📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Marketing & Advertising
🔹 Date Posted: April 17, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, whitepapers, and articles
- Adapting to client requirements and consistently delivering high-quality work
- Collaborating with cross-functional teams to ensure content aligns with brand voice and messaging
- Proactively managing project timelines and meeting deadlines
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation. The ideal candidate will be comfortable working independently and managing their own projects.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, whitepapers, and articles
✅ Adapt to client requirements and consistently deliver high-quality work
✅ Collaborate with cross-functional teams to ensure content aligns with brand voice and messaging
✅ Proactively manage project timelines and meet deadlines
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to prioritize tasks effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with a strong command of the English language
- Native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with content management systems (CMS)
ASSUMPTION: While not explicitly stated, having experience with SEO best practices and keyword research could be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (based on industry standards for a mid-level B2B content writer working remotely)
Benefits:
- Flexible work schedule
- Opportunities for professional growth and development
- Potential for long-term contract renewal or full-time employment
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: As a contractor, the candidate may be responsible for their own health insurance and other benefits typically provided by full-time employers.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, and content creation.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2003, with over two decades of experience in the B2B marketing industry.
Company Description:
- INFUSE is powered by a demand engine that uses data to target in-market buyer and account profiles
- The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's extensive experience and global presence provide a stable and reputable environment for the B2B Content Writer to grow and succeed.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the marketing department.
Work Arrangement: This role is fully remote, allowing for flexibility and work-life balance.
Growth Opportunities:
- Potential for long-term contract renewal or full-time employment
- Opportunities to work on diverse projects and expand skillset
- Chance to collaborate with industry-leading brands and learn from experienced team members
ASSUMPTION: As a contractor, the candidate may have limited access to certain benefits and growth opportunities compared to full-time employees.
🌍 Location & Work Environment
Office Type: Remote (no physical office required)
Office Location(s): N/A (fully remote)
Geographic Context:
- The remote nature of this role allows for flexibility in location, with the opportunity to work from anywhere with a stable internet connection
- INFUSE has offices in Boca Raton, FL, and London, UK, providing opportunities for in-person collaboration when needed
Work Schedule: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The fully remote nature of this role may require strong self-motivation and time management skills to maintain productivity and focus.
💼 Interview & Application Insights
Typical Process:
- Initial resume screening
- Video interview with the hiring manager
- Writing test or project to assess skills and fit
- Final interview with the team or additional stakeholders
Key Assessment Areas:
- Writing skills and style
- Understanding of B2B content and marketing principles
- Ability to adapt to client requirements
- Time management and organizational skills
Application Tips:
- Highlight relevant experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of INFUSE's business and the role's requirements
- Include at least two writing samples that showcase your skills and versatility
ATS Keywords: B2B content, long-form content, writing skills, client requirements, project management, marketing principles, remote work
ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's skills, fit, and potential for success in the role.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
- Writing and editing tools (e.g., Google Docs, Microsoft Word)
ASSUMPTION: The specific tools and technologies used may vary depending on INFUSE's internal processes and client requirements.
👔 Cultural Fit Considerations
Company Values:
- Excellence
- Integrity
- Innovation
- Collaboration
- Accountability
Work Style:
- Results-driven
- Adaptable
- Proactive
- Team-oriented
- Detail-oriented
Self-Assessment Questions:
- Do you thrive in a remote work environment and have strong self-motivation?
- Are you comfortable adapting your writing style to meet client requirements?
- Can you effectively manage multiple projects and deadlines simultaneously?
ASSUMPTION: INFUSE values candidates who align with their core values and can contribute positively to their collaborative work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to client requirements and maintaining a consistent writing style
- Working independently and maintaining productivity in a remote environment
- Keeping up with industry trends and best practices in B2B content marketing
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike in-house content writer roles, this position offers the flexibility of remote work and the opportunity to work with a diverse range of clients
- Compared to freelance content writing, this role provides more stability and opportunities for long-term growth and development
- As a contractor, the candidate may have limited access to certain benefits and growth opportunities compared to full-time employees
ASSUMPTION: This role offers a unique blend of flexibility, stability, and growth opportunities, making it an attractive option for mid-career B2B content writers.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a leading technology company
- Writing a series of blog posts on "Account-Based Marketing" for a marketing automation platform
- Developing a whitepaper on "The State of B2B Demand Generation" for a global B2B marketing agency
ASSUMPTION: These sample projects demonstrate the variety and depth of work the B2B Content Writer may be expected to undertake in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical timeline for a content project, from initial brief to final delivery?
- How does INFUSE ensure that content aligns with client brand voice and messaging?
- What opportunities are there for professional growth and development in this role?
- How does INFUSE support its remote employees in maintaining productivity and work-life balance?
- Can you provide examples of successful content projects INFUSE has worked on in the past?
ASSUMPTION: These questions are designed to provide insight into the day-to-day responsibilities, work environment, and growth opportunities associated with this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight relevant experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of INFUSE's business and the role's requirements
- Include at least two writing samples that showcase your skills and versatility
- Follow up with INFUSE one week after submitting your application to confirm receipt and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
