📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, guides, and articles
- Adapting to client requirements and consistently delivering high-quality work
- Working independently and collaboratively with the INFUSE team
- Demonstrating a passion for writing, creativity, and an interest in tech
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation, excellent communication skills, and the ability to understand complex terminology.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, and articles
✅ Adapt to client requirements and expectations while maintaining high-quality standards
✅ Conduct thorough research to ensure the accuracy and relevance of content
✅ Collaborate with the INFUSE team to understand project requirements and deliverables
✅ Meet project deadlines and maintain open communication with the team
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (or C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Experience writing for different industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- SEO knowledge
ASSUMPTION: While technical writing experience is preferred, candidates with a strong background in B2B content creation and a willingness to learn will also be considered.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (full-time equivalent, based on industry standards for a mid-level B2B content writer)
Benefits:
- Competitive compensation
- Flexible work schedule
- Opportunities for professional growth and development
- Collaborative and supportive work environment
Working Hours: Full-time (40 hours per week, with flexible hours and the ability to work remotely)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level B2B content writer. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the Advertising Services industry, focusing on B2B demand generation, lead generation, and content marketing.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a collaborative and supportive work environment.
Founded: INFUSE was founded in 2000 and has since grown to become a multiple-time Inc. 5000 honoree.
Company Description:
- INFUSE is a fully integrated, data-fueled, demand generation engine offering industry-leading solutions to help B2B organizations drive qualified interest.
- The company employs a holistic, omni-channel approach to identify, qualify, and produce actionable engagement.
- INFUSE generates leads by strategically promoting content through innovative social, targeted display, mobile, and direct outreach campaigns.
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-driven demand generation and its extensive list of specialties indicate a dynamic and innovative work environment for content creators.
📊 Role Analysis
Career Level: Mid-Level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the INFUSE team.
Work Arrangement: This role is remote and solely based, allowing for flexible work hours and the ability to work from anywhere.
Growth Opportunities:
- Expanding skills in technical writing and other content specialties
- Advancing to a senior or management role within the content team
- Exploring opportunities in related fields, such as marketing or demand generation
ASSUMPTION: INFUSE's focus on professional growth and development indicates opportunities for career advancement within the company.
🌍 Location & Work Environment
Office Type: Remote (no physical office required)
Office Location(s): N/A (remote work only)
Geographic Context:
- Remote work allows for a flexible work-life balance and the ability to work from anywhere
- INFUSE has offices in Boca Raton, FL, and London, UK, providing opportunities for collaboration with team members in different time zones
- The company's remote work policy may require occasional travel for team meetings or events
Work Schedule: Full-time (40 hours per week, with flexible hours and the ability to work remotely)
ASSUMPTION: INFUSE's remote work policy and flexible work hours cater to a diverse range of candidates, prioritizing work-life balance and employee well-being.
💼 Interview & Application Insights
Typical Process:
- Initial application review and screening
- Video interview with the hiring manager or interview team
- Short project or test to assess writing skills and fit for the role
- Final interview with the INFUSE team to discuss the offer and next steps
Key Assessment Areas:
- Writing skills and ability to create high-quality B2B content
- Adaptability to client requirements and expectations
- Research skills and attention to detail
- Communication skills and ability to collaborate with the INFUSE team
Application Tips:
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Be prepared to discuss your passion for writing, creativity, and interest in tech during the interview
- Research INFUSE's company culture and values to ensure a strong fit
ATS Keywords: B2B content, writing skills, communication skills, research skills, attention to detail, technical writing, client requirements, deadline management, adaptability, passion for writing, understanding complex terminology
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, adaptability, and cultural fit, ensuring a strong match for the role and the company.
🛠️ Tools & Technologies
- Content Management Systems (CMS)
- SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and clients INFUSE is working with at the time of hire.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
- Customer focus and results-driven approach
- Integrity and accountability
Work Style:
- Independent and self-motivated
- Adaptable and flexible
- Strong communication and collaboration skills
- Proactive and solutions-oriented
- Passionate about writing and learning
Self-Assessment Questions:
- Do I possess excellent writing skills in native-level English (or C1 minimum)?
- Am I able to understand and adapt to complex terminology and client requirements?
- Can I manage my time effectively and meet project deadlines?
- Do I thrive in a collaborative and supportive work environment?
- Am I passionate about writing and eager to learn and grow professionally?
ASSUMPTION: INFUSE's company values and work style preferences indicate a strong focus on data-driven decision making, collaboration, and continuous learning, creating an environment that supports professional growth and development.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to diverse client requirements and expectations
- Working independently and remotely, requiring strong self-motivation and time management skills
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: The potential challenges associated with this role can be mitigated by strong organizational skills, effective communication, and a proactive approach to learning and adaptation.
📈 Similar Roles Comparison
- Compared to a B2C Content Writer, this role focuses on creating content for businesses rather than consumers, requiring a strong understanding of industry-specific terminology and client requirements
- B2B Content Strategist: While both roles involve creating B2B content, the Content Strategist role focuses more on developing and implementing content strategies, rather than day-to-day content creation
- Technical Writer: This role may involve creating more technical content, such as user manuals or API documentation, whereas the B2B Content Writer focuses on long-form content such as eBooks, white papers, and guides
ASSUMPTION: Understanding the differences between similar roles can help candidates determine which role best suits their skills, interests, and career goals.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Demand Generation" for a marketing technology company
- Writing a white paper on "The Impact of AI in Marketing" for an industry publication
- Developing a series of blog posts on "Best Practices for B2B Content Marketing" for an advertising agency
ASSUMPTION: Sample projects provide candidates with an understanding of the types of content they may be required to create and the industries they may work with in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical projects and clients I would be working with in this role?
- How does INFUSE support the professional growth and development of its content team members?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does INFUSE measure the success of its B2B content, and what metrics do you track?
- What opportunities are there for collaboration and knowledge-sharing within the INFUSE content team?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates a candidate's interest in the role and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter highlighting your relevant experience and skills
- Submit at least two writing samples that demonstrate your writing style and approach
- Prepare for a video interview and short project or test to assess your writing skills and fit for the role
- Follow up with INFUSE one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
