π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Advertising Services
πΉ Date Posted: April 17, 2025
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: Remote (Solely)
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, guides, and articles
- Adapting to client requirements and consistently delivering high-quality work
- Collaborating with cross-functional teams to ensure content aligns with brand voice and messaging
- Proactively seeking opportunities to improve content and processes
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation. The ideal candidate will be comfortable working independently and managing multiple projects simultaneously.
π Key Responsibilities
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Create high-quality, engaging, and informative long-form content tailored to B2B audiences
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Conduct thorough research to ensure content accuracy and relevance
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Collaborate with designers and other stakeholders to create visually appealing content
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Meet project deadlines and maintain consistent communication with the team
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Continuously learn and adapt to new topics, industries, and client requirements
ASSUMPTION: This role requires a strong attention to detail, excellent communication skills, and the ability to understand complex terminology.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proficient in using content management systems (CMS)
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with SEO best practices
ASSUMPTION: While a degree in a related field is preferred, INFUSE values practical experience and proven skills over formal education.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for a mid-level B2B content writer)
Benefits:
- Flexible work hours
- Opportunities for professional growth and development
- Remote work environment
Working Hours: Full-time (40 hours/week), with flexible scheduling
ASSUMPTION: As a contract role, the salary range is estimated based on industry standards for full-time equivalent positions. Benefits may vary depending on the contract agreement.
π Applicant Insights
π Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, focusing on generating qualified leads and driving revenue growth for clients.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global leader in its industry.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- The company's demand engine is powered by data, ensuring precision targeting across in-market buyer and account profiles
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and extensive client portfolio offer candidates the opportunity to work on diverse projects and gain valuable experience.
π Role Analysis
Career Level: Mid-Level (2-5 years of experience)
Reporting Structure: This role reports directly to the Content Manager
Work Arrangement: Remote (Solely), with flexible scheduling
Growth Opportunities:
- Progression to Senior Content Writer or Content Manager roles
- Expanding skills and expertise in B2B content creation and strategy
- Potential to work on high-profile client projects and campaigns
ASSUMPTION: INFUSE's focus on professional development and growth opportunities makes it an attractive choice for candidates looking to advance their careers in B2B content creation.
π Location & Work Environment
Office Type: Remote (No physical office)
Office Location(s): N/A (Remote work only)
Geographic Context:
- INFUSE's remote work environment allows for greater flexibility and work-life balance
- The company has offices in Boca Raton, FL, and London, UK, providing opportunities for international collaboration
- Remote workers can enjoy the benefits of working from home or a co-working space
Work Schedule: Full-time (40 hours/week), with flexible scheduling
ASSUMPTION: INFUSE's remote work environment may be particularly appealing to candidates who value flexibility, independence, and a better work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Initial resume screening
- Video interview with the hiring manager
- Writing test or project
- Final interview with the team
Key Assessment Areas:
- Writing skills and style
- Understanding of B2B content creation principles
- Ability to adapt to client requirements
- Attention to detail and quality of work
Application Tips:
- Highlight relevant experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of INFUSE's business and the role's requirements
- Include a portfolio or writing samples showcasing your best work
ATS Keywords: B2B content, long-form content, eBooks, white papers, guides, articles, client requirements, high-quality work, collaboration, cross-functional teams, professional growth
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' skills and cultural fit, ensuring a strong match for both the company and the individual.
π οΈ Tools & Technologies
- Content Management Systems (CMS)
- Project management tools (e.g., Asana, Trello)
- Collaboration tools (e.g., Slack, Microsoft Teams)
- Writing and editing tools (e.g., Google Docs, Microsoft Word)
ASSUMPTION: INFUSE's use of industry-standard tools and technologies ensures a smooth onboarding process for new hires.
π Cultural Fit Considerations
Company Values:
- Excellence
- Integrity
- Collaboration
- Innovation
- Accountability
Work Style:
- Independent and self-motivated
- Proactive and solutions-oriented
- Adaptable and flexible
- Strong communication and teamwork skills
Self-Assessment Questions:
- Do you thrive in a remote work environment and enjoy working independently?
- Are you comfortable adapting to new topics, industries, and client requirements?
- Do you possess strong communication skills and enjoy collaborating with cross-functional teams?
ASSUMPTION: INFUSE's company culture values excellence, innovation, and collaboration, making it an attractive choice for candidates who share these values.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to diverse client requirements and brand voices
- Working remotely and maintaining productivity without direct supervision
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: INFUSE's remote work environment and diverse client portfolio may present unique challenges for candidates, but also offers opportunities for growth and professional development.
π Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content writers focus on creating content for businesses, while B2C content writers create content for consumers
- B2B Content Writer vs. Technical Writer: B2B content writers create content for a general business audience, while technical writers create content for technical audiences
- B2B Content Writer vs. Content Strategist: B2B content writers create content based on a content strategy, while content strategists develop and implement content strategies
ASSUMPTION: INFUSE's B2B Content Writer role is distinct from similar roles in its focus on creating long-form content for B2B audiences and adapting to diverse client requirements.
π Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a leading marketing technology company
- Developing a series of blog posts on "Account-Based Marketing" for a global software provider
- Writing a white paper on "The Impact of AI in Sales" for an enterprise-level CRM platform
ASSUMPTION: INFUSE's B2B Content Writer role offers candidates the opportunity to work on diverse, high-profile projects for industry-leading clients.
β Key Questions to Ask During Interview
- Can you describe the typical content creation process for INFUSE's clients?
- How does INFUSE ensure that content aligns with each client's brand voice and messaging?
- What opportunities are there for professional growth and development within the content team?
- How does INFUSE support remote workers and foster a collaborative work environment?
- Can you provide examples of successful B2B content campaigns INFUSE has executed for clients?
ASSUMPTION: INFUSE's interview process is designed to assess candidates' skills, cultural fit, and understanding of the role's requirements, as well as provide insight into the company's work environment and culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight relevant experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of INFUSE's business and the role's requirements
- Include a portfolio or writing samples showcasing your best work
- Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.