📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Marketing & Communications
🔹 Date Posted: April 17, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and meeting deadlines
- Working independently and as part of a team
- Demonstrating excellent writing skills and attention to detail
ASSUMPTION: This role requires a strong focus on writing and research skills, with the ability to understand complex terminology and adapt to various industries and clients.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
✅ Collaborate with the team to understand client requirements and deliver high-quality work
✅ Meet project deadlines and maintain a consistent workflow
✅ Proofread and edit content to ensure it is error-free and meets INFUSE's quality standards
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content, with a preference for technical writing experience
Required Skills:
- Excellent writing skills in native-level English (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Experience writing for different industries and clients (preferred)
Preferred Skills:
- Experience with content management systems (CMS)
- Knowledge of SEO best practices
- Familiarity with marketing automation tools
ASSUMPTION: While not explicitly stated, proficiency in using Microsoft Office Suite or similar tools is likely required for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (Estimated based on industry standards for a mid-level B2B content writer working remotely)
Benefits:
- Opportunity to work with global brands and gain diverse industry experience
- Flexible work schedule and remote work arrangement
- Potential for career growth within INFUSE's global organization
Working Hours: Full-time (40 hours per week, with flexibility for remote workers)
ASSUMPTION: As a contract role, the salary range is an estimate based on industry standards. The actual compensation may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, and content creation.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: INFUSE was founded in 2000, with over two decades of experience in the industry.
Company Description:
- INFUSE is powered by a demand engine that uses data to drive precision targeting and omnichannel outreach
- The company works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
- INFUSE offers demand generation tools and professionals in over 75 countries across all time zones
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and diverse client base offer unique opportunities for content writers to gain experience in various industries and expand their skillsets.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or similar role within the organization.
Work Arrangement: Remote (solely), with flexibility for independent workers and the ability to manage time effectively.
Growth Opportunities:
- Expanding industry knowledge and expertise
- Developing leadership and management skills
- Gaining experience working with global brands
- Potential for career progression within INFUSE's global organization
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time positions. However, the experience gained can be valuable for future career development.
🌍 Location & Work Environment
Office Type: Remote (solely)
Office Location(s): Not applicable (remote work only)
Geographic Context:
- Remote work allows for flexibility in location and time zone
- INFUSE has offices in Boca Raton, FL, and London, UK, with a global presence in over 75 countries
- The company works with clients from various industries and regions worldwide
Work Schedule: Full-time (40 hours per week), with flexibility for remote workers to manage their time effectively.
ASSUMPTION: The remote work arrangement may require self-motivation, strong communication skills, and the ability to work independently.
💼 Interview & Application Insights
Typical Process:
- Application review and initial screening
- Video interview with the hiring manager or interview team
- Short project or test to assess writing skills and understanding of complex terminology
- Final interview and decision
Key Assessment Areas:
- Writing skills and ability to create engaging, informative content
- Research skills and ability to understand complex terminology
- Adaptability to client requirements and various industries
- Attention to detail and commitment to delivering high-quality work
Application Tips:
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your resume and cover letter to highlight relevant skills and experience for this role
- Demonstrate your passion for writing, creativity, and interest in tech during the interview process
ATS Keywords: B2B content, long-form content, eBooks, white papers, articles, writing skills, research skills, attention to detail, client requirements, deadline management
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, adaptability, and commitment to delivering high-quality work. The process may involve multiple stages and assessments to ensure the best fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (CMS)
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- SEO tools (e.g., SEMrush, Ahrefs, Moz)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and clients the content writer works with.
👔 Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives for excellence in all aspects of its work
- Integrity: The company values honesty, transparency, and ethical behavior
- Innovation: INFUSE encourages creativity and continuous improvement
Work Style:
- Independent: Remote work requires self-motivation and the ability to manage time effectively
- Collaborative: INFUSE values teamwork and collaboration, both internally and with clients
- Adaptable: The role requires the ability to adapt to client requirements and various industries
Self-Assessment Questions:
- Do you have excellent writing skills in native-level English (C1 minimum)?
- Are you comfortable working independently and managing your time effectively?
- Can you adapt to client requirements and understand complex terminology?
- Are you passionate about writing and interested in tech?
ASSUMPTION: INFUSE values candidates who demonstrate strong writing skills, adaptability, and a commitment to delivering high-quality work. The company's culture encourages creativity, innovation, and a strong work ethic.
⚠️ Potential Challenges
- Meeting tight deadlines and managing multiple projects simultaneously
- Adapting to client requirements and understanding complex terminology
- Working remotely and maintaining a consistent workflow
- Gaining experience in various industries and expanding industry knowledge
ASSUMPTION: The B2B Content Writer role may present challenges related to time management, adaptability, and continuous learning. However, these challenges can also provide opportunities for growth and development.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content often requires a more formal and informative tone, with a focus on technical accuracy and industry-specific terminology
- B2B Content Writer vs. Technical Writer: While both roles require strong writing skills and an understanding of complex terminology, B2B Content Writers typically focus on marketing and promotional content, while Technical Writers focus on instructional and informational content
- B2B Content Writer vs. Copywriter: B2B Content Writers create long-form, informative content, while Copywriters focus on creating persuasive, concise content for marketing and advertising purposes
ASSUMPTION: The B2B Content Writer role is distinct from similar roles in its focus on creating long-form, informative content for B2B marketing and promotional purposes. However, the specific requirements and responsibilities of the role may vary depending on the organization and industry.
📝 Sample Projects
- Creating an eBook on industry trends and best practices for a technology company
- Writing a white paper on the benefits of a specific software solution for a SaaS company
- Developing a series of blog posts on cybersecurity best practices for a managed service provider
ASSUMPTION: The specific projects a B2B Content Writer works on may vary depending on the organization, industry, and client requirements. However, the role typically involves creating long-form, informative content that showcases the writer's ability to understand complex terminology and adapt to various industries.
❓ Key Questions to Ask During Interview
- Can you describe the typical projects and clients I would be working with in this role?
- How does INFUSE support the professional development and growth of its content writers?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does INFUSE ensure that its content writers have the necessary tools and resources to succeed in their roles?
- What are the most challenging aspects of working as a B2B Content Writer at INFUSE, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful, relevant questions during the interview process demonstrates your interest in the role and commitment to understanding the organization's culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter that highlight your relevant skills and experience for this role
- Submit at least two writing samples that demonstrate your writing style and approach
- Follow up with INFUSE one week after submitting your application to confirm receipt and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
