π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 17, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: Remote (Solely)
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, whitepapers, guides, and articles
- Adapting to client requirements and consistently delivering high-quality work
- Collaborating with various teams to create engaging and informative content
- Meeting deadlines and maintaining a high level of organization
ASSUMPTION: This role requires strong writing skills, creativity, and the ability to understand complex terminology. The ideal candidate will have experience writing for different industries and clients.
π Key Responsibilities
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Create long-form B2B content such as eBooks, whitepapers, guides, and articles
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Adapt to client requirements and expectations
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Conduct research to ensure content accuracy and relevance
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Collaborate with various teams to create engaging and informative content
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Meet deadlines and maintain a high level of organization
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong time management skills and the ability to prioritize tasks.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (C1 minimum)
- Proven ability to understand complex terminology
- Strong research skills
- Great attention to detail
- Ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
ASSUMPTION: While not explicitly stated, proficiency in using content management systems (CMS) and project management tools may be beneficial for this role.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (Estimated, based on industry standards for contract B2B content writers with 2-5 years of experience)
Benefits:
- Opportunity to work remotely with a global company
- Exposure to various industries and clients
- Potential for long-term contract renewal or full-time employment
Working Hours: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: As a contract role, benefits may be limited compared to full-time employment. However, the salary range is competitive for contract B2B content writers.
π Applicant Insights
π Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, content creation, and channel partner campaigns.
Company Size: INFUSE has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a leading global provider of B2B marketing services.
Company Description:
- INFUSE is powered by a demand engine that uses data to ensure precision targeting across in-market buyer and account profiles
- The company works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
- INFUSE demand generation tools and professionals are available in over 75 countries across all time zones
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and diverse client base offer unique opportunities for content writers to gain exposure to various industries and topics.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the marketing department.
Work Arrangement: This role is remote, allowing for flexible work arrangements and the ability to work from anywhere.
Growth Opportunities:
- Potential for long-term contract renewal or full-time employment
- Opportunity to work on diverse projects and gain exposure to various industries
- Possibility to take on more responsibilities and advance within the company
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time employment. However, the remote nature of the role and exposure to diverse projects can provide valuable experience and career development.
π Location & Work Environment
Office Type: Remote (No physical office required)
Office Location(s): N/A (Remote work only)
Geographic Context:
- Remote work allows for a flexible work-life balance
- Opportunity to work with a global company and gain exposure to various cultures
- No commuting time, allowing for more time to focus on work and personal activities
Work Schedule: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The remote nature of the role may require strong self-motivation and time management skills to maintain productivity and meet deadlines.
πΌ Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Writing test or project to assess skills and fit
- Final interview with the content team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of complex terminology
- Research skills and accuracy
- Adaptability to client requirements
- Time management and organization
Application Tips:
- Submit at least two writing samples showcasing your writing style and approach
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content style and tone
- Research INFUSE's company culture and values to ensure a good fit
ATS Keywords: B2B content, long-form content, eBooks, whitepapers, guides, articles, client requirements, high-quality work, deadline management, research skills, attention to detail
ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's writing skills, adaptability, and cultural fit. Applicants should be prepared to demonstrate their abilities through writing samples, tests, and interviews.
π οΈ Tools & Technologies
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- Writing and editing tools (e.g., Grammarly, Hemingway App)
- Research tools (e.g., Google Scholar, industry-specific databases)
ASSUMPTION: The specific tools and technologies required may vary depending on the projects and clients the content writer works with.
π Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives for excellence in all aspects of its work
- Integrity: The company values honesty, transparency, and ethical behavior
- Collaboration: INFUSE fosters a culture of teamwork and collaboration
Work Style:
- Self-motivated: Remote work requires strong self-motivation and time management skills
- Adaptable: INFUSE works with diverse clients and industries, requiring adaptability and flexibility
- Collaborative: INFUSE values teamwork and collaboration, both internally and with clients
Self-Assessment Questions:
- Do you have strong writing skills and the ability to adapt to client requirements?
- Are you comfortable working remotely and managing your own time?
- Do you thrive in a collaborative environment and enjoy working with diverse teams?
ASSUMPTION: INFUSE's company culture values excellence, integrity, and collaboration. Applicants should assess their fit with these values and the remote work environment.
β οΈ Potential Challenges
- Meeting tight deadlines and managing multiple projects simultaneously
- Adapting to diverse client requirements and expectations
- Working remotely and maintaining productivity without direct supervision
- Keeping up with industry trends and staying informed about various topics
ASSUMPTION: The remote nature of the role and the diverse client base can present unique challenges, but also offers opportunities for growth and learning.
π Similar Roles Comparison
- B2B Content Writer (Remote, Contract) vs. In-house B2B Content Writer: Remote work offers flexibility and exposure to diverse projects, while in-house roles may provide more stability and opportunities for career growth within the company.
- B2B Content Writer (Remote, Contract) vs. Freelance B2B Content Writer: Remote contract roles may offer more stability and structure than freelance work, but freelancing provides more flexibility and the opportunity to work with multiple clients.
- B2B Content Writer (Remote, Contract) vs. B2C Content Writer: B2B content focuses on business audiences and requires a deep understanding of complex terminology, while B2C content is more consumer-focused and may require different writing styles and approaches.
ASSUMPTION: Applicants should consider their career goals, work-life balance preferences, and industry-specific interests when comparing similar roles.
π Sample Projects
- Creating an eBook on "The Future of Marketing Automation" for a marketing technology company
- Writing a whitepaper on "Cybersecurity Trends in 2025" for a cybersecurity software provider
- Developing a guide on "Best Practices for Remote Work" for a global HR consulting firm
ASSUMPTION: INFUSE works with a diverse range of clients, offering content writers the opportunity to work on various projects and gain exposure to different industries.
β Key Questions to Ask During Interview
- What are the most common challenges faced by content writers in this role, and how can they be addressed?
- How does INFUSE support the professional development and growth of its content writers?
- What is the typical workflow and collaboration process with other teams and departments?
- How does INFUSE ensure the quality and consistency of its content across various projects and clients?
- What are the most important qualities and skills for success in this role, according to the hiring manager?
ASSUMPTION: Applicants should ask thoughtful questions to demonstrate their interest in the role and gain a better understanding of INFUSE's company culture and work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter highlighting your relevant skills and experiences
- Submit at least two writing samples showcasing your writing style and approach
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content style and tone
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.