, or Jira
- Collaboration tools such as Slack, Microsoft Teams, or Google Workspace
- Writing and editing tools such as Grammarly, Hemingway App, or similar software
ASSUMPTION: The ideal candidate will have experience with relevant content management, project management, and collaboration tools, as well as a willingness to learn and adapt to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
- Customer-centric approach
- Integrity and accountability
Work Style:
- Remote and flexible work arrangements
- Cross-functional collaboration and teamwork
- Data-driven and results-oriented approach
- Continuous learning and professional development
- Strong communication and project management skills
Self-Assessment Questions:
- Do you have strong writing skills and the ability to adapt to different styles and voices?
- Are you comfortable working remotely and managing your own time and priorities?
- Do you have excellent research skills and attention to detail?
- Are you a collaborative team player with strong communication skills?
- Do you thrive in a data-driven and results-oriented environment?
ASSUMPTION: INFUSE values candidates who are strong communicators, self-motivated, and able to work collaboratively in a remote environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to different client requirements and brand voices
- Working independently and remotely, with minimal supervision
- Keeping up with industry trends and best practices in B2B content marketing
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- This role differs from other content writer positions in its focus on long-form B2B content and the need to adapt to various client requirements and brand voices
- INFUSE's global presence and extensive client list provide unique opportunities for growth and exposure to diverse industries and markets
- Career progression may include moving into a senior content writer or content management role, or exploring other departments within the company
ASSUMPTION: This role offers a unique blend of creative and strategic challenges, making it an attractive opportunity for experienced B2B content writers looking to grow and develop their skills.
📝 Sample Projects
- Creating an eBook on the latest trends in B2B marketing for a major technology client
- Writing a series of blog posts on industry-specific topics for a targeted audience
- Developing a white paper on the benefits of account-based marketing for a mid-sized software company
ASSUMPTION: These sample projects demonstrate the range of content creation tasks and the need to adapt to different client requirements and brand voices.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process and how it aligns with INFUSE's services?
- How does INFUSE support the professional development and growth of its content team members?
- What are the most challenging aspects of working remotely for this role, and how does INFUSE help its employees overcome them?
- How does INFUSE measure the success and impact of its content marketing campaigns?
- What opportunities are there for collaboration and knowledge-sharing within the content team and across departments?
ASSUMPTION: Asking these questions will help you better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experience for this role
- Include at least two writing samples that demonstrate your ability to create high-quality B2B content
- Prepare for a video interview or test project, showcasing your writing skills and cultural fit
- Follow up with INFUSE one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
