📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-07-30
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, guides, and articles
- Adapting to client requirements and consistently delivering high-quality work
- Collaborating with cross-functional teams to ensure content aligns with brand voice and messaging
- Proactively seeking opportunities to improve content and processes
ASSUMPTION: This role requires a strong understanding of B2B content creation and the ability to adapt to various industries and client needs. Previous experience in technical writing and understanding complex terminology is preferred but not required.
📋 Key Responsibilities
✅ Create long-form content such as eBooks, white papers, guides, and articles tailored to B2B audiences
✅ Conduct thorough research to ensure content is accurate, informative, and engaging
✅ Collaborate with cross-functional teams, including designers and marketing specialists, to create visually appealing and on-brand content
✅ Meet project deadlines and maintain high-quality standards
✅ Proactively seek feedback and opportunities to improve content and processes
ASSUMPTION: This role requires strong self-management skills, as the writer will be expected to work independently and manage their own time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with content management systems (CMS)
ASSUMPTION: While not explicitly stated, proficiency in using tools such as Google Docs, Microsoft Word, and content management systems is expected for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $80,000 USD per year (full-time equivalent, based on industry standards for a mid-level B2B content writer with 2-5 years of experience)
Benefits:
- Flexible work hours and remote work arrangement
- Opportunities for professional growth and development
- Potential for long-term contract renewal or full-time employment
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: As this is a contract role, benefits may be limited compared to full-time employment. However, the salary range is competitive for a mid-level B2B content writer with 2-5 years of experience.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, content marketing, and account-based marketing.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2002 and has since grown into a global leader in B2B marketing services.
Company Description:
- INFUSE is powered by a data-driven demand engine that ensures precision targeting across in-market buyer and account profiles
- The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups throughout their journey
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: infuse.com
ASSUMPTION: INFUSE's extensive experience and global presence provide a stable and supportive environment for contract workers to grow and succeed.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in B2B content writing.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the marketing department.
Work Arrangement: This is a fully remote, contract position with flexible work hours.
Growth Opportunities:
- Potential for long-term contract renewal or full-time employment
- Opportunities to work on diverse projects and expand industry knowledge
- Chance to collaborate with and learn from experienced marketing professionals
ASSUMPTION: As a contract role, this position may not offer the same growth opportunities as a full-time position. However, INFUSE's global presence and diverse client base provide ample opportunities for professional development.
🌍 Location & Work Environment
Office Type: Remote (no physical office required)
Office Location(s): Not applicable (fully remote)
Geographic Context:
- Remote work allows for a flexible work-life balance
- Opportunity to work with a global team and collaborate with colleagues across time zones
- No commuting time, allowing for more time to focus on work and personal activities
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: As a fully remote role, the work environment is highly flexible and self-directed, requiring strong time management and communication skills.
💼 Interview & Application Insights
Typical Process:
- Initial resume screening
- Video interview with the hiring manager or a member of the recruitment team
- Writing test or project to assess content creation skills
- Final interview with the content manager or a senior member of the marketing team
Key Assessment Areas:
- Writing skills and ability to create engaging B2B content
- Research skills and ability to understand complex terminology
- Adaptability to client requirements and brand voice
- Time management and organizational skills
Application Tips:
- Highlight relevant experience and accomplishments in your resume and cover letter
- Include a portfolio or writing samples that demonstrate your B2B content writing skills
- Prepare for the writing test or project by familiarizing yourself with INFUSE's brand voice and content style
- Research INFUSE's company culture and be prepared to discuss how your skills and experience align with the role and the company's mission
ATS Keywords: B2B content writing, long-form content, eBooks, white papers, guides, articles, client requirements, brand voice, marketing, communications, remote work
ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's writing skills, adaptability, and cultural fit, ensuring a successful match for both the candidate and the company.
🛠️ Tools & Technologies
- Google Docs or Microsoft Word for content creation
- Content management systems (CMS) such as WordPress, HubSpot, or similar platforms
- Project management tools such as Asana, Trello, or Jira for task tracking and collaboration
- Communication and collaboration tools such as Slack, Microsoft Teams, or Google Workspace for team communication
ASSUMPTION: As a remote role, the B2B Content Writer is expected to be proficient in using digital tools and platforms for communication, collaboration, and content creation.
👔 Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives for excellence in all aspects of its work, from content creation to client relationships
- Integrity: INFUSE values honesty, transparency, and ethical behavior in all interactions
- Collaboration: INFUSE fosters a culture of teamwork and collaboration, both internally and with clients
Work Style:
- Self-directed and independent, with strong time management skills
- Adaptable and flexible, with the ability to adjust to client requirements and brand voice
- Proactive and solutions-oriented, with a focus on continuous improvement
Self-Assessment Questions:
- Do you have excellent writing skills and a strong command of the English language?
- Are you able to understand and adapt to complex terminology and client requirements?
- Do you have strong research skills and the ability to create engaging, informative content?
- Are you a self-starter with strong time management and organizational skills?
- Do you thrive in a remote work environment and enjoy working independently?
ASSUMPTION: INFUSE values candidates who are passionate about writing, creative, and eager to learn, with a strong work ethic and a commitment to excellence.
⚠️ Potential Challenges
- Meeting tight deadlines and maintaining high-quality standards while working remotely
- Adapting to client requirements and brand voice, which may vary significantly between projects
- Managing multiple projects and priorities effectively
- Working in a fast-paced, dynamic environment with a global team
ASSUMPTION: As a remote, contract role, the B2B Content Writer must be able to manage their time effectively, adapt to changing priorities, and maintain high-quality standards in a fast-paced environment.
📈 Similar Roles Comparison
- Compared to in-house B2B content writing roles, this contract position offers more flexibility and the opportunity to work with a diverse range of clients and industries
- Compared to freelance B2B content writing roles, this contract position offers more stability and the opportunity to work with a global team and established marketing processes
- Career path comparison: This role provides an opportunity to gain experience in B2B content writing and potentially transition into a full-time, in-house marketing role
ASSUMPTION: This contract role offers a unique blend of flexibility, stability, and growth opportunities, making it an attractive option for mid-career B2B content writers.
📝 Sample Projects
- Creating a comprehensive white paper on the latest trends in B2B marketing for a technology client
- Developing a series of blog posts on industry-specific topics for a marketing agency's content marketing campaign
- Writing an eBook on the benefits of account-based marketing for a consulting firm
ASSUMPTION: INFUSE works with a diverse range of clients across various industries, providing ample opportunities for B2B content writers to gain experience and expand their knowledge.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process and how this role fits into the marketing team's workflow?
- How does INFUSE support the professional development and growth of its contract workers?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does INFUSE ensure that its contract workers feel valued and integrated into the team, despite working remotely?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: INFUSE values proactive and inquisitive candidates who are eager to understand the role, the team, and the company's mission.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: Apply Now
- Prepare a tailored resume and cover letter highlighting your relevant experience and accomplishments in B2B content writing
- Include a portfolio or writing samples that demonstrate your B2B content writing skills
- Prepare for the writing test or project by familiarizing yourself with INFUSE's brand voice and content style
- Follow up with the hiring manager or recruitment team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
