📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Meeting deadlines and delivering high-quality work
- Adapting to client requirements and expectations
- Collaborating with various teams to create engaging and informative content
ASSUMPTION: INFUSE is looking for a content writer with a proven track record in B2B content creation. The ideal candidate will have a strong portfolio showcasing their writing skills and experience working with diverse clients.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
✅ Collaborate with designers, marketers, and other stakeholders to create engaging and informative content
✅ Meet deadlines and maintain high-quality standards while adapting to client requirements and expectations
✅ Maintain a consistent brand voice and style across all content
ASSUMPTION: The role requires strong writing skills, attention to detail, and the ability to understand complex terminology. The ideal candidate will be comfortable working independently and managing their own time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Experience writing for different industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- SEO knowledge
ASSUMPTION: INFUSE is looking for a candidate with a strong portfolio showcasing their writing skills and experience working with diverse clients. The ideal candidate will have a passion for writing, be creative, and have an interest in tech.
💰 Compensation & Benefits
Salary Range: $40,000 - $60,000 per year (based on experience and industry standards for contract B2B content writers)
Benefits:
- Flexible work hours and remote work arrangement
- Opportunities for professional growth and development
- Collaborative and supportive work environment
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range is an estimate based on industry standards for contract B2B content writers with 2-5 years of experience. The actual salary may vary depending on the candidate's skills, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the Advertising Services industry, focusing on B2B demand generation, lead generation, and content marketing.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment.
Founded: INFUSE was founded and has since grown to become a multiple-time Inc. 5000 honoree.
Company Description:
- INFUSE is a fully integrated, data-fueled demand generation engine offering industry-leading solutions to help B2B organizations drive qualified interest.
- The company employs a holistic, omni-channel approach to identify, qualify, and produce actionable engagement through strategic content promotion.
- INFUSE supports its innovative strategies with the latest digital marketing innovations, generating leads through social, targeted display, mobile, and direct outreach campaigns.
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-fueled demand generation and innovative strategies makes it an attractive employer for candidates interested in the intersection of marketing, technology, and data.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or similar role.
Work Arrangement: Remote (Solely) with flexible work hours
Growth Opportunities:
- Expanding skills and experience in B2B content creation and marketing
- Potential opportunities for full-time employment or contract renewals
- Collaborating with various teams to gain exposure to different aspects of the business
ASSUMPTION: The B2B Content Writer role offers opportunities for professional growth and development within INFUSE's dynamic and collaborative work environment.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Remote work from anywhere
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK, but this role can be performed remotely from anywhere in the world.
- The company's remote work arrangement allows for a flexible and balanced work-life schedule.
- INFUSE's global presence provides opportunities for collaboration with diverse teams and exposure to different markets.
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The remote work arrangement and flexible scheduling provide candidates with the opportunity to balance their personal and professional lives effectively.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Video interview with the hiring manager or interview team
- Short project or test to assess writing skills and understanding of client requirements
- Final interview with the INFUSE team to discuss the offer
Key Assessment Areas:
- Writing skills and ability to create engaging B2B content
- Understanding of client requirements and ability to adapt to different industries
- Research skills and attention to detail
- Communication skills and ability to work collaboratively
Application Tips:
- Submit at least two writing samples showcasing your B2B content creation skills
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for the interview by researching INFUSE's company culture and values
ATS Keywords: B2B content, writing skills, long-form content, eBooks, white papers, articles, client requirements, research, attention to detail, collaboration, marketing, tech, innovation, data-driven, demand generation
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, understanding of client requirements, and ability to work collaboratively in a dynamic and innovative environment.
🛠️ Tools & Technologies
- Content Management Systems (CMS)
- SEO tools (e.g., SEMrush, Ahrefs, Moz)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The B2B Content Writer will be expected to use various tools and technologies to streamline their workflow and collaborate effectively with the INFUSE team.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Data-driven
- Customer-focused
- Integrity
Work Style:
- Remote-friendly and flexible
- Dynamic and fast-paced
- Collaborative and supportive
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a remote work environment and have strong self-motivation?
- Are you comfortable working with diverse teams and adapting to different client requirements?
- Do you have a passion for learning and staying up-to-date with industry trends and best practices?
ASSUMPTION: INFUSE values candidates who are self-motivated, collaborative, and committed to continuous learning and improvement. The ideal candidate will be comfortable working remotely and adapting to diverse client requirements.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to diverse client requirements and expectations
- Working independently and maintaining a consistent work-life balance
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: The B2B Content Writer role may present challenges related to time management, adaptability, and continuous learning. However, INFUSE's collaborative and supportive work environment can help mitigate these challenges.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content requires a deeper understanding of industry-specific terminology and a focus on driving actionable engagement, while B2C content is more consumer-focused and often requires a more casual tone.
- B2B Content Writer vs. Technical Writer: While both roles require strong writing skills and an understanding of complex terminology, technical writers typically focus on creating documentation, API guides, and other technical content, while B2B content writers create marketing and thought leadership content.
- B2B Content Writer vs. Marketing Specialist: Both roles require strong communication skills and an understanding of marketing principles, but B2B Content Writers focus specifically on creating engaging and informative content, while Marketing Specialists may be responsible for a broader range of marketing activities, such as campaign management, event planning, and market research.
ASSUMPTION: The B2B Content Writer role is distinct from similar roles in its focus on creating engaging and informative content for B2B audiences, requiring a deep understanding of industry-specific terminology and a commitment to driving actionable engagement.
📝 Sample Projects
- Creating an eBook on the latest trends in B2B demand generation for a tech-focused client
- Writing a white paper on the benefits of account-based marketing for a marketing agency
- Developing a series of blog posts on the importance of data-driven marketing strategies for a marketing technology company
ASSUMPTION: The B2B Content Writer role may involve creating a variety of content types and working with diverse clients, requiring strong research skills, adaptability, and a commitment to delivering high-quality work.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process at INFUSE, and how this role fits into it?
- How does INFUSE support the professional growth and development of its content writers?
- What are the most challenging aspects of working as a B2B Content Writer at INFUSE, and how does the company help its employees overcome these challenges?
- How does INFUSE measure the success of its content creation efforts, and how will my performance be evaluated in this role?
- What are the most rewarding aspects of working as a B2B Content Writer at INFUSE, and how does the company foster a positive and collaborative work environment?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to INFUSE's success. It also provides an opportunity to gain a deeper understanding of the company's culture, values, and expectations for the B2B Content Writer role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://job-boards.greenhouse.io/infuse/jobs/4552786005
- Prepare a tailored resume and cover letter highlighting your relevant experience and skills
- Submit at least two writing samples showcasing your B2B content creation skills
- Prepare for a video interview and short project or test to assess your writing skills and understanding of client requirements
- Follow up with INFUSE one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
