I

B2B Content Writer (Remote, Contract)

INFUSE
Full-time
Remote
Worldwide
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: B2B Content Writer (Remote, Contract)

πŸ”Ή Company: INFUSE

πŸ”Ή Location: Remote

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: April 17, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Creating long-form B2B content such as eBooks, white papers, guides, and articles
  • Adapting to client requirements and consistently delivering high-quality work
  • Collaborating with cross-functional teams to ensure content aligns with brand voice and messaging
  • Proactively seeking opportunities to improve content and processes

ASSUMPTION: This role requires a strong understanding of B2B marketing and the ability to quickly grasp complex topics to create engaging and informative content.

πŸ“‹ Key Responsibilities

βœ… Create long-form B2B content such as eBooks, white papers, guides, and articles

βœ… Adapt to client requirements and consistently deliver high-quality work

βœ… Collaborate with cross-functional teams to ensure content aligns with brand voice and messaging

βœ… Proactively seek opportunities to improve content and processes

βœ… Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience

ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.

🎯 Required Qualifications

Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)

Experience: 2+ years of experience writing B2B content

Required Skills:

  • Excellent writing skills with native-level English (or C1 minimum)
  • Strong research skills
  • Ability to understand and adapt to complex terminology
  • Great attention to detail
  • Experience writing for different industries and clients (preferred)

Preferred Skills:

  • Technical writing experience
  • Familiarity with content management systems (CMS)
  • Experience with SEO best practices

ASSUMPTION: While not explicitly stated, proficiency in using Microsoft Office Suite or similar tools is likely required for this role.

πŸ’° Compensation & Benefits

Salary Range: $50,000 - $70,000 USD per year (based on industry standards for a contract B2B content writer with 2-5 years of experience)

Benefits:

  • Flexible work hours
  • Opportunities for professional growth and development
  • Potential for long-term collaboration with a global company

Working Hours: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: As this is a contract role, benefits may be limited compared to full-time employment. However, the salary range is competitive for a contract B2B content writer with the required experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, content creation, and channel partner campaigns.

Company Size: INFUSE has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for collaboration and growth.

Founded: INFUSE was founded in 2000, making it an established player in the B2B marketing industry.

Company Description:

  • INFUSE is powered by a demand engine that uses data to ensure precision targeting across in-market buyer and account profiles
  • The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups throughout their journey
  • INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others

Company Specialties:

  • B2B Demand Generation
  • B2B Lead Generation
  • Content Syndication
  • Content Marketing
  • Account-Based Demand Generation
  • Predictive Demand Generation
  • Lead Validation
  • Performance Marketing
  • Lead Nurturing
  • Intent-Driven Marketing

Company Website: http://www.infuse.com/

ASSUMPTION: INFUSE's global presence and extensive client list indicate that the company is well-established and has a strong reputation in the B2B marketing industry.

πŸ“Š Role Analysis

Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in B2B content writing.

Reporting Structure: The B2B Content Writer will report directly to the Content Manager or similar role.

Work Arrangement: This is a remote, contract position with flexible work hours.

Growth Opportunities:

  • Potential for long-term collaboration and growth within the company
  • Opportunities to work with diverse clients and industries
  • Chance to develop skills in technical writing and other related areas

ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time employment. However, the diverse client base and global presence of INFUSE provide ample opportunities for professional development.

🌍 Location & Work Environment

Office Type: Remote (no physical office required)

Office Location(s): N/A (remote work only)

Geographic Context:

  • INFUSE has offices in Boca Raton, FL, and London, UK, but this role can be performed remotely from anywhere
  • The company works with clients from around the world, providing exposure to diverse industries and cultures
  • Remote work allows for a flexible work-life balance and the ability to work from anywhere with an internet connection

Work Schedule: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The remote work arrangement may require strong self-motivation, time management, and communication skills to ensure productivity and collaboration with the team.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial application review
  • Video interview with the hiring manager
  • Writing test or project to assess skills and fit
  • Final interview with the team or manager

Key Assessment Areas:

  • Writing skills and style
  • Understanding of B2B marketing and complex topics
  • Adaptability to client requirements
  • Attention to detail and research skills

Application Tips:

  • Highlight relevant experience and skills in your resume and cover letter
  • Include at least two writing samples that demonstrate your ability to create long-form B2B content
  • Tailor your application to emphasize your understanding of B2B marketing and your ability to adapt to client requirements
  • Prepare for the writing test or project by researching INFUSE's clients and industry to ensure your content is relevant and valuable

ATS Keywords: B2B content, long-form content, eBooks, white papers, guides, articles, client requirements, high-quality work, research, complex terminology, attention to detail

ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's writing skills, adaptability, and understanding of B2B marketing. The process may involve multiple interviews and a writing test or project to ensure the best fit for the role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Content Management Systems (CMS)
  • SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on INFUSE's internal processes and client needs.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Excellence
  • Integrity
  • Innovation
  • Collaboration
  • Accountability

Work Style:

  • Results-driven
  • Adaptable
  • Collaborative
  • Proactive
  • Attention to detail

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working independently and managing your time effectively?
  • Can you adapt your writing style to meet the unique requirements of each client?
  • Do you have a strong understanding of B2B marketing and the ability to quickly grasp complex topics?

ASSUMPTION: INFUSE values candidates who are results-driven, adaptable, and able to work effectively in a remote, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to the unique requirements and voice of each client
  • Working effectively in a remote, global team
  • Keeping up with industry trends and best practices in B2B content marketing

ASSUMPTION: The remote work arrangement and diverse client base may present unique challenges that require strong communication, time management, and adaptability skills.

πŸ“ˆ Similar Roles Comparison

  • Compared to in-house B2B content writer roles, this contract position may offer less job security and benefits but provides more flexibility and the opportunity to work with diverse clients
  • Compared to freelance B2B content writer roles, this contract position offers more stability and the opportunity to work with a global company with established processes and systems
  • Career progression in this role may involve transitioning to a full-time, in-house position or specializing in a specific industry or type of content

ASSUMPTION: This contract B2B content writer role offers a unique blend of flexibility, stability, and growth opportunities compared to similar roles in the industry.

πŸ“ Sample Projects

  • Creating an eBook on the latest trends in B2B marketing for a major technology company
  • Writing a white paper on the benefits of account-based marketing for a marketing software provider
  • Developing a series of blog posts on best practices for B2B content marketing for a global marketing agency

ASSUMPTION: The specific projects assigned to the B2B Content Writer will vary depending on INFUSE's client base and industry trends.

❓ Key Questions to Ask During Interview

  • What are the most common challenges faced by B2B content writers at INFUSE, and how can I best prepare for them?
  • How does INFUSE support the professional development and growth of its contract writers?
  • What are the most important qualities INFUSE looks for in a successful B2B content writer?
  • How does INFUSE ensure that its content aligns with the brand voice and messaging of its clients?
  • What are the most effective communication and collaboration tools used by INFUSE's remote teams?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into INFUSE's work environment and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Highlight your relevant experience and skills in your resume and cover letter
  • Include at least two writing samples that demonstrate your ability to create long-form B2B content
  • Prepare for the writing test or project by researching INFUSE's clients and industry to ensure your content is relevant and valuable
  • Follow up with INFUSE one week after submitting your application to confirm receipt and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.