📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Meeting deadlines and delivering high-quality work
- Adapting to client requirements and expectations
- Collaborating with various teams to create engaging content
ASSUMPTION: This role requires strong writing skills, attention to detail, and the ability to understand complex terminology. The ideal candidate will have experience writing for different industries and clients.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct research to ensure content is accurate, informative, and engaging
✅ Collaborate with various teams to understand client requirements and create tailored content
✅ Meet deadlines and maintain high-quality standards
✅ Adapt to client requirements and expectations
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (or C1 minimum)
- Proven ability to understand complex terminology
- Good research skills
- Great attention to detail
- Ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with content management systems (CMS)
ASSUMPTION: While not explicitly stated, experience with SEO best practices and keyword research would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (based on experience and industry standards for contract B2B content writers)
Benefits:
- Flexible work hours
- Opportunities for professional growth and development
- Potential for long-term contract renewal
Working Hours: Flexible, with a focus on delivering high-quality work by established deadlines
ASSUMPTION: The salary range provided is an estimate based on industry standards for contract B2B content writers with 2-5 years of experience. The actual salary may vary based on the candidate's skills, experience, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the Advertising Services industry, focusing on B2B demand generation and lead generation services.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment.
Founded: INFUSE was founded in 2000 and has since grown to become a multiple-time Inc. 5000 honoree.
Company Description:
- INFUSE is a fully integrated, data-fueled demand generation engine
- Offers industry-leading solutions to help B2B organizations drive qualified interest
- Employs a holistic, omni-channel approach to identify, qualify, and produce actionable engagement
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-driven demand generation and its extensive list of specialties indicate a fast-paced and dynamic work environment.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career content writers looking to gain experience in B2B content creation and develop their skills.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role.
Work Arrangement: This is a remote, contract position with flexible work hours and a focus on delivering high-quality work by established deadlines.
Growth Opportunities:
- Potential for long-term contract renewal
- Opportunities for professional development and skill-building
- Potential to take on more responsibilities and advance within the content team
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time positions. However, INFUSE's focus on professional development and growth indicates potential for career advancement within the company.
🌍 Location & Work Environment
Office Type: Remote, with no physical office location required
Office Location(s): Not applicable for this remote position
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK
- This role can be performed from anywhere with a reliable internet connection
- Working remotely allows for a flexible work-life balance
Work Schedule: Flexible, with a focus on delivering high-quality work by established deadlines
ASSUMPTION: The remote work arrangement may require strong self-motivation, time management, and communication skills to ensure productivity and collaboration with the team.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Writing test or project to assess skills and fit
- Final interview with the team or manager
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of complex terminology
- Research skills and attention to detail
- Adaptability to client requirements
- Communication and collaboration skills
Application Tips:
- Submit at least two writing samples to showcase your writing style and approach
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your understanding of INFUSE's services and how your skills align with the role
ATS Keywords: B2B content, writing skills, long-form content, eBooks, white papers, articles, research skills, attention to detail, client requirements, deadline management, adaptability
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' skills and cultural fit, with a focus on writing samples and a writing test or project.
🛠️ Tools & Technologies
- Content Management Systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- Writing and editing tools (e.g., Google Docs, Microsoft Word)
- Research tools (e.g., Google Scholar, industry-specific databases)
ASSUMPTION: The specific tools and technologies used may vary depending on INFUSE's internal processes and the candidate's preferences and expertise.
👔 Cultural Fit Considerations
Company Values:
- Data-driven
- Collaborative
- Innovative
- Results-oriented
Work Style:
- Self-motivated
- Adaptable
- Proactive
- Team-oriented
Self-Assessment Questions:
- Do you have strong writing skills and a passion for creating engaging content?
- Are you comfortable working remotely and managing your time effectively?
- Can you adapt to client requirements and maintain high-quality standards?
- Do you thrive in a collaborative, data-driven environment?
ASSUMPTION: INFUSE's focus on data-driven demand generation and collaboration indicates a fast-paced, dynamic work environment that requires strong communication and adaptability skills.
⚠️ Potential Challenges
- Meeting tight deadlines for multiple projects simultaneously
- Adapting to client requirements and expectations
- Working remotely and maintaining productivity without direct supervision
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: These challenges can be overcome with strong time management, organizational, and adaptability skills, as well as a passion for continuous learning and improvement.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content often requires a deeper understanding of complex terminology and industry-specific concepts, while B2C content focuses more on broad, consumer-facing topics
- B2B Content Writer vs. Technical Writer: While both roles require strong writing skills and an understanding of complex terminology, technical writers often focus on creating documentation, manuals, and other technical materials, while B2B content writers create marketing and thought leadership content
- B2B Content Writer vs. Copywriter: B2B content writers focus on creating informative, engaging content for a business audience, while copywriters create persuasive, sales-focused content for various audiences
ASSUMPTION: These role comparisons highlight the unique aspects of the B2B Content Writer role and how it differs from related positions in the content creation and marketing fields.
📝 Sample Projects
- Creating an eBook on the latest trends in B2B demand generation for a tech industry client
- Writing a white paper on the benefits of account-based marketing for a marketing software company
- Developing a series of blog posts on best practices for lead nurturing and scoring for a marketing automation platform
ASSUMPTION: These sample projects demonstrate the variety of content creation tasks that a B2B Content Writer may be responsible for, as well as the need to understand complex terminology and adapt to client requirements.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for a B2B content project, from research to publication?
- How does INFUSE ensure that content aligns with client requirements and brand guidelines?
- What opportunities are there for professional development and growth within the content team?
- How does INFUSE support remote workers and maintain a collaborative work environment?
- Can you provide examples of successful B2B content campaigns that INFUSE has executed for clients?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, INFUSE's processes, and the company's culture, as well as their fit within the content team.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter highlighting your relevant skills and experiences
- Submit at least two writing samples that showcase your writing style and approach
- Follow up with INFUSE one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
