π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Marketing & Communications
πΉ Date Posted: July 30, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Remote (Solely)
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and expectations
- Meeting tight deadlines consistently
- Collaborating with cross-functional teams to deliver high-quality work
ASSUMPTION: This role requires a high level of self-motivation and organization, as well as strong communication skills to work effectively with clients and internal teams.
π Key Responsibilities
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Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
β
Conduct thorough research to ensure content accuracy and relevance
β
Collaborate with clients and internal teams to understand project requirements and deliverables
β
Edit and proofread content to ensure it meets INFUSE's high-quality standards
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Maintain a consistent brand voice and style across all content
ASSUMPTION: This role may involve working on multiple projects simultaneously, requiring strong time management and prioritization skills.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with content management systems (CMS)
ASSUMPTION: While not required, experience with SEO best practices and content strategy would be beneficial for this role.
π° Compensation & Benefits
Salary Range: $40,000 - $60,000 USD per year (based on experience and industry standards for contract B2B content writers)
Benefits:
- Flexible work hours and remote work arrangement
- Opportunities for professional development and growth
- Collaborative and supportive work environment
Working Hours: Full-time (40 hours per week), with flexible scheduling
ASSUMPTION: As this is a contract role, benefits may be limited compared to full-time employment. However, INFUSE offers competitive compensation and opportunities for growth.
π Applicant Insights
π Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, lead validation, and intent-driven marketing.
Company Size: INFUSE has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown to become a leading global provider of B2B demand generation services.
Company Description:
- INFUSE is powered by a demand engine that uses data to target in-market buyer and account profiles
- The company offers omnichannel outreach and exclusive marketing programs to engage prospective buyers
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: www.infuse.com
ASSUMPTION: INFUSE's extensive experience and global presence make it an attractive option for B2B content writers looking to gain exposure to diverse industries and clients.
π Role Analysis
Career Level: This role is suitable for mid-level content writers with 2-5 years of experience in B2B content creation.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within INFUSE's marketing department.
Work Arrangement: This is a remote, contract role with flexible scheduling. However, applicants should be prepared to work on Eastern Standard Time (EST) hours due to INFUSE's global presence.
Growth Opportunities:
- Expanding skills and expertise in various industries and content types
- Potential for full-time employment or long-term contract renewal
- Opportunities to work with high-profile clients and brands
ASSUMPTION: As a contract role, this position may not offer the same long-term career prospects as a full-time position. However, it provides valuable experience and the opportunity to work with a global leader in B2B demand generation.
π Location & Work Environment
Office Type: INFUSE has offices in Boca Raton, FL, and London, UK, but this role is remote and can be performed from anywhere.
Office Location(s): 2385 NW Executive Center Drive, Suite 100, Boca Raton, FL 33431, US; Salisbury House, 29 Finsbury Circus, London, EC2M 5SQ, GB
Geographic Context:
- INFUSE's global presence allows for collaboration with teams and clients across various time zones
- The remote work arrangement offers flexibility and the opportunity to work from home or a preferred location
- INFUSE's offices are located in major metropolitan areas, providing access to urban amenities and cultural attractions
Work Schedule: Full-time (40 hours per week), with flexible scheduling to accommodate different time zones and client needs
ASSUMPTION: While INFUSE offers a flexible work arrangement, applicants should be prepared to work on EST hours due to the company's global presence and client base.
πΌ Interview & Application Insights
Typical Process:
- Initial application review and screening
- Video interview with the hiring manager or interview team
- Writing test or project to assess skills and fit for the role
- Final interview with the hiring manager or a panel of INFUSE team members
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of B2B content creation and strategy
- Ability to adapt to client requirements and expectations
- Research skills and attention to detail
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your B2B content writing experience and relevant skills
- Include a portfolio or writing samples that demonstrate your ability to create high-quality B2B content
- Be prepared to discuss your writing process, research methods, and how you ensure the accuracy and relevance of your content
- Demonstrate your understanding of INFUSE's business and the role's requirements in your application materials
ATS Keywords: B2B content writing, long-form content, eBooks, white papers, articles, research, attention to detail, client requirements, collaboration, marketing, communications
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' skills and fit for the role, with a focus on writing ability, research skills, and adaptability to client requirements.
π οΈ Tools & Technologies
- Content management systems (CMS) such as WordPress, Drupal, or Adobe Experience Manager
- Project management tools like Asana, Trello, or Jira
- Collaboration tools such as Slack, Microsoft Teams, or Google Workspace
- Writing and editing tools like Grammarly, Hemingway App, or Google Docs
ASSUMPTION: While INFUSE may provide specific tools and technologies for use in the role, applicants should be comfortable using and learning new software as needed.
π Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives for excellence in all aspects of its work, from demand generation to client relationships
- Integrity: The company values honesty, transparency, and ethical behavior in all interactions
- Collaboration: INFUSE fosters a collaborative work environment, encouraging teamwork and knowledge-sharing
Work Style:
- INFUSE values independent workers who can manage their time effectively and meet deadlines
- The company encourages proactivity and solutions-oriented thinking
- INFUSE is a team player, with a focus on collective success and mutual support
Self-Assessment Questions:
- Do you have a proven track record of delivering high-quality B2B content on time?
- Can you adapt to client requirements and expectations, even when they change suddenly?
- Are you comfortable working independently and managing your time effectively?
- Do you thrive in a collaborative work environment and enjoy working with diverse teams?
ASSUMPTION: INFUSE values candidates who are passionate about B2B content creation, proactive, and committed to delivering excellence in all aspects of their work.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to client requirements and expectations that may change suddenly
- Working effectively in a remote, global team environment
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: While INFUSE offers a flexible and supportive work environment, the role may present challenges related to time management, adaptability, and remote collaboration.
π Similar Roles Comparison
- Unlike some B2B content writing roles, this position focuses on long-form content creation rather than short-form or social media content
- INFUSE's global presence and client base offer exposure to diverse industries and content types
- As a contract role, this position may not offer the same long-term career prospects as full-time employment, but it provides valuable experience and the opportunity to work with a global leader in B2B demand generation
ASSUMPTION: This role is well-suited to experienced B2B content writers looking to gain exposure to diverse industries and clients, as well as those interested in contract or freelance work.
π Sample Projects
- Creating an eBook on the latest trends in B2B marketing for a major technology client
- Writing a white paper on the benefits of account-based marketing for a marketing automation software company
- Developing a series of blog posts on the importance of data-driven decision-making for a business intelligence platform
ASSUMPTION: INFUSE's diverse client base and industry expertise provide ample opportunities for B2B content writers to work on engaging and challenging projects.
β Key Questions to Ask During Interview
- Can you describe the typical content creation process at INFUSE, from research to delivery?
- How does INFUSE ensure that its content meets the highest quality standards?
- What opportunities are there for professional development and growth within the content team?
- How does INFUSE support its remote workers, and what resources are available to help them succeed?
- Can you provide examples of how INFUSE has adapted to changes in client requirements or industry trends?
ASSUMPTION: INFUSE values candidates who are proactive, curious, and committed to continuous learning and improvement.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your B2B content writing experience and relevant skills
- Include a portfolio or writing samples that demonstrate your ability to create high-quality B2B content
- Prepare for a writing test or project as part of the interview process
- Follow up with INFUSE after submitting your application, and be prepared to discuss your application materials and writing samples during the interview
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.